24/08/2026
Before you enter any negotiation, you need to know your BATNA. 💡
What is BATNA?
It stands for Best Alternative to a Negotiated Agreement.
To master any negotiation, whether you’re asking for a raise, a promotion, or pitching a deal, you must go in prepared:
1️⃣ Know Your Value
2️⃣ Know Your Best Alternative (BATNA)
3️⃣ Consider the WATNA
Always enter the room prepared for every scenario! 📈
Watch this full negotiation episode here: https://youtu.be/8wtw1FSRTZE
👇 Have you ever mapped out your BATNA before a big meeting?
Let us know in the comments!