Ruby Assembly

Ruby Assembly Ruby Assembly. We're Melbourne's Social Media Agency. Sell Less, Mean More.

SENTIMENTAL JOURNEY: LexisNexis' recent Legal AI sentiment survey shows that 69% of Australian lawyers are now using (or...
11/09/2026

SENTIMENTAL JOURNEY: LexisNexis' recent Legal AI sentiment survey shows that 69% of Australian lawyers are now using (or planning to use) generative AI in the workplace.

Read the full report here: https://bit.ly/4gUFCN7

Ruby Assembly are experts in business development using social media and digital strategy for complex professional services. We do not use AI to make art or content; our remit is to build authentic, long-term relationships with our clients' audiences with materials that convey personality and expertise to both referral partners and cold clients alike.

Generic social media copy and art illustrates to a discerning public that a business is unlikely to take communications seriously. And at the least, such use of AI shows a lack of care and visual language.

If your business's social media strategy is aching for a uniquely human touch, let's chat: rubyassembly.com.au

10/09/2026

THE FRUITS OF OUR WIG-WEARING LABOUR ARE NIGH!

The official photo-shoot pics are on their way, meanwhile we're still reeling from our wine-disguised apple juice and frosted cake (thanks Matt!), but we promise, the wait is worth it.

A huge thank you to for hosting Ruby Assembly today! Your caravan is absolutely crazy fab and we're absolutely here for it!

03/09/2026

BRISVEGAS you BEAUTY! A please to workshop with Lawganised | Law Firm Consultants and Ruth Chowdhury Abridge Mediation & Collaborative Practice at the deluxe Mobo Co | Brisbane, to wander the parklands, sit at the State Library of Queensland with Chantal McNaught and party with the powerhouses at Tosh Colls Family Law who threw a rooftop one-year celebration to remember! It’s work and adventure like this that make Katherine and Iolanthe Gabrie 🍓’s hearts sing. Shoutout to our buddies Lawganised | Law Firm Consultants.ben Lawganised | Law Firm Consultants.kath Zinta Harris and Clarissa Rayward too - catch you at ALPMA Summit next week 💯💕

03/09/2026

ONE WORKSHOP DONE AND (ELEGANTLY) DUSTED: Phew! What a day today has been. After flying out to Brisbane for a banger' workshop chockablock with bright ideas, fabulously inquisitive lawyer friends, and eye-opening discussion, we've earned a choccie or two.

A huge thank you to everyone who attended our ‘Make Them Remember You’ workshop today. We couldn't do this without our fellow progressive alt-lawyers!

Until we meet again, Brissie! ☀️

02/09/2026

TWO TICKETS LEFT! See you at Mobo Co | Brisbane tomorrow 10:30 am for a two-hour-power session built for lawyers who value their digital footprint and seek to differentiate their online identity. Tickets available via the link in bio. 💥

BIG HAIR, BIG COMPLEX CATEGORY ENERGIES: We can’t say too much, but next month Ruby Assembly may or may not be embarking...
31/08/2026

BIG HAIR, BIG COMPLEX CATEGORY ENERGIES: We can’t say too much, but next month Ruby Assembly may or may not be embarking on one of our biggest, boldest campaign shoots to date. Wigs might be involved.

We’re Australia’s most joyful, specialist-services digital strategy agency. Trusted by barrister’s lists, leading legal practices and technology providers. We’re not dull, and ensure you’re not boring your audience, either. Follow along and get to know us: rubyassembly.com.au

26/08/2026

HAPPY DOG DAY: It's finally come, Ruby Assembly's third contender for "Day of the Year". Neck and neck in the ring with International Cat Day and Benedict Bridgerton's birthday is...International Dog Day!

In celebration of such an important day, we offer you this brand-new Kero photo. Rest assured, he will be offered many pats and treats on his special day.

SEE YOU NEXT THURSDAY? (Ahem.) Your clients LLM you before they call. Is your firm’s digital presence legitimising, or i...
24/08/2026

SEE YOU NEXT THURSDAY? (Ahem.)

Your clients LLM you before they call. Is your firm’s digital presence legitimising, or is it generic and AI’ed into the next dimension?

I’m bringing Ruby Assembly’s ‘Make Them Remember You’ workshop to Brisbane next Thursday — built specifically for legal practices ready to mature their influence in the digital space.

In just two hours at Mobo Workspace, you’ll walk away with:
·        A content mix that builds trust without feeling salesy
·        Platform-specific strategies for LinkedIn, Facebook and Instagram
·        Practical tools for managing reputational risk and negative feedback
·        A personal action plan to implement straight away

🎟️ Just 10 seats remain — use code BRISVEGAS for $50 off your ticket. https://bit.ly/45JFuv0

WORKSHOPS GALORE: A friendly reminder that we have three brand-new workshops coming your way!Ruby Assembly Director Iola...
21/08/2026

WORKSHOPS GALORE: A friendly reminder that we have three brand-new workshops coming your way!

Ruby Assembly Director Iolanthe Gabrie is bringing the strategy, sparkle and straight-talking advice to a city near you.

Created for legal practices and small businesses, these workshops will help you build a digital identity people remember, create a smarter marketing ecosystem and uncover new opportunities online.

Practical ideas? Yes. Fresh perspectives? Absolutely. Boring presentations? Not on Iolanthe’s watch.

BRISBANE 🌴

Make Them Remember You: A Digital Identity Workshop for Legal Practices

Thursday, 3rd September @ Mobo Co Brisbane

🎟️ https://lnkd.in/eg7H5m8s

MELBOURNE 🚋

Social Media Marketing: Building your digital ecosystem

Wednesday, 30th September @ Darebin Arts Centre

🎟️ https://bit.ly/44LpV5c

Social Media Marketing: Digital prospecting for small businesses

Wednesday, 4th November @ Darebin Arts Centre

🎟️ https://bit.ly/4yF1QuW

Places are limited, so register today!

THE STORY BEHIND THE STICKER: We recently asked Team RA to explain the meaning behind their colourfully-covered laptops,...
20/08/2026

THE STORY BEHIND THE STICKER: We recently asked Team RA to explain the meaning behind their colourfully-covered laptops, and boy did they deliver.

Swipe on to learn about Ruby Assembly's stories of personalisation, history and fab self-expression!

Address

360 Bell Street
Thornbury, VIC
3057

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm

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