Dettori Publishing

29/05/2025

📚 “I don’t want to spam people …”

That’s what an author (let’s call her Jane) said when we talked about promoting her new book.

And honestly? I hear this all the time.

Sharing your book on social media, in conversations, through events or emails can feel awkward.

It can bring up doubts like:

What if people get annoyed?
What if no one cares?
Who am I to put this out there?

But here’s what I reminded Jane (and what I’ll gently remind you too):

💡 It’s not about selling—it’s about serving.

If your book can help, inspire, or entertain someone … they deserve to know it exists.

Memoir, cookbook, wellness guide, business how-to, novel; whatever it is, your words matter.

The right people will want to hear from you. And they’ll keep listening if you speak with heart.

✨ It all starts with a book you’re proud to share.

That’s where I come in: layout, editing, cover design, and practical guidance so your book stands confidently beside any traditionally published one.

Want support to create a book that’s easy to share and impossible to ignore?

📬 DM me or comment “READY” and I’ll be in touch.

01/05/2025

Ever wonder why some books click with readers—and others… don’t?

Here’s a little secret: it’s not the fancy AI tools or perfect grammar.

👉 It’s you.
Your voice. Your stories. Your heart.

I’ve seen it firsthand:
✅ One author used AI to clean up her writing—but kept her unique insight and voice front and centre. The result? A book that resonates with people.
❌ Another leaned fully on AI. The manuscript looked polished but felt flat—no emotional connection, no lasting impact. Definitely not a page turner.

AI is a brilliant tool. But it can’t replace human connection.

So if you’re writing a book (or dreaming about it), remember: your why and your heart are what your readers will remember most. 💛

14/01/2025

📚 Have you been dreaming of publishing your book? 📚

If you’ve got a book idea or a draft gathering dust, now’s the time to take the next step! Join me for my upcoming workshop: Self-Publishing 101.

📅 Date: Friday 31st January
📍 Location: Online
🎟️ Tickets & Info: https://events.humanitix.com/self-publishing-101-with-ann-dettori-2025

In this workshop, we’ll dive into:
✔️ The essentials of self-publishing.
✔️ How to transform your draft into a published book.
✔️ Simple steps to avoid common mistakes and save money.

Whether you’re just starting out or in the writing phase, this session will give you the tools and confidence to bring your book to life.

Let’s make 2025 the year your story gets told. 💬✨

Book your place on Humanitix - Self-Publishing 101 with Ann Dettori hosted by Queensland Writers Centre. Online. Thursday 30th January 2025. Find event information.

01/10/2024

Are you ready to take your book idea out of your head and turn it into a published book? Join me at the Sunshine Coast Writers Festival. 📚✨

🗓 When: October 12, 1.30 pm
📍 Where: Maleny Queensland

This is your chance to:
📢 Take the overwhelm out of self-publishing.
🤝 Connect with other aspiring authors.
🚀 Take a step toward making your publishing dream a reality.

Whether you're an aspiring writer or someone with a story burning to be told, this event is the perfect place to learn the next steps.

Don’t miss out—seats are limited.

I am Nambour
Sunshine Coast Hinterland Writers Festival 2024
Sunshine Coast Council
Nambour Chamber of Commerce
Visit Sunshine Coast
Nambour Toastmasters Club

Saturday 12 October: 1.30pm – 3.30pm Turn your draft into a published book with Ann Dettori A workshop designed to simplify the book self-publishing process. Learn the different paths to publishing, how to navigate editing, design, distribution and marketing to transform your manuscript or memoir ...

19/09/2024

🌟 Are you ready to turn your idea into a business book? 🌟

This week, I’ve been reflecting on the habits we build and how they impact our goals—whether it’s our health, our business, or the legacy we want to leave. After reading 'Secrets of Women's Healthy Aging' and listening to 'Atomic Habits', I realised that small, daily habits are key to success.

Writing a book is no different. If you’ve been putting off writing your non-fiction business book, now’s the time to start building those habits. Find a buddy, set goals, and stay accountable. Trust me, it makes a world of difference!

I love working with women in business to help them go from an idea to a published book, providing guidance and accountability at every step.

If you're a female entrepreneur and ready to start your book, join me and Jules Brooke from She's The Boss for our upcoming workshop, designed to help you flip the fear, identify the three w's you need to write your business book and share your expertise with the world. 🌎

👉 Join the workshop here.

To register for an event, you just need to click on the event name, and then again on the event name when the popup appears.

18/09/2024

If you live in Brisbane and are a Woman in Business, I urge you not to miss this opportunity.

I was incredibly lucky to win one of the grants last year. The money was great, but the connections and ongoing support have been even better.

