Motivate Media Group

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Ian Fairservice founded Motivate Publishing in 1979 and together with his partner HE Obaid bin Humaid Al Tayer, the United Arab Emirates Minister of State for Financial Affairs, has developed the company to become one of the most successful media groups in the region. Motivate Media Group has more than 25 editorial titles across print and digital and a diverse range of contract publishing products

, as well as a celebrated books division, content provision, events management, and leading cinema advertising business, Motivate Val Morgan.

09/06/2026

Throwback Tuesday to the first-ever Campaign Middle East Breakfast Briefing: Retail & Commerce Media.

It was lovely seeing a full-house for a morning of top learnings on AI-assisted shopping, agentic commerce, retail media networks, platform agents, the creator-commerce convergence and more. Client-side marketers, agency leaders and retail media specialists took to the stage as audiences heard from Al-Futtaim Motors, talabat, MARS, Arla Foods, ADNOC Distribution, Beiersdorf Middle East, TCL Electronics, Lulu Retail and more.

A big shout out to our partners Fusion5 and Viola Communications for partnering with us on another successful event.

Wishing our clients, partners, and the entire community a blessed and joyous Eid Al-Adha. May this auspicious occasion b...
27/05/2026

Wishing our clients, partners, and the entire community a blessed and joyous Eid Al-Adha. May this auspicious occasion bring prosperity, peace, and success to you and your loved ones.

Eid Mubarak from all of us at Motivate Media Group! ✨🌙

We're delighted to announce the publication of a new book, Tenacity: The UAE’s Finest Hour, by internationally renowned ...
20/05/2026

We're delighted to announce the publication of a new book, Tenacity: The UAE’s Finest Hour, by internationally renowned businessman and bestselling author Augie K Fabela II.

Launched in the presence of HE Sheikh Nahayan Mabarak Al Nahyan, the UAE's Minister of Tolerance and Coexistence, Tenacity chronicles the first thirty-one days of the unprecedented attacks of 2026, documenting the resilience and leadership shown by the country during this challenging period. The book captures an important moment in the nation’s contemporary history while serving as a tribute to the people and leadership of the UAE.

Drawing on his decades of experience across global frontier markets, Augie reflects on the values that have long defined the UAE: resilience, unity, foresight, and a steadfast commitment to progress.

Commenting on the publication, HE Sheikh Nahayan Mabarak Al Nahyan said: “Augie Fabela writes not as a distant commentator, but as a firsthand participant – one who chose to stay and stand in solidarity with the UAE. His unique perspective, as an eyewitness to a defining moment, captures our nation’s strength, vision, and tenacity.”

Our Managing Partner and Group Editor-in-Chief, Ian Fairservice, added, “Tenacity is an important and timely book that documents a defining moment in the history of the UAE. Augie Fabela brings a rare perspective to the recent events – combining the instincts of a global business leader with the observations of someone who chose to remain in the UAE during the crisis. We are proud to publish a work that speaks so powerfully of the courage, solidarity, and enduring spirit of the nation.”

Tenacity is available at leading bookstores across the UAE, and online, via BooksArabia.com

Motivate Media Group is partnering with PublisHer to launch PublisHer Pathways – a four-week immersive internship progra...
19/05/2026

Motivate Media Group is partnering with PublisHer to launch PublisHer Pathways – a four-week immersive internship programme bringing the next generation of women in publishing into the heart of a real, working book publishing business.

The agreement was signed by HH Bodour Al Qasimi, Founder of PublisHer, and our own Ian Fairservice, Managing Partner & Group Editor-in-Chief, at the House of Wisdom in Sharjah on 12 May 2026.

Over four weeks, participants based in the UAE will rotate across editorial, marketing, commercial, digital and strategic functions at our Dubai offices – working alongside our teams, learning from senior leadership, and getting a genuine feel for how modern book publishing works.

We've always believed that publishing is best learned through experience. That's why we're proud to be the first publishing house to support PublisHer Pathways, and why this partnership feels less like a formal agreement and more like a shared commitment to the industry we love.

Applications are open now. The first cohort begins August 2026 and we can't wait to meet them.

Learn more and apply via: https://womeninpublishing.org/

Echoing the gentle spirit of the season, we wish you and your family a truly peaceful and blessed Eid — one filled with ...
20/03/2026

Echoing the gentle spirit of the season, we wish you and your family a truly peaceful and blessed Eid — one filled with inner calm, shared kindness, and the quiet beauty of connection.

With heartfelt regards from the entire Motivate Media Group 🌙

05/02/2026

Motivate team came together at our Hospitality Chalet at the Emirates Golf Club as part of the Desert Classic Tour to welcome our newest team members over breakfast.

It was a relaxed morning of conversation, introductions, and connection. A simple but meaningful way for new and existing colleagues to get to know each other and start building relationships.

We kicked off the year by taking part in the Al Noor CSR Football Tournament 2026, with the team finishing in 3rd place....
23/01/2026

We kicked off the year by taking part in the Al Noor CSR Football Tournament 2026, with the team finishing in 3rd place. It was an encouraging start to the year and a nice reflection of collaboration and team spirit.

Being part of a tournament that supports an important cause made the experience even more rewarding.

Well played, team!

07/01/2026

Campaign Middle East’s Anup Oommen recently went On The Record with two of the most influential voices in global journalism – CNN anchor Becky Anderson and CNN Academy Director Alireza Hajihosseini – in the studio of the Emmy Award–winning Connect the World.

The conversation tackles the big questions shaping journalism and content today, from accountability and freedom of speech to why humanity and context still matter most in storytelling.

This rare, candid interview reflects the level of access that enables meaningful conversations with top-tier talent — and delivers real insight for our audience. A great result for the team.

05/01/2026

It's a new year and the applause continues. Following a showstopping Campaign Agency of the Year Middle East awards, Motivate Media Group congratulates all the entries, shortlists and winners from the fourth edition of .

A massive shoutout to our wonderful partners, who without, this magnificent event could not have happened. Thank you Bloomberg Media, Digital Media Services, Hypermedia, MiQ, Private Jet Media, Seedtag, and The Vantage.

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Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

Telephone

+97144273000

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