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Helping you succeed with email marketing - Klaviyo & Mailchimp! Schedule free strategy call with us! LOOKING FOR AN EMAIL MARKETING EXPERT NEAR YOU?

With expertise and passion, our team are here to guide you towards achieving email marketing success. We are a boutique email marketing agency that services a dozen of clients as we focus on YOUR RESULTS! We learn EVERYTHING about your business before we jump on the flow mapping, design & copywriting wagon. Our processes are clear and we DO become a part of your team! Schedule a FREE strategy call

with us today to explore how our tailored email and SMS marketing services can drive growth and success for your brand.

11/04/2025

Ok, Dasha & I as dolls. BTW Dasha literally can do a headstand!

27/12/2024

🚨 𝗔𝗩𝗢𝗜𝗗 𝗧𝗛𝗘𝗦𝗘 𝗠𝗜𝗦𝗧𝗔𝗞𝗘𝗦 𝗜𝗡 𝗡𝗘𝗪 𝗬𝗘𝗔𝗥’𝗦 𝗘𝗠𝗔𝗜𝗟 𝗖𝗔𝗠𝗣𝗔𝗜𝗚𝗡𝗦 🚨

🙅🏻‍♀️ Adding too many images can overload your email & distract from your message.

🙅🏻‍♀️ Sending at the wrong time can result in your emails getting lost among other holiday campaigns.

🙅🏻‍♀️ Writing poor email subject lines can make your emails go unopened - keep them catchy & concise.

🙅🏻‍♀️ Mixing your New Year’s email campaign with your post-Christmas campaign can annoy your audience.

🙅🏻‍♀️ Making it too simple or too formal can make your emails seem cold & unapproachable.

🙅🏻‍♀️ Offering the wrong item can miss the mark - segment your audience & tailor your content.

Avoid these pitfalls to ensure your New Year’s email campaign is a success! 🎊

20/12/2024

🎉 𝗦𝗵𝗮𝗿𝗲 𝗬𝗼𝘂𝗿 𝗕𝗲𝘀𝘁 𝗛𝗼𝗹𝗶𝗱𝗮𝘆 𝗘𝗺𝗮𝗶𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝗦𝘁𝗼𝗿𝗶𝗲𝘀! 🎉

The holiday season is here & we want to hear from YOU! Have you nailed a holiday email campaign that drove amazing results❓ Maybe you had a creative subject line that got crazy open rates or a unique promo that your customers loved. Share your best holiday email marketing success stories in the comments below! 🗣️

💖 Let’s inspire each other & create even better campaigns together. Your story might just spark the next big idea for someone else!

16/12/2024

🎁 CRUSH YOUR BOXING DAY EMAIL CAMPAIGN // Not sure where to start with your Boxing Day marketing campaign? We’ve got you covered with some top tips to help you close out 2024 strong.

🎊 Start by treating your VIPs to something special with early access or exclusive discounts ➡️ If discounts aren’t your style, offer unique incentives like free gifts or contest entries ➡️ Highlight key products to avoid overwhelming your customers & empathise with their post-holiday mindset to make your emails more relatable ➡️ Adding a sense of urgency with countdown timers & limited-time offers can also drive quick action.

𝗦𝗪𝗜𝗣𝗘 𝗟𝗘𝗙𝗧 to explore how to make your Boxing Day email campaign a success & help you close out 2024 on a high note! 🎄

09/12/2024

💁🏼‍♀️ 𝙳𝚒𝚍 𝚈𝚘𝚞 𝙺𝚗𝚘𝚠...❓

According to Klaviyo’s 2024 consumer spending report, 3️⃣0️⃣% of consumers wait until December to do their holiday shopping. Don’t forget about these last-minute shoppers!

