
03/07/2024
What is Facebook Ad?
How many types of ads are given on Facebook?
Currently, the number of internet users is increasing in all countries. About 3.3 billion people use Facebook worldwide. About 2 billion users are active every day. So if you advertise the product using Facebook it will get reach quickly and sales will increase. Although many people have heard the name of Facebook Ad, what is Facebook Ad? Many people do not know what are the types of Facebook ads. Today we will know what is Facebook Ad? How many types of Facebook ads?
Facebook Ad is - Using the Facebook platform to promote a particular brand's product using images, slides, animations, or videos. We are all familiar with Facebook ads.
8 Types of Facebook Ads:
1. Add video
Video ads are made up of GIFs or video footage, in which the video describes a specific service or product feature.
2. Image add
Image ads can be created with product or service features, themes or descriptive images. You can create image ads from Facebook's image ad format. But definitely use the image of 1080*1080 resolution otherwise the ad will not be qualitative.
3. Slide show add
A slide show ad is somewhat similar to a carousel ad, but does not use video, only images. The images become a slide show. By adding various information to the images, low-cost, pre-made format, easy slideshow add-ons can be created.
4. Playable add
This ad format is useful for app developers. This add has app feature and option to use temporary app. Customers can decide by using the features and apps.
5. Collection Add
There are four types of collection add: Instant Storefront, Instant Lookbook, Instant Customer Acquisition, Instant Storytelling. These ads are created in such a format that the customer can buy the product from the ad. Both images and videos can be used in collection ads. You can know about the product by looking at the image below the add.
6. Messenger Add
These ads are sent in the same message form in Messenger. This ad is provided with content, images and page links. Many people click on the message, so they get a lot of reach.
7. Story add
Now everyone sees stories more than Facebook posts. Story lasts 24 hours. So putting GIF, image or short video in story will get a lot of views. This increases the customer's interest in the product manifold.
8. Carousel Ad
Carousel ads are offered when product ads need to be promoted with multiple videos or images together. Carousel ads display videos and images like a slide show.