Oh My Digital

Oh My Digital Your female founded and led Brisbane-based agency, supporting ambitious business owners who make a difference. No fluff. No faking.

Our expert team will support you to achieve long-term growth with a sustainable strategy that drives consistent results without the hustle. We’re a Brisbane-based digital marketing biz on a mission to help bold brands stand out, make an impact, and actually profit—minus the “ugh” factor. Think: your go-to besties who are always ready to pump you up, champion your growth, and cheers you at the fini

sh line (while rocking inflatable couches and curly straws on a Saturday morning, of course). Our approach? 100% fun, friendly, and feel-good, because we believe marketing should be less “brain freeze” and more “yas, plz!” We’re here to welcome you into the fold and show you how to boss your digital presence—without sacrificing your authenticity or your sanity. Picture a of supportive, strategy-savvy pals who always have your back, want to see you succeed, and celebrate every milestone along the way. But our vibe isn’t just about chilled-out marketing. It’s also about real results—we’re equal parts book smarts and street smarts, mixing creative flair with data-driven insights. It’s like taking you back to the early 2000s, when tech was fresh and exciting (hello, pink flip phones!)—we harness that sense of nostalgia to bring simplicity, clarity, and familiarity to your marketing. No forcing you to be someone you’re not. We specialise in making every brand feel important, excited, and like they belong in the digital spotlight. For us, that means working with disruptors, dreamers, and purpose-led powerhouses who refuse to settle. If you’re looking for a marketing partner that’s got your back—like, BF4L-level loyalty—then we’re your perfect match. Together, let’s turn your big ambitions into unstoppable success, one confetti-filled campaign at a time. Let’s chase those dreams, shoot for the stars, and toast to a future of epic wins. We’ll be right here on the sidelines, cheering you on—and we promise to party with you at the after-party, too. Because this is what it means to be part of our . And we wouldn’t have it any other way.

Most of our leads?They come from word of mouth, closely followed by Instagram.But here’s the kicker → the place where pe...
05/10/2025

Most of our leads?
They come from word of mouth, closely followed by Instagram.

But here’s the kicker → the place where people actually make their decision isn’t either of those. It’s email. That’s where our audience goes to check out pricing, read about our services, and quietly warm up with carefully curated flows until they’re ready to say yes.

So where do we put our energy?
📣 Awareness → Social (mostly Insta)
💌 Consideration → Email marketing (and yep, a little networking never hurts)
⭐ Conversion, Advocacy + Loyalty → Both, working hand-in-hand (with a little bit of paid to boost our reach)

Checking in on this regularly is exactly how we’ve kept growing consistently for 8+ years. It’s not about doing everything. It’s about knowing what’s working - and what can take a back seat.

When you work with us (whether it’s a one-off Marketing Playbook or bringing us on as your plugged-in team), you can expect:
💘 Real goals that make sense for your business (and your life)
💘 Crystal-clear visibility on where your leads are coming from
💘 A funnel that attracts, nurtures, and converts your dream clients
💘 Confidence in knowing where your energy is best spent (and how it's going)
💘 A cheer squad who’ll keep you accountable (and pop the bubbly when you hit those milestones)

Ready to find out where your leads are really coming from?
Download our service guide here to check out the next steps > https://bit.ly/4mOZylI

XOXO
Oh My Digital (Katy, Hayley, Mel, Freja & Abby)

Get to know Hayley, our Co-Captain and the Head of Operations here at OMD! 📣Our very own Barbie with a KPI dashboard. Ha...
19/09/2025

Get to know Hayley, our Co-Captain and the Head of Operations here at OMD! 📣

Our very own Barbie with a KPI dashboard. Hayley is the operational backbone and strategic heart of Oh My Digital, blending systems thinking with swoon-worthy storytelling to deliver real results.

She’s our calm in the campaign storm, the one turning tangled spreadsheets into streamlined systems, and makes marketing feel less like a chore—and more like your brand’s greatest love story!

Here are a few highlights from the career of our very own automation wiz and full-time dog mum:

🩷 Worked in retail for 10+ years in pharmacy, beauty and video stores (remember those? 😉) before deciding to take her love for retail behind the scenes.
🩷 Managed a team of 15 and oversaw the project management of 80+ clients while working for a former Brisbane-based Agency.
🩷 Co-Director of Oh My Digital since 2017, working with hundreds of clients in both a done-for-you and coaching capacity.

To build a sustainable business and make your dreams a reality (without burning out 😮‍💨), you don’t just need sales; you...
09/09/2025

To build a sustainable business and make your dreams a reality (without burning out 😮‍💨), you don’t just need sales; you need repeat sales and referrals from your ideal clients.

That’s why we don’t stop at the sale. Our funnel strategy takes things two steps further—adding Advocacy and Loyalty to the traditional Awareness–Consideration–Purchase model.

Because sustainable business growth isn’t just about first-time sales. It’s about turning dream clients into return buyers, brand advocates, and referral-generating superfans. That’s where real profit (and peace of mind) live… 💘

This is Part 2 of our series ‘From Scroll to Sale’, where we’re teaching you how to build a funnel that fuels long-term success (without burnout). Swipe through to see how we’ve helped service-based brands just like yours implement our strategy and achieve success!

💭 Want us to help you map out your own journey? Comment “READY” to book a 30-min Discovery Call with Katy!

Your marketing isn’t broken 💔, it’s just gone stale. Here’s how to spot the signs before wasted time and budget pile up....
07/09/2025

Your marketing isn’t broken 💔, it’s just gone stale. Here’s how to spot the signs before wasted time and budget pile up.