✨ 𝗧𝗶𝗽𝘀 𝘁𝗼 𝗠𝗮𝗸𝗲 𝗚𝗶𝗳𝘁𝗶𝗻𝗴 𝗟𝗲𝘀𝘀 𝗦𝘁𝗿𝗲𝘀𝘀𝗳𝘂𝗹 ✨

👉🏻 𝙻𝚊𝚞𝚗𝚌𝚑 𝚃𝚊𝚛𝚐𝚎𝚝𝚎𝚍 𝙴𝚖𝚊𝚒𝚕𝚜 → Send emails in the final week before Christmas.
👉🏻 𝚄𝚛𝚐𝚎𝚗𝚝 𝙳𝚎𝚕𝚒𝚟𝚎𝚛𝚢 𝙾𝚙𝚝𝚒𝚘𝚗𝚜 → Highlight fast shipping to ease worries.
👉🏻 𝙻𝚊𝚜𝚝-𝙲𝚑𝚊𝚗𝚌𝚎 𝙳𝚎𝚊𝚕𝚜 → Create a sense of urgency with limited-time offers.

Boost your sales by catering to procrastinators! ➡️ Ready to make this holiday season a success❓ Schedule a FREE strategy call with us today to explore how our services can drive growth for your brand.

🔗 𝗟𝗶𝗻𝗸 𝗶𝗻 𝗕𝗶𝗼 🔗

03/12/2024

𝚆𝚊𝚗𝚝 𝚝𝚘 𝚌𝚘𝚗𝚗𝚎𝚌𝚝 𝚠𝚒𝚝𝚑 𝚢𝚘𝚞𝚛 𝚊𝚞𝚍𝚒𝚎𝚗𝚌𝚎 𝚝𝚑𝚒𝚜 𝚑𝚘𝚕𝚒𝚍𝚊𝚢 𝚜𝚎𝚊𝚜𝚘𝚗❓ Check out 7️⃣ tips to help you create engaging & effective email campaigns that your customers will love!

1️⃣ Share good news & spread positivity instead of just focusing on products.
2️⃣ Educate customers with useful, seasonal product info.
3️⃣ Keep it simple & use plain language & clear visuals.
4️⃣ Manage expectations with clear shipping information.
5️⃣ Create gift guides to help customers find gifts quickly.
6️⃣ Be inclusive & use language that appeals to all celebrations.

🎉 𝗕𝗢𝗡𝗨𝗦 𝗧𝗜𝗣: 𝗚𝗶𝘃𝗲 𝗦𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗳𝗼𝗿 𝗙𝗿𝗲𝗲 🎉
Show your subscribers you care by offering free samples or gifts with purchase.

Bring cheer to your customers' inboxes with thoughtful holiday emails. Ready to boost your sales & grow your brand? 👉🏻 Schedule a FREE strategy call with us today!

29/11/2024

𝙻𝚘𝚘𝚔𝚒𝚗𝚐 𝚝𝚘 𝚊𝚍𝚍 𝚜𝚘𝚖𝚎 𝚝𝚑𝚛𝚒𝚕𝚕 𝚝𝚘 𝚢𝚘𝚞𝚛 𝚑𝚘𝚕𝚒𝚍𝚊𝚢 𝚜𝚑𝚘𝚙𝚙𝚒𝚗𝚐❓ Try a Christmas mystery box! It turns the shopping experience into a unique adventure. Gamification can make your emails more engaging & memorable. Let’s check some ideas for what to include👇🏻

💫 𝗕𝗲𝘀𝘁-𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗜𝘁𝗲𝗺𝘀 → Delight customers with your top products.
💫 𝗢𝘃𝗲𝗿𝘀𝘁𝗼𝗰𝗸𝗲𝗱 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 → Clear out inventory while surprising buyers.
💫 𝗦𝗶𝗴𝗻𝗶𝗳𝗶𝗰𝗮𝗻𝘁 𝗩𝗮𝗹𝘂𝗲 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 → Ensure there's at least one high-value item.
💫 𝗠𝗶𝘅 𝗼𝗳 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗧𝘆𝗽𝗲𝘀 → Create a versatile box with different items.
💫 𝗟𝗶𝗺𝗶𝘁𝗲𝗱-𝗘𝗱𝗶𝘁𝗶𝗼𝗻 𝗼𝗿 𝗖𝗵𝗿𝗶𝘀𝘁𝗺𝗮𝘀-𝗧𝗵𝗲𝗺𝗲𝗱 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 → Add festive charm.

