
12/05/2025
Not everything you hear about social media is true, and some of it might actually be hurting your growth.
In a world of “quick tips” and viral hacks, it’s easy to get lost in noise that sounds good… but doesn’t work.
Here’s what I actually believe as a social media manager working behind the scenes of multiple brands each week 👆
After years inside client accounts, testing what works (and what really doesn’t), these are the truths I stand by.
Because strategy > trends. Always. 💡