Allure Digital Marketing

30/07/2025

Heard the latest news from Instagram & Google?

Google has started indexing content from public Instagram profiles - which means your Reels and posts could now appear in Google search results. 🔎

If Instagram hasn’t been part of your social media and SEO strategy before… it’s definitely time to rethink that.

Read more: https://alluredigitalmarketing.com.au/blog/b/instagram-hits-google-search-what-it-means-for-your-business

17/07/2025

Happy World Emoji Day! 😍📲

Did you know the word emoji is Japanese - produced out of a combination of kanji for picture and character?

And what are the top 3 most-used emojis around the world?
❤️ the red heart
😭 the loudly crying face (or laughing face, depending on who you are 🤪)
🔥 the fire emoji

What’s your most-used emoji? Post it in the comments! 🙌

11/07/2025

Monthly Friday pub lunch done right with the crew! 🍽️🍷🤝

07/07/2025

Did you know that dark chocolate has several times more antioxidants than green tea or red wine? Just one more reason to love it! 🍫

Special days like today - Happy World Chocolate Day! - aren’t just for indulging. They’re also a fun way to create engaging social media content that connects with your audience and keeps your brand visible.

Adding moments like this to your content calendar can help you:
🍫 Stay relevant
🍫 Spark conversations
🍫 Show personality

19/06/2025

Happy birthday to us, happy birthday to us, happy 8th birthday to us… happy birthday to us! 🎂

Eight years ago, Allure Digital Marketing was born from a passion for helping businesses elevate their online presence and attract their ideal audience.

Today, we’re a team of four with offices in Adelaide and Tokyo, proudly working with clients across Australia.

A heartfelt thank you to our clients, collaborators, and community—we wouldn’t be here without you. Here’s to the next chapter!

29/05/2025

If you’re looking to grow your business and your network, joining BNI Adelaide CBD & South is one of the best ways to do it!

Learning and upskilling opportunities, paired with a flow of high-quality referrals = a great way to grow yourself and your business at the same time.

Thank you Stephanie from Allure Digital Marketing for your kind review, and for your willingness to step into leadership roles within your group BNI Adelaide CBD & South (Evolve).

17/04/2025

08/03/2025

Happy International Women’s Day! ✨

To our all-female team, our wonderful clients, and the talented women we collaborate with—thank you for bringing your creativity, passion, and brilliance to everything we do. Here’s to making beautiful things happen, together, and continuing to show the world what strong women can achieve. 👯

09/12/2024

Did you know your website's photos are a hidden opportunity to attract more organic traffic? The secret is adding alt text - an essential piece of any SEO strategy.​​​​​​​​​​​​​​​​

Alt text is a description you add to your website images - it appears in place of an image on a webpage if the image fails to load on a user's screen.

This text helps screen-reading tools describe images to visually impaired readers and allows search engines to better crawl and rank your website.

Tips to write alt text:

• Describe the image, and be specific.
• Add context that relates to the topic of the page.
• Keep your alt text fewer than 125 characters.
• Don't start alt text with "picture of..." or "Image of..."
• Use your keywords, but sparingly - and not in every image on the same page.
• Images that are purely decorative or are described in text nearby, don’t need alt text.

Got any questions? Ask away in the comments!

28/11/2024

Turns out we're all sliding into DMs on Instagram more than ever - with more photos and videos now shared through DM's than stories and feed posts combined! 📲 😮

Because of this evolution, Instagram is moving the DM button to a more prominent position in the bottom navigation bar - a subtle change that signals a bigger shift in how we use Instagram, as private sharing becomes the new normal on the platform.

15/11/2024

BNI Ambassador Moment: Celebrating Success! 🎗️

Our Stephanie, in her role as Ambassador of BNI Success, had the privilege of presenting Julian Robins of Space Virtual Support (.com.au) with his prestigious 10-year membership ribbon.

Congratulations Julian on a decade of networking excellence and professional success! 🤝

13/11/2024

'Tis the season to plan your social media content! ✨

The Christmas and New Year period are hectic, but with a solid content plan, you can enjoy the festivities while keeping your social presence active. 🎄

Tips for seamless holiday content:
• Plan your key dates.
• Mix festive content with your usual value.
• Batch create your posts now.
• Schedule in advance.

Need help planning your holiday season content? Shoot us a message! 💫