When promoting, reveal just enough to pique curiosity - like the number of products or the approximate value. For instance, if the combined value is $70, price the box at $60 to make it a tempting deal.

➡️ Not only does this keep subscribers engaged, but it also helps you learn more about their preferences, making your marketing efforts even more effective.

25/11/2024

🎄 𝙷𝙰𝚅𝙴 𝚈𝙾𝚄 𝚂𝚃𝙰𝚁𝚃𝙴𝙳 𝙿𝚁𝙴𝙿𝙰𝚁𝙸𝙽𝙶 𝚈𝙾𝚄𝚁 𝙷𝙾𝙻𝙸𝙳𝙰𝚈 𝙴𝙼𝙰𝙸𝙻 𝙼𝙰𝚁𝙺𝙴𝚃𝙸𝙽𝙶 𝚂𝚃𝚁𝙰𝚃𝙴𝙶𝚈❓ // The holiday season is a prime opportunity for ecommerce brands to connect with customers & drive sales. But how do you stand out in such a competitive market?

Check out top tips to ensure your holiday email marketing hits the mark👇🏻

🕊️ 𝗦𝗧𝗔𝗥𝗧 𝗘𝗔𝗥𝗟𝗬
Plan your emails around BFCM to cover a bigger share of the holiday shopping market, helping your brand stay top-of-mind throughout the season.
Early-bird sales & special offers create excitement & exclusivity.

🗣️ 𝗚𝗘𝗡𝗘𝗥𝗔𝗧𝗘 𝗕𝗨𝗭𝗭
Use giveaways & product drops to build suspense.
Engage customers early to stay top-of-mind throughout the season.

🪄 𝗘𝗡𝗛𝗔𝗡𝗖𝗘 𝗘𝗡𝗚𝗔𝗚𝗘𝗠𝗘𝗡𝗧
Offer exclusive deals to your subscribers.
Add countdown timers to your emails for excitement & urgency.

Whether you're in ecommerce or offer expert services, we have strategies for you. Schedule your FREE strategy call now & let's make magic happen!

🔗 𝗟𝗶𝗻𝗸 𝗶𝗻 𝗕𝗶𝗼 🔗

22/11/2024

📧 UNVEILING THE MOST-USED EMAIL CLIENTS WORLDWIDE IN 2024! // 🌍 With billions of emails exchanged daily, email remains a crucial communication tool. Explore the top email providers dominating the market!

📈 ᴍᴀʀᴋᴇᴛ ʙʀᴇᴀᴋᴅᴏᴡɴ 📈

🔹 𝗔𝗽𝗽𝗹𝗲: Leading the pack with half the market share at 50.01%!
🔹 𝗚𝗺𝗮𝗶𝗹: Securing the second spot with a share of 33.64%, rising significantly from the previous year.
🔹 𝗢𝘂𝘁𝗹𝗼𝗼𝗸, 𝗬𝗮𝗵𝗼𝗼! 𝗠𝗮𝗶𝗹, 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗻𝗱𝗿𝗼𝗶𝗱: Following closely behind with varying market shares.

📌 ɪɴғᴏʀᴍᴀᴛɪᴠᴇ ɪɴsɪɢʜᴛs 📌

💬 𝗘𝗺𝗮𝗶𝗹 𝗘𝘃𝗼𝗹𝘂𝘁𝗶𝗼𝗻 → 361.6 billion emails daily signify email's global importance.
💬 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘀𝗮𝘁𝗶𝗼𝗻 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 → Implementing personalised email content can enhance engagement & drive conversions.
💬 𝗠𝗮𝗿𝗸𝗲𝘁 𝗗𝗼𝗺𝗶𝗻𝗮𝗻𝗰𝗲 → Apple & Gmail collectively control a significant portion of the email client market - a colossal 84.45% of the total market share.

📊 Swipe left for a detailed look at the global email client landscape in 2024!

