Lou Blakely

Lou Blakely Lou Blakely offers simple and strategic ways to grow your online business with great offers, content, ads, AI, automations and launch funnels.

Host of the Online Course Creator Show 🎙️

30/04/2026

Some of my deep thoughts about burnout.

So many entrepreneurs have either experienced burnout, or feel like it’s not too far away.

And working too hard and hustling often gets the blame.

Through my own experience, I don’t think this is true.

It’s about working on the wrong thing.

Doing things you don’t want to do.

And ultimately, not being fulfilled in your work (even if it looks successful to others) or living true to what you really want.

This realisation has changed my life, so thought I would share it with you.

27/04/2026

The launch freakout has ruined more launches than anything else.

You spend months planning your new offer, put so much into it, then open the doors and are underwhelmed by the results.

The usual reaction at this point is to ghost your own launch. Sounds kinda strange but I’ve seen this happen so many times, and also helped support people through their next launch so they can train their nervous system past this level of discomfort. ��If you’ve experienced this, just know that it’s normal and it’s time to get the support you to make sure it doesn’t happen the second time around.

27/04/2026

The launch freakout has ruined more launches than anything else.

You spends months planning your new offer, put so much into it, then open the doors and are underwhelmed by the results.

The usual reaction at this point is to ghost your own launch. Sounds kinda strange right but I’ve seen this happen so many times, and also helped support people through their next launch so they can train themselves past this point.

If you’ve experienced this, just know that it’s normal and it’s time to get the support around you to make sure it doesn’t happen again. Those who succeed do not give up the first try.

I'm excited to be presenting a workshop at the Brisbane Business Hub on the 19th Feb, all about how to create a new reve...
02/02/2026

I'm excited to be presenting a workshop at the Brisbane Business Hub on the 19th Feb, all about how to create a new revenue stream in your business with online learning!

If you’ve ever wondered how to turn your expertise into an online course or eLearning program, and actually make money from it, this workshop is for you.

I'll walk you through what’s working (and what’s not) right now.

You’ll learn the proven steps to create, launch, and scale an online program that grows your business, while giving you the business freedom that no other business models offer.

Whether you’re just getting started or already have an online offering you want to grow, you’ll walk away with a clear plan and practical next steps.

It's free, so sign up and come along - I'd love to see you there!

Lou

(Link to register below)

02/02/2026

If you’ve reached the point where you’re at full capacity with your one on one or in-person work, it’s a necessity to turn what you’re doing into some sort of scalable product.

Whether that’s a workshop, online course, membership or group coaching…that’s going to be completely dependent on your goals, your audience and the lifestyle you want. They can all work.

It just has to be something that you can deliver without having to be ON all the time, or even be there at all.
This is when you can truly start to scale your business BEYOND the hours you have in the day.

And that is freaking exciting. It’s worth working on this…your future self will thank you for it.

There truly is no matter feeling than when you make sales on autopilot, because you’ve set up the systems and offer to make it happen.

12/12/2025

1. Emotions lie to you but numbers tell you the truth - stop trying to avoid the data because you don’t like numbers. They will tell you everything you need to know, from your current results, to what you need to change or improve. Knowing your numbers is smart AF and part of being in business.

2. You keep wondering how you can get past your current revenue plateau, but you secretly feel like it’s greedy because “there’s more important things in life than money”. When you let go of this belief, the next level will appear. You are deserving of it and if you don’t, the next person will (but with half your skills).

3. Most people give up way too soon. Find a strategy that works for you (because most of them work, if you work them). And then it comes down to testing, tweaking, iterating in order for it to scale. Yes it’s not sexy, but it is what it’s going to take. Constantly trying new strategies looking for the special one is NOT it (and you’re only doing that because you’re avoiding something - either the work, boredom or actually becoming the person who is capable of sticking at it). 

Ready for more truths about what’s really working now? Comment CLASS to get your invite.

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