21/05/2026
"WORLD ON FIRE" โ out now.
Six months ago we set out to build something the world hadn't seen yet.
Today, we'd like you to meet her.
Her name is MELODY JORDAN.
She's an AI artist, built from the ground up โ identity, voice, visuals, story โ in our studio in Cairo.
Her debut single is an anthem for the World Cup 2026, for every fan, every flag, every stadium that's about to lose its voice this summer.
This one's for the kid who fell in love with the game watching Ronaldinho smile through a free kick. For Messi's left foot. For Zidane's quiet rage. For the Brazilian Ronaldo we'll never stop missing. For Roger Milla teaching the world how to celebrate. For Marco Tardelli's scream. For Magdi Abdelghani putting Egypt on the map. For the Pharaoh, Mo Salah, carrying a country on his shoulders.
Drop your favorite World Cup moment of all time in the comments. the best one gets a shoutout on their account this week. ๐
The official songs are coming. But the world is on fire already.
