Niloy Sarkar

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Niloy Sarkar

Hi, 👋
I'm Niloy,

a social media manager and Facebook Ads expert. And you know what I can do for you.😉

23/07/2025

“A man who stops advertising to save money is like a man who stops a clock to save time.”
— Henry Ford
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This powerful quote was said by Henry Ford, the legendary American industrialist and founder of Ford Motor Company. Around the early 1920s, Ford emphasized the importance of continuous advertising even during tough times — because visibility creates opportunity.
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🔍 Why is this quote still relevant today?
💬 Many business owners think that cutting advertising expenses helps save money.
But in reality, it makes their brand invisible.
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✅ Advertising isn’t just about making sales — it’s about staying on top of mind, building trust, and keeping your brand alive.
✅ If you don’t talk about your product, your competitor will.
✅ When you pause marketing, you pause growth.
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🧠 To grow your business, you need to be seen. And advertising is how you stay visible.

👉 So, how are you keeping your brand in front of your audience every day?

16/07/2025

Want to level up your content without spending a dime? 💸
Here are 4 FREE tools every content creator should know:

✨ 1. Canva – Design like a pro!
Create eye-catching posts, stories, thumbnails & more — no design skills needed.

✍️ 2. Grammarly – Write smarter.
Polish your captions, blogs, or emails with grammar and tone suggestions.

📸 3. Unsplash – Stunning stock photos for FREE!
Use high-quality, royalty-free images to elevate your visuals.

🎬 4. CapCut – Edit videos like a boss.
Perfect for Reels, TikToks, or YouTube Shorts — with transitions, text, and effects.

💬 Which one do you use the most? Or did we miss your favorite?

03/07/2025

Marketing isn’t a cost — it’s an investment in being remembered.
Because people don’t buy what they forget.

Many business owners see marketing as an expense.
But here’s the truth:
📉 You don’t lose money on marketing —
You lose money by being *invisible*.

🧠 People don’t always buy immediately.
They buy when they remember you.
And they remember you when they see you *consistently*.

💡 So the real question isn’t "How much does marketing cost?"
It’s "How much is being forgotten costing you every day?"

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📌Message to business owners:
If you’re cutting your marketing budget before your coffee budget —
You’re choosing silence over sales.

01/07/2025

Visibility → Trust → Sales

It’s not just a strategy. It’s the sequence of business success.
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Let’s break it down 👇

🔹 Visibility – If people don’t know you exist, they can’t trust you.
That’s why posting once a week isn’t enough.
Be present. Be consistent. Be seen.

🔹 Trust – Visibility gets attention, but trust drives action.
You build it through value, honesty, and showing your expertise regularly.
No shortcuts here.

🔹 Sales – Only after people see you and trust you, they buy from you.
People don’t buy the best — they buy what they trust.

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📢 **If your business isn’t growing, ask yourself:**
👉 Are you visible enough?
👉 Are you building trust, or just selling?

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💡 Business growth isn’t magic. It’s a process.
Visibility → Trust → Sales.

27/06/2025

Your business isn’t growing — because you’re still doing everything yourself. 🧠
It’s time to delegate, systemize, and scale.

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Many business owners think:
👉 “I’ll do it myself. Saves money.”
👉 “Others won’t do it right.”
👉 “No one understands my brand like I do.”
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But here’s the truth:
By doing everything, you’re doing nothing 'properly'.

📉 You’re managing clients
📉 Designing posts
📉 Replying to messages
📉 Running ads
📉 Checking analytics..and ending up completely burnt out.
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🎯 A true business owner should focus on:
Direction, Delegation, and Growth.

❌ If you do everything yourself, you’re a "freelancer",
✅ When you delegate, you become a "business owner".

20/03/2025

5 Social Media Marketing Myths — Busted!

Think social media marketing is just about going viral or that only big brands can succeed? Let’s debunk 5 common myths holding your strategy back:
👇
1️⃣ Myth: You need to be on EVERY platform.
✅ Truth: Focus on where your target audience hangs out most! Quality > quantity.

2️⃣ Myth: More followers = more success.
✅ Truth: Engagement and conversions matter way more than vanity metrics.

3️⃣ Myth: Posting daily is a must.
✅ Truth: Consistency matters, but value-packed content wins over spammy frequency.

4️⃣ Myth: Social media is free marketing.
✅ Truth: Time, strategy, and sometimes ad spending are essential investments.

5️⃣ Myth: Negative comments ruin your brand.
✅ Truth: They’re opportunities to show excellent customer service and build trust!

🚀 Don’t let these myths hold you back — social media success is about smart strategies, not shortcuts.

🔗 Save, share, and tag someone who needs to hear this!
#️⃣ Hashtags:

09/03/2025

🚀 10 Quick Facebook Ads Hacks to Boost Results! 🎯
1️⃣ 80/20 Budget Rule – 80% on proven ads, 20% on tests. 🔥

2️⃣ Retarget Like a Pro – Show ads to past visitors & cart abandoners. 🛒

3️⃣ Keep It Short – Snappy copy (under 125 chars) wins! ✍️

4️⃣ Video > Images – Try carousels & UGC for better engagement. 🎥

5️⃣ Think Mobile First – Use vertical creatives (4:5 or 9:16). 📱

6️⃣ Lookalikes Work – Target high-quality leads & buyers. 🎯

7️⃣ UGC = Trust – Use customer reviews & testimonials. 🤳

8️⃣ Advantage+ Placements – Let FB auto-optimize for you. 🤖

9️⃣ A/B Test Smartly – One element at a time. ⚡

🔟Conversions > Clicks – Optimize for purchases, not traffic. 💰
💡 Save this & test them in your next campaign! Which one do you already use? Comment Below 👇

05/03/2025

Top 5 Strategy & Planning Mistakes that businesses and marketers often make: 👇
1. Lack of a Clear Strategy – Posting without a defined goal leads to wasted effort and poor results.

2. Not Understanding the Target Audience – Failing to research audience demographics and preferences results in low engagement.

3. Being on Too Many Platforms – Spreading yourself too thin instead of focusing on platforms where your audience is most active.

4. Ignoring Competitor Analysis – Not learning from competitors’ successes and mistakes can put you at a disadvantage.

5. No Consistency – Posting irregularly or too frequently can harm engagement and brand perception.

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Khulna
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Website

https://linktr.ee/niloy_sarkar

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