Share your go-to email client below! 📥

20/11/2024

🪄 MASTERING THE PERFECT SUBJECT LINE FOR EMAIL MARKETING SUCCESS

Explore our latest blog, where we unravel the secrets of 𝐜𝐫𝐚𝐟𝐭𝐢𝐧𝐠 𝐢𝐫𝐫𝐞𝐬𝐢𝐬𝐭𝐚𝐛𝐥𝐞 𝐬𝐮𝐛𝐣𝐞𝐜𝐭 𝐥𝐢𝐧𝐞𝐬 that can make or break your email campaign success. Let’s have a glimpse at the key highlights of the blog ✨

💌 𝚂𝚞𝚋𝚓𝚎𝚌𝚝 𝙻𝚒𝚗𝚎 𝙻𝚎𝚗𝚐𝚝𝚑 𝙸𝚖𝚙𝚊𝚌𝚝 → Discover how the length of your subject line influences open rates & engagement.

💌 𝙳𝚎𝚟𝚒𝚌𝚎 𝚄𝚜𝚊𝚐𝚎 𝙲𝚘𝚗𝚜𝚒𝚍𝚎𝚛𝚊𝚝𝚒𝚘𝚗𝚜 → Learn how to optimise subject line length for mobile devices to avoid awkward formatting issues.

💌 𝙰𝚞𝚍𝚒𝚎𝚗𝚌𝚎 𝙿𝚛𝚎𝚏𝚎𝚛𝚎𝚗𝚌𝚎𝚜 → Understand how tailoring subject lines to your audience can significantly enhance open rates.

💌 𝙲𝚘𝚗𝚝𝚎𝚗𝚝 & 𝙲𝚘𝚗𝚝𝚎𝚡𝚝→ Uncover tips on aligning subject line length with the nature of your email content for maximum impact.

💌 𝙱𝚎𝚜𝚝 𝙿𝚛𝚊𝚌𝚝𝚒𝚌𝚎𝚜 → Explore concise subject line tips, A/B testing strategies, personalisation techniques & more for effective email marketing.

Ready to boost your brand's email engagement & drive growth? 🚀 Schedule a FREE STRATEGY CALL with Brand-Aid to explore tailored email & SMS marketing services that can take your business to new heights ✨

18/11/2024

Month of madness kicked in really full speed for us. Still have no time to catch a breath with all work we are doing for our clients for Black Friday! But how exciting!! Especially seeing results.

You can feel it - a lot of business owners are stressed right now as buyers behavior has changed and competition for attention is just crazy!!!

Sending everyone love and lots of patience! Stay strong and have lots of wins this BF!

13/11/2024

Still put '% OFF' into a subject line❓ STOP DOING THAT! It's a common spam trigger! 🙅🏻‍♀️

Emails containing spam trigger words are more likely to be redirected to spam folders. Learn about common trigger words to avoid & safeguard your email campaigns👇🏻

🔹 𝗦𝘁𝗮𝘆 𝗖𝗹𝗲𝗮𝗿 𝗢𝗳 𝗦𝗽𝗮𝗺 𝗧𝗿𝗶𝗴𝗴𝗲𝗿𝘀
Explore a comprehensive list of words that could trigger spam filters & harm your email deliverability.

🔹 𝗠𝗮𝗶𝗻𝘁𝗮𝗶𝗻 𝗘𝗺𝗮𝗶𝗹 𝗘𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲𝗻𝗲𝘀𝘀
Discover how dodging spam trigger words can enhance the impact & reach of your email marketing efforts.

🔹 𝗕𝗿𝗮𝗻𝗱 𝗣𝗿𝗼𝘁𝗲𝗰𝘁𝗶𝗼𝗻
Safeguard your brand reputation by removing content that might flag your emails as spam.

🔗 SWIPE LEFT for a handy image featuring common email spam trigger words!

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Telephone

+61473797379

Website

http://www.brandaidnow.com.au/

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Growing Small Businesses Into Great Businesses

Brand-Aid specialises in Social Media Management, Social Media Marketing and Social Media Coaching for businesses as well as Brand Development.

We help YOU concentrate on your business whilst WE are growing your market and bringing you new clients.