19/03/2025
Ever wonder why your social media feeds are full of ads that seem way too relevant? Like, you were just thinking about buying a new pair of sneakers, and bam—there they are? Meet the Facebook Pixel. It’s this tiny piece of code websites sneak into their pages to track what you’re doing—clicks, searches, stuff you linger on. Then it whispers all that back to Facebook, so they can hit you with ads that feel creepily spot-on. Next time you’re scrolling and see that perfect ad, just tip your hat to the Pixel doing its sneaky work.
Explanation of the Facebook Pixel:
The Facebook Pixel is a tracking tool that businesses embed on their websites. It collects data on user behavior—like what pages you visit, what you add to your cart, or what you search for—and sends it to Facebook. This helps companies target ads more effectively based on your interests and actions. It’s part of why ads feel so tailored, but it also sparks debates about privacy since it’s quietly watching your moves online.
