Claudia Lopez - Inmente Marketing

Claudia Lopez - Inmente Marketing Boutique marketing consultancy specialising in social media marketing, strategy, brand positioning & content creation.
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Inmente is a boutique marketing consultancy working with hospitality, tourism, lifestyle, and service-based businesses that care about how they show up. The focus is on clarity and direction before execution. Strategy comes first so content, messaging, and social media feel aligned, considered, and sustainable rather than reactive. Inmente partners closely with founders and business owners to buil

d strong marketing foundations, refine brand and content strategy, and support thoughtful execution across social and digital platforms. We take pride in delivering work that is intentional, collaborative, and high quality. Based in Mount Gambier, South Australia, working with clients Australia wide.

20/07/2026

Most businesses have an incredible service to offer… but sometimes most of their audience doesn’t get to experience it online.

That’s the gap I close.

Behind the scenes with Coonawarra Experiences | Wine, Nature & Culture 🎬 - capturing the food, the wine, the Terra Rossa, the warmth Simon & Kerry pour into every guest. I loved being part of their experiences.

They’ve earned 100+ five-star reviews on Google for a reason, I highly recommend checking them out.

If you deliver unforgettable experiences, your Instagram feed should feel the same way.

This is Inmente. Social media strategy + content that turns a great experience into one people can’t wait to be part of.

Premium experiences deserve to be seen. Let’s bring yours to life 🍷

A huge thank you to everyone who made this shoot come to life Parker Estate Warrawindi Escapes
And thank you to my helping hands and talent Adam Johnstone sienna dougherty | wedding content & film creator

24/05/2026

Your business can be good…
and still lose clients online.

My dad has been running his business for 20 years. Great business and happy clients.

But his social media didn’t reflect any of it.

The work wasn’t to “post more.”
It was building a social media strategy, aligning the branding and the communication.

The content needed a strategy to show the worth of the business, build trust, and communicate the value clearly.

Because an online presence should support and position the business, not undersell it.

If your value isn’t showing up online, you’re not just missing visibility.
You’re losing clients to people whose service might not be as great but who are communicating better.

This is not about aesthetics. It’s about strategy and visuals that support the business.

That’s a problem worth solving.

If this resonates, follow for more strategy tips.

I see this every single week.A business posting, trying, showing up… but nothing really changes.And almost every time?It...
26/04/2026

I see this every single week.

A business posting, trying, showing up…
but nothing really changes.

And almost every time?

It’s the same mistakes.

Keeping up with my own brand is hard when I’m juggling everything else and I’ve seen how fast things drop when I disappear.

That’s why I know how much it matters.

Fix even one of these, and your content performs differently.

Save this before your next post.

📩 DM me HELP and I’ll tell you exactly what to fix.

19/04/2026

This is why I created Inmente, to make an impact in people’s lives and businesses. ✨

From crickets to online sales.

Before working together, Heidi from had no social media and content strategy, no clarity, and was simply posting and hoping.

She came to me for a social media and content strategy, not ongoing management. I optimised her Instagram and created a strategy she could implement herself, and even with partial implementation, she has already seen follower growth and online sales. I’m so proud of her 😍

But what meant the most was hearing Heidi say she now feels confident managing her own social media. That’s the power of having the right strategy and support.

I recently supported Heidi with a content shoot aligned to her strategy, and I’ll be sharing more of that soon. 🫒

If you’re ready to stop guessing and start showing up like the business you already are, comment STRATEGY and let’s talk.

P.S. If you love local produce, do yourself a favour and visit Heidi for an olive oil tasting right here in the Limestone Coast.

Great food wasn’t the problem.The problem was no strategy.30 days after implementing a real strategy:→ Sales doubled→ Co...
22/03/2026

Great food wasn’t the problem.
The problem was no strategy.

30 days after implementing a real strategy:

→ Sales doubled
→ Consistent growth in followers and views
→ Zero paid ads

This is what happens when content is strategic.

Most businesses are posting… but not positioning.
Showing up… but not converting.

That’s the huge difference.

Comment STRATEGY and I’ll tell you what’s holding your business back.

[Instagram growth strategy, content that converts to sales, business positioning on Instagram, social media strategy expert]

Strategy before content.That’s the foundation of everything we do at Inmente.Most businesses post inconsistently and rea...
01/02/2026

Strategy before content.

That’s the foundation of everything we do at Inmente.

Most businesses post inconsistently and reactively, creating content without direction. They show up, but it doesn’t feel aligned or deliver real results.

Inmente is a boutique marketing consultancy for brands who want marketing that truly reflects the quality of their work and tells their stories.

This isn’t about trends or volume.
It’s about clarity, strategy, and intentional marketing that supports growth.

If your marketing feels exhausting instead of aligned and you care about how you show up, you’re in the right place.

Welcome to Inmente.

Follow if this resonates. Tag a business owner who needs clarity.

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Mount Gambier, SA

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