Frances Scadden: Your Content Partner

Frances Scadden: Your Content Partner Your genius stuck in drafts? Not on my watch.
🔥 Known for pulling the real message out of your head & turning it into content that gets you hired.

Book a FREE Game Plan Call
https://calendly.com/frances_scadden/visibility-game-plan-call

If your posts aren’t converting, it’s not because the algorithm hates you....so let's move on from that (insert cough), ...
09/10/2025

If your posts aren’t converting, it’s not because the algorithm hates you....so let's move on from that (insert cough), excuse shall we...

It’s likely that your content isn’t aligned with what your business actually needs right now.

Most women I work with are:
1. creating posts in the moment (not with intention)
2. guessing what their audience wants
3. talking about everything except the thing they sell

Your content should move people...from curious → connected → converting.

But it can’t do that if it’s written in a vacuum (meaning you are not thinking about the customer journey).

This month, I’m unpacking how to turn content from “nice posts” into strategy that gets clients.

Start by grabbing my free Content Visibility Blueprint.

If you’ve ever thought, “I need a social media manager”…pause.What you probably need is a content partner.One posts for ...
14/09/2025

If you’ve ever thought, “I need a social media manager”…pause.

What you probably need is a content partner.
One posts for you.
The other makes sure your content actually connects.

DM me 'PARTNER' if you’re ready to sound like you, not like a template.

Stop outsourcing your personality.A scheduler can pump out posts.A Canva template can look pretty.But neither will get y...
11/09/2025

Stop outsourcing your personality.

A scheduler can pump out posts.

A Canva template can look pretty.

But neither will get your dream "I'm so bloody excited to work with this person" clients.

If your content doesn’t sound like you, it won’t sell like you.

That’s where I come in → pulling the real words out of your head and shaping them into content that makes people stop, trust, and DM you.

If you just want posts “going out,” I’m not your girl.

If you want content that gets you seen, trusted, and hired - book a free Game Plan Call.






Stop chasing viral like it’s a meat tray raffle at the local footy club. IYKYK.Likes don’t build equity.Views don’t buil...
05/09/2025

Stop chasing viral like it’s a meat tray raffle at the local footy club. IYKYK.

Likes don’t build equity.
Views don’t build trust.
And a trending reel won’t build the business you actually want six months from now.

What does?
- Practicing visibility when no one’s watching
- Capturing b-roll when you’d rather scroll
- Writing in your actual voice (not “professional mode”)

Future-you is already watching.
She’s either going to be grateful…or furious.

Which one’s it going to be?

Your words already hold authority.Your offers already have value.But right now, your content isn’t showing that.That’s t...
04/09/2025

Your words already hold authority.
Your offers already have value.

But right now, your content isn’t showing that.
That’s the gap I bridge.

When we work together, you’ll have:
âś” A clear, doable content plan
✔ A folder of b-roll + footage you’ll actually use
âś” The confidence to show up like the expert you already are

This DEFINATLEY isn’t about “more posts.”
It’s about more clients who trust you before they even DM.

Book a free Game Plan Call to lock your spot.

Are you talking like every other coach on Facebook instead of the actual expert you are.Your dream clients aren’t lookin...
03/09/2025

Are you talking like every other coach on Facebook instead of the actual expert you are.

Your dream clients aren’t looking for another “5 tips” post (we have all seen enough of those!!!)...they’re looking for you.

Your voice. Your opinions. Your stories.
The stuff you keep out of your captions because you’re worried it’s “too much.”

For the love of chocolate, believe me when I say:
“The right people won’t hire you if they can’t hear you in your content”.

That’s why, in my full-day content experience, we strip away the fluff, untangle the overthinking, and get your message out of your head and onto the feed (in a way that actually sounds like you).

Because when it sounds like you, it lands.
And when it lands, it sells.

Here’s what’s inside the space I’m building:✨ Real conversations, not highlight reels✨ Tools for reflection and clarity—...
15/05/2025

Here’s what’s inside the space I’m building:
✨ Real conversations, not highlight reels
✨ Tools for reflection and clarity—not pressure
✨ Permission to want more without guilt
✨ Weekly themed coaching and a community of women who get it

Midlife doesn’t mean shrinking.
It means rising.
And this space? It’s built to help you do just that.

Doors open soon. Want early access?

Comment “LOUNGE” and I’ll send you the access link!

You won’t magically feel lit up when everything on your calendar is checked off.You won’t feel “free” just because you f...
13/05/2025

You won’t magically feel lit up when everything on your calendar is checked off.
You won’t feel “free” just because you finally organised the pantry.

Fulfillment doesn’t come from completion.
It comes from connection—to your purpose, to your body, to your damn self.

And that’s what we’re reclaiming here.
This isn’t about fixing your life.
It’s about feeling your life again.

Are you ready to live for YOU?

Book a M.A.P Power Session with me today and let’s start! Link is in bio!

You don’t want more stuff. You want more you.More peace.More meaning.More mornings you don’t dread.This isn’t about bein...
12/05/2025

You don’t want more stuff. You want more you.

More peace.
More meaning.
More mornings you don’t dread.

This isn’t about being ungrateful—it’s about being honest.
"Fine" isn't fulfillment.

And craving more? That’s not selfish. It’s a sign you’re waking up.

✨ Let’s normalise that.

👇 Tag a woman who’s done settling.

I used to tell myself, “I should be happy.”I had the things. The titles. The people.But deep down…I wanted more.Not a bi...
11/05/2025

I used to tell myself, “I should be happy.”
I had the things. The titles. The people.
But deep down…I wanted more.

Not a bigger house. Not a skinnier body.
More me.
More quiet. More freedom. More creativity. More days that felt like mine.

But I didn’t say it out loud for a long time—because I thought it would make me sound ungrateful. Selfish, even.

Here’s what I know now:
Wanting more doesn’t mean you’re not grateful.
It means you’re awake.

You’re allowed to want more.
And I’m building a space for women who are done apologising for it.
Comment “Lounge” and I’ll let you in!

10/05/2025

This is your sign to stop settling.
Midlife doesn’t have to feel like survival mode. You get to want more.
More clarity. More freedom. More YOU.

I went live with:
"From Vision to Action – How to Start Creating the Life You Actually Want"

And I broke it down into 3 things:
✨ A clear vision
✨ Real permission to want more
✨ Tiny, doable steps that create BIG shifts

This isn’t about burning it all down.
It’s about finally choosing you.

👉🏼 Catch the replay on my page.

💬 Drop LOUNGE below if you’re ready to create a life you actually love.

Your next chapter is calling.

Let’s go. 💥

09/05/2025

What’s one belief you’re ready to unlearn?
Share it in the comments

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