
05/09/2025
π Brand Identity Launch β GHOST
Iβm excited to share the complete branding identity for GHOST.
The concept focuses on bold typography paired with a playful ghost icon, creating a strong and memorable presence across every touchpoint.
πΉ Key Elements
Distinctive logo design with character integration
Vibrant color palette for energy and visibility
Consistent brand applications across stationery, packaging, apparel, digital platforms, and more
From merchandise to mobile UI, the goal was to ensure GHOST feels modern, cohesive, and instantly recognizable.
π» Branding isnβt just about visuals β itβs about creating an identity that connects and leaves a lasting impression.
π¬ Iβd love to hear your thoughts on this direction. What do you think of the balance between playful and professional here?