QMS

23/12/2025

From all of us at QMS, we wish you and your loved ones a safe and happy festive season.

Thank you to all of our clients and partners for making 2025 truly .

The QMS team will be taking a short break to recharge and reconnect with our loved ones, with the office now closed returning Wednesday 7th January.

Bring on an 2026!

23/12/2025

This year has been simply as we continued to unlock the power of multidimensional digital OOH.

In 2026, we're excited to keep pushing the boundaries of what is possible and continue to be leaders in digital OOH.

22/12/2025

Sometimes, good value not only stares at you in the face, but it literally jumps out of a billboard in the heart of Melbourne.

Together with Carat and BMF, our in-house creative services team, QUBE, have helped add an extra dimension to Dan Murphy's latest campaign to make it simply

22/12/2025

Another year topped off last week with our teams coming together nationally to celebrate pushing the boundaries of DOOH.

Please join us in congratulating our 2025 QMS Award Winners:

COMPANY AWARDS
‘Netters’ (MVP) Award Winners: John Purcell
Leadership Award Winners: Nick Crowe
Rising Star Award Winners: Meg Lambert

SALES AWARDS
Performance Plus: Amelia Allan
Connection Champion: Meaghan Scurr
The 1%: Alex Morrison

OUTSTANDING ACHIEVEMENT
City of Sydney Operations: Neini Tuipulotu
Corporate: Dain Murphey
Finance: Charlie Mulcahy
Marketing & QUBE: Fabian Mora
Technology & Operations: Natasha Tan
Strategy & Insights: Mandita Narayan

Additionally, we recognised those who have worked at QMS for an incredible 10+ years: Sara Lappage, Malcolm Pearce, David Edmonds, Christian Zavecz, Chris Wood, Mark Rowswell, Geoff Noonan, Ian Richards, Chris O' Keefe, Jessica Zavecz, Alana Begbie, Esha Nandhra, Dain Murphey, Narelle Collis, Jacinta Kerley, and Bradley Lincoln.

18/12/2025

Put your brand in the spotlight with our new Westgate Consecutives.

Positioned to impact traffic heading outbound from Melbourne CBD, these three consecutive digital billboards provide an canvas for brands to deliver high impact storytelling that commands attention.

To find out how your brand can amplify awareness to big audiences, visit: https://eu1.hubs.ly/H0qy4l70

17/12/2025

The Countdown continues!

Together with the Australian Olympic Team, today we are celebrating that we are now just 50 days away from the Milano Cortina 2026 Winter Olympic Games opening ceremony.

As the official Out of Home media partners of the Australian Olympic Team, we cannot wait for the action to hit the slopes of Italy as we cheer our athletes on.

16/12/2025

We’re excited to announce that our Milano Cortina Winter Games Network is SOLD OUT with nine winning brands confirmed, including Allianz, who return as Worldwide Insurance Partner.

Allianz’s GM of Consumer Strategy and Marketing, Laura Halbert said: “We're excited to be working closely with QMS once more following the success from our Paris 2024 campaign, and we look forward to cheering on Team Australia, bringing fans together to celebrate all the action."

With our Milano Cortina 2026 Winter Games Network expected to reach 80% of metropolitan Australians*, this is an unrivalled opportunity for brands to tap into the world's biggest events and reach new heights with their Digital OOH campaigns.

Read the full announcement via the link below
👉https://eu1.hubs.ly/H0qv01f0

*MOVE 1.5 2025 people 18+

Australian Olympic Team Allianz

11/12/2025

As a proud and long-standing Media Partner of National Gallery of Victoria, we are thrilled to help celebrate the Westwood | Kawakubo exhibition.

Showcasing the work from two of the most visionary and influential fashion designers in recent history, Vivienne Westwood and Rei Kawakubo of Comme des Garçons – this exhibition is a must see, open until 19 April 2026.

See below for more information and tickets:
https://eu1.hubs.ly/H0qkSZZ0

09/12/2025

The more you watch, the more you want to seek what is unique.

Together with Havas Media Australia and PHD Media Australia, our QUBE creative team are turning heads with 3D full motion beer and.....puffer fish?

Lighting up our iconic Emporium Melbourne billboard, Asahi's latest campaign literally stands out to grab your attention again and again.
🍺🐡

09/12/2025

Why Out of Home Is Built for 2026.

As we head into 2026, the fundamentals of OOH have never been stronger. Digital OOH has evolved from a tactical media option to a transformative partner for brands - delivering sustainable growth by building brands and driving immediate results.

In Mediaweek today, our Chief Sales Officer, Tim Murphy, explores why quality attention, connected channel strategies, AI advances, creative innovation and measurement precision are converging to make DOOH the channel to watch in 2026.

"Heading into 2026, the fundamentals of the OOH industry are very strong - DOOH has proven it can deliver sustainable growth by playing effectively in both brand building and performance."

👉 Read Tim’s full article here: https://eu1.hubs.ly/H0qfVqN0

QMS CSO Tim Murphy explores the shift to quality in Digital Out of Home (DOOH) for 2026 covering attention metrics, and the Winter Olympics

08/12/2025

Shining a spotlight on the Eastern Freeway, Clifton Hill.

Prominently located on an overpass bridge on Melbourne's Eastern Freeway, 'The Eastern' and "The Eastern II" connect the 'leafy east' to the CBD via Hoddle Street and Alexandra Parade.

Delivering unparalleled viewing, these two digital billboards capture multiple lanes of often gridlocked traffic in and out of the CBD, allowing brands to reach and impact commuters during Melbourne's peak travel moments.

Elevate your next campaign with these high-impact sites:

👉 https://eu1.hubs.ly/H0qd6KD0

08/12/2025

We loved being part of the UnLtd Open once again this year – what a fantastic way for our industry to come together for a day of fun, connection, and giving back.

A big thank you to all the golfers who joined us and supported the incredible work of helping young people at risk.

Congrats to the recent Melbourne event winners and a special shout out to our own team for taking out third place

UnLtd.