✨ Want clarity on what to do next? Grab our 4-step guide here > https://bit.ly/464jyKu

Get to know Freja, our Digital Manager here at OMD! 📣Freja is a digital strategist with expertise across corporate, ecom...
04/09/2025

Get to know Freja, our Digital Manager here at OMD! 📣

Freja is a digital strategist with expertise across corporate, ecommerce, service industries, and luxury brands. Today, she helps our clients elevate their presence with compelling content, effective paid ads, and digital strategies that break through the noise.

We’re beyond grateful to have Freja as a part of our team, bringing not only her expertise but also her creativity, insight, and dedication to helping clients thrive! 🩷

Get to know Katy, one of our Co-Captains and the Head of Sales here at OMD! 📣Katy is our very own brand voice chameleon ...
22/08/2025

Get to know Katy, one of our Co-Captains and the Head of Sales here at OMD! 📣

Katy is our very own brand voice chameleon who uses her storytelling skills to connect businesses with their dream customers. She has worked across a wide range of industries, including non-profit, fashion, and tech.

Today, she takes care of all our amazing clients and their projects, helping the team do their absolute best work, while ensuring we’re always going above and beyond to support your business in every way possible!

Here’s a few highlights from the career of our very own content queen and (unofficial) food critic:
🩷 Worked in digital, social media and copywriting roles at Ronald McDonald House SEQ, intelliHR and BlackMilk Clothing.
🩷 Co-Director of Oh My Digital since 2017, working with hundreds of clients in both a done-for-you and coaching capacity.
🩷 Industry Tutor and Guest Lecturer at & since 2018, teaching across Introduction to Public Relations, Digital Optimisation, Advertising Theory & Practice, Integrated Marketing Communication and Consumer Behaviour.
🩷 Volunteer mentor for Female Founders Program.

What's in Hayley's bag (it's a lot 😂). Is anyone else's bag a hot mess of productivity, creativity and biz owner pain?
20/08/2025

What's in Hayley's bag (it's a lot 😂). Is anyone else's bag a hot mess of productivity, creativity and biz owner pain?

When Katy and I first started Oh My Digital, our roles looked a lot like a chaotic game of “pass the parcel” ... except ...
14/08/2025

When Katy and I first started Oh My Digital, our roles looked a lot like a chaotic game of “pass the parcel” ... except the parcel was every single task in the business, and the music never stopped.

We were both doing a bit of everything: strategy, sales, ads, socials, client calls, operations… you name it. Some days we’d accidentally double-handle things, other days important bits would slip between the cracks because we thought the other one had it.

And while that scrappy start-up energy got us off the ground, it wasn’t sustainable.

One day we sat down with coffees (or in my case, energy drinks) in hand, notebooks at the ready and had an honest chat. We mapped out:

💌 What we loved doing
💌 What drained us
💌 What we were great at (and where our strengths overlapped)
💌 The skills gaps we needed to fill
💌 The spots where we were doubling up or wasting time

From there, we redesigned our roles to fit the business we wanted to run and the lives we wanted outside of it. Now Katy leans into her natural strengths in strategy, sales, and high-level client relationships, while I’ve stepped fully into my lane as Head of Operations - making sure our systems run smoothly, projects stay on track, and our team has everything they need to deliver that signature OMD magic.

The result? We’re more productive, more in flow, and honestly having more fun. Plus, our team and clients know exactly who to go to for what, which has made everything smoother.

If you’ve been feeling stretched thin in your business, here’s your permission slip: take a step back, reassess, and design your role around your strengths (and the lifestyle you actually want). Your future self will thank you.

XOXO
Hayley & Katy

Trust isn’t just a buzzword in 2025 — it’s your growth engine. 🚀We've got tea from LinkedIn's latest performance report ...
12/08/2025

Trust isn’t just a buzzword in 2025 — it’s your growth engine. 🚀

We've got tea from LinkedIn's latest performance report *hint* it's piping hot!

Our highlights:

Here’s your 3-step plan to build trust:
1️⃣ Show up on video (authentic > perfect)
2️⃣ Borrow credibility through aligned creators & advocates
3️⃣ Make trust a repeatable system in your marketing

Because when people trust you, they don’t just buy once - they keep coming back and bring their biz besties. 💌

✨ Check out the full article for yourself here (along with an easy 7-day quick action guide) > https://bit.ly/4mfy2hN.

If you could only choose ONE — consistency, competency, character, or confidence — which would matter most when hiring s...
11/08/2025

If you could only choose ONE — consistency, competency, character, or confidence — which would matter most when hiring someone?

This was the question thrown around at a recent networking event Katy and I attended by Convoy Collective (thanks to Yiota from .co for finally getting us there 💘). And let me tell you… it got everyone in the room thinking.

We walked in feeling a little rusty at networking after a busy year, but left feeling inspired - surrounded by established business owners who were warm, open, and genuinely keen to connect.

When my turn came to answer, I realised:
💗 Character is what makes me say yes to working with someone.
🧠 Competence is what makes me keep them around.

Because while I can’t know every detail about someone’s skill set from the first conversation, I can quickly tell if our values align. But to keep building trust over time? That’s where delivering exceptional work comes in.

Katy’s take? Character always comes first - because when you’re starting out with someone new, that’s often all you can really judge.

In marketing, it’s exactly the same. You might hire us because our personality and values resonate with you… but you stay because we deliver results that make a real difference to your business.

So - which one would YOU choose first? Let’s chat in the comments.

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Brisbane, QLD

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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Our Story

Oh My Digital Agency are like your work wife, easy to work with, ready to listen to your problems and give knowledgeable advice when you need it. We stay on the pulse of digital marketing trends so that you don’t have to. We love a cheeky pun, chocolate, dogs & help businesses grow with no BS digital marketing advice and strategy.

We empower biz owners to nail their digital marketing.