If writing a business book is on your bucket list for 2025, please reach out, and we can have a chat about supplying you with a quote.

The Brisbane Business Hub is an amazing space with an awesome team, and it is well worth the time it takes to complete the application.

Presenting Partner We are excited to announce Commonwealth Bank Australia as the presenting partner for the 2025 Women in Business Grant and program.

18/09/2024

🚀 Are you ready to flip the fear and finally get that book out of your head and onto paper?

I'm excited to be teaming up with 💥 Jules Brooke from She's The Boss to deliver a hands-on book planning workshop for entrepreneurs who’ve been thinking about writing a book but don’t know where to start.

In this workshop, I’ll guide you through practical steps to:

✅ Define your Why, Who, and What – the three W’s that make your writing and publishing journey easier
✅ Break down the overwhelm and get you excited to share your story with the world
✅ Get clear on your next steps so you can take action

Join me on Tuesday, 24 September 12.30 pm (AEST) and take the first step toward making your book a reality. 📚

📅 Register here: https://shesthebossgroup.com/event/writing-workshop-with-ann-dettori/

There will never be a perfect time to start writing, so why not start now?

To register for an event, you just need to click on the event name, and then again on the event name when the popup appears.

08/09/2024

Is publishing a book one of your goals for 2025?

On Tuesday, September 24th, at 12.30 pm AEST, I will chat with Jules Brooke to discuss the critical first steps of book writing: planning and preparation.

You’ll learn how to conquer the common fears that often stop aspiring authors in their tracks. You'll gain clarity and direction by understanding the three key elements—your Why, Who, and What—making the writing process less overwhelming and more achievable. We’ll guide you in creating a solid plan that keeps you focused, motivated, and ready to bring your book to life. Join us to turn your book idea into a reality, one well-planned step at a time.
Where: Online
When: 24th September 12:30 – 2:30pm
Cost: $49 + GST
Hosted by: Shes the Boss founder Jules Brooke and Ann Dettori Publishing founder Ann Dettori
Grab your ticket HERE
https://shesthebossgroup.com/.../writing-workshop-with.../

25/08/2024

Did you know there are over 14,000 book categories on Amazon, and these can change regularly?

So, choosing the perfect Amazon book categories can be overwhelming and confusing 📚

It’s not just about where your book fits but where it can shine the brightest! ✨ In my latest blog post, I explain how to pick the categories that can make all the difference in your book’s visibility. Whether you’re just starting out or looking to refine your strategy, this guide is for you.

Click the link https://dettoripublishing.com.au/how-to-choose-amazon-book-categories/ to learn more and give your book the best chance to stand out!

14/08/2024

Have you been dreaming of becoming an author but feel stuck and overwhelmed?

I'm hosting a free 45-minute online event tomorrow, August 15th, at 10 a.m. to help you get started.

Writing a book doesn’t have to be daunting and something you put off until 'one day'. I’ll guide you through the essential steps to kickstart your writing journey and avoid common pitfalls. Don’t let fear hold you back. Register now and start your author journey. 📚✨ https://bit.ly/4fqiLaH

12/08/2024

Have you been dreaming of becoming an author but feel stuck and overwhelmed? This Thursday, August 15th, at 10 am, I'm hosting a free 45-minute online event to help you get started.

Writing a book doesn’t have to be daunting and something you put off until 'one day'. I’ll guide you through the essential steps to kickstart your writing journey and avoid common pitfalls. Don’t let fear hold you back. Register now and start your author journey. 📚✨ https://bit.ly/4fqiLaH

23/07/2024

How many books do you think are published on Amazon every second of the day?

I was listening to a podcast this week and was amazed by this number. Have you had a guess? One, two, maybe five? Would you believe it is estimated to be 8 books per second?

That’s a lot of books, and if you are publishing a book, this stat highlights the importance of getting the publishing process right. This does not mean just writing a great book and overlooking or rushing the other stages.

To stand out, get great reviews, and sell copies, you need to consider all aspects of the publishing journey:

• A well-edited manuscript
• Professional cover design
• Internal layout and design
• Production and distribution
• Knowing your reader
• Marketing, marketing, marketing

Self-publishing is a great way to share your story and expertise with your audience, but it is not just a matter of writing a manuscript, converting it to a PDF, and off you go.

If you would like to know more, I will run a series of webinars during August and September, and I would love to know which stages interest you the most.

1. Getting started
2. Publishing paths
3. Production process
4. Marketing your book

Comment below if you want to know more about the web events.

Were you as surprised as I was about the number of books published and how difficult it can be to be seen in the sea of books?