ARPAN DAS

22/06/2025

"The battlefield of tomorrow will be digital, silent, and unseen.

21/06/2025

"In war, there are no winners—only survivors with scars too deep for the eye to see. 🕊️

21/06/2025

20/06/2025

🕒 Watch art come to life!

18/06/2025

Try to create new one...............

24/04/2025

What’s a good daily budget to start testing Facebook Ads?

💡 Thinking About Running Facebook Ads? Start Smart With the Right Daily Budget.

When testing Facebook Ads for the first time, it’s important to start with a manageable daily budget that allows you to gather meaningful data without overspending.

✅ Recommended Starting Budget:
Start with $5–$20 per day per ad set, depending on your testing goals:

$5–$10/day is ideal for small-scale testing and experimentation.

$15–$20/day provides faster insights and more room for optimization.

🎯 Pro Tip:
Choose a single objective (like traffic, conversions, or lead generation), then test different creatives or audiences across 2–3 ad sets. Run your test for 3–5 days before making any major adjustments or scaling.

Remember, the key to success with Facebook Ads is not just how much you spend, but how strategically you spend it.

23/04/2025

How to Structure a Winning Facebook Ads Funnel:

🔹 Top of Funnel (TOF) – Awareness
Use engaging content (videos, blog posts, etc.) to attract a broad audience and introduce your brand.

🔹 Middle of Funnel (M*F) – Consideration
Retarget engaged users with testimonials, product demos, or lead magnets to build trust.

🔹 Bottom of Funnel (BOF) – Conversion
Serve high-intent users with strong offers, limited-time deals, and direct CTAs to drive sales.

22/04/2025

Boosted Post vs. Facebook Ad – What’s the Difference?

A Boosted Post is a quick way to increase reach and engagement on a regular post.
A Facebook Ad Campaign, on the other hand, gives you advanced targeting, custom goals (like leads or bookings), and detailed performance tracking.

👉 Boost for visibility.
👉 Run ads for real results.

21/04/2025

What are the main objectives available when setting up a Facebook ad campaign?

1. Awareness
These are for getting your business in front of as many people as possible.

Brand Awareness – Show your ad to people who are more likely to remember it.

2. Traffic (Consideration)
Traffic – Send people to a destination: your website, app, or Messenger.

3. Engagement (Consideration)
Engagement – Get more post likes, comments, shares, Page likes, or event responses.

4. Leads (Consideration)
Leads – Collect leads via instant forms, Messenger, calls, or third-party CRM integrations.

5. App Promotion (Consideration)
App Promotion – Get more installs or engagement for your app.

6. Sales (Conversion)
Sales (Conversions) – Drive valuable actions on your website or shop, like purchases or bookings.