06/11/2025
We hear this way too many times - “We’ve got nothing interesting to post.”
Sound familiar?
We can see why, you rock up to site with only one goal in mind, doing a bloody good job and finishing the project. And you’re so used to going through the motions, of course, you think there’s nothing that interesting about what you’re doing.
You finish a job, pack up the tools, and that's it.
Here’s the truth, every project and part of the process is interesting to your ideal clients. You’re just too close to see it. Those early-morning setups, the precision in your work, the before-and-afters, even how you problem-solve on-site… that’s the stuff your clients want to see. That’s what builds trust with them
It’s all about showing what makes you and your business different and the choice to make. Every weld, every build, every detail tells your story.
Post the process. Post the results. Let people see what you can do because that's what they find interesting.