socialsky

18/07/2025

Week three of July is here, and the creative campaigns just keep coming! ✨

- Ahead of Auckland’s August restaurant month, Heart of the City launched the “Don’t Try This At Home” campaign to spotlight the craftsmanship and creativity of local restaurants. Created by agency , the OOH campaign humorously reminds people that no home-cooked meal can match the experience of dining out, with trained chefs, precision tools, and top-tier ingredients. It encourages Aucklanders to rediscover the magic of restaurant dining.

- An unofficial ad for , made entirely with AI, is taking the internet by storm, and it’s not even real. Packed with dark humor, strange visuals, and that signature chaotic energy, the fan-made video feels like something the brand could’ve released themselves. It blurs the line between official content and fan creativity, showing just how powerful AI can be in the hands of the right people.

- ‘s latest global campaign, “Together We Fly Higher,” puts the spotlight back on the heart of its brand: the running community. 🏃It emphasizes the power of movement, connection, and collective momentum, portraying running as more than an individual act, it’s something we rise through together. With this campaign, HOKA reaffirms its performance roots while celebrating the emotional unity that running brings. 🤝🏼

- teams up with in a bold new campaign designed to reignite its connection with youth culture through timeless rebellion and originality. By tapping into the iconic attitude of the band, the campaign aims to inspire a new generation to embrace self-expression and authenticity. It reinforces Adidas’ mission to celebrate cultural icons who have shaped, and still influence, creative identity.

Which one is your favorite?

16/07/2025

This is what happens when you let the Skycrew unleash creativity, magic, and just the right dose of madness ⚡️

Client: 🎯
The goal? Boost brand awareness and visibility, and spark real conversations with the audience.
Understand what they enjoy, what entertains them, and what makes them engage 💥

We kicked things off with a 3-month creative lab: testing, experimenting, and learning
From there, we built a bold strategy that delivers real results.

Results measured in June 2025, with €0 media spend:
🔹 BE-FR: +341K followers, 118M views, 4.6M likes
💬 Up to 4% engagement rate

Our ambition: go further with bolder content.

We don’t just post. We ignite brands!

Wanna hand us the keys to your socials? 🔥
DM us right now!

11/07/2025

It’s only the second week of July, and we’re already spotting marketing hits you can’t miss! ✨

- Every summer, we forget the basics: sunburns lead to over 100,000 skin cancers in France every year. and DDB tackle this serious issue with a creative, absurd campaign: “We’re not sausages.” The playful, light-hearted approach breaks through the usual health messages, reminding us to protect our skin in a way that sticks, just like the slogan.

- is revolutionizing conscious consumption with their campaign « Precarious or Billionaire: Who benefits from your basket? » By purchasing Ramdam products, you’re providing tangible help to those in need, with no extra cost. A simple, accessible act that changes lives every day. Over 600,000 people supported in just one year!

- To celebrate Wimbledon, has unveiled a sleek limited-edition white can, inspired by the tournament’s all-white dress tradition. The minimalist design reflects the brand’s refined image while honoring the elegance and prestige of this iconic sporting event.

- launched the “Cowboy Close-Ups” campaign to highlight the importance of local agriculture and honor the real farmers behind its Western-inspired menu. By using cinematic, Western-style portraits of actual producers, the campaign aims to build stronger emotional connections with customers and reinforce trust in the brand’s local sourcing. The result is a visually striking and authentic tribute that enhances McDonald’s image as a supporter of Canadian farming communities.

Which campaign is your fav? 🔥

08/07/2025

Say hello to the creative sparks that ignite socialsky!⚡️

07/07/2025

📢 Save the date: July 17th!

We’re hosting an exclusive SkyStudio webinar live from our freshly renovated Antwerp office!

Get an inside look at our tools, workflow, and how SkyStudio can elevate your content game.

Seats are limited, be there or miss out. 👀✨
📅 July 17
🕒 10 am

Link in our bio to register! 🔥

04/07/2025

First week of July and we’re already spotting marketing gems you won’t want to miss!✨

unveils an artistic edition honoring Keith Haring, reimagining his iconic 1986 design on a bold, embossed bottle. Launching July 1st in travel retail, this creation celebrates the belief that “art is for everyone”, paired with a signature Absolut Haring Fizz cocktail.

During Paris Fashion Week 2025, and concept store turned the runway into a racetrack with “The CatRace”,a one-minute show featuring real athlete-models running in Stephy Galvani’s performance gear. Bold and raw, this statement show reconnects sportswear to its roots: pure movement.

challenges the rise of AI-generated visuals with a bold outdoor campaign. Through raw, imperfect instant shots and handwritten slogans like “AI can’t generate sand between your toes,” the brand calls for slowing down and embracing real, unfiltered moments.

brings Superman to the streets with interactive murals across the UK and Ireland, inviting passersby to step into the hero’s cape. Snap a photo, scan the QR, and you might just win a private screening, because this summer, anyone can be super.

Which one is your fav? Let us know in the comments 👀

30/06/2025

25/06/2025

“Socialsky, the agency that boosts brands on TikTok!”
Big thanks to Trends-Tendances for this 3-page feature! 🔥

These 3 pages share our journey within the skycrew and why we believe so strongly in the power of social media.

Stay tuned, it’s just the beginning…

19/06/2025

Week 3 of June is here, and the marketing world isn’t slowing down 🚀:

Since 2025, served as the global luxury partner of Formula 1, showcasing its presence at races and ceremonies through brands such as Louis Vuitton. The collaboration is designed to boost LVMH’s global visibility by linking its luxury identity to the speed and prestige of motorsport. It’s a strategic move that brings together heritage, innovation, and global spectacle.

“Copy Nothing” campaign aims to reposition the brand as a symbol of original luxury and forward-thinking design. By breaking away from traditional car advertising and embracing an artistic, bold visual style, Jaguar seeks to stand out in a crowded market. The campaign also sets the stage for the brand’s electric future, leading up to the launch of the new Type 00 model.

teams up with Talon and Stink Studios to take over 14 billboards at London’s Waterloo Gallery, turning them into a live showcase of Canva’s creative capabilities. The playful, tongue-in-cheek campaign highlights Canva’s tools with oversized logos, Magic Resize in action, and even a 3D Forest e-bike—all designed to surprise, delight, and showcase the platform’s power.

Decathlon is making sports more accessible with free sports gear lockers in parks across the Czech Republic. Simply unlock the locker with your phone, borrow the equipment for 90 minutes, and enjoy playing in parks, playgrounds, or by the waterfront.

What’s your favorite?👀

13/06/2025

It’s the second week of June, and here are a few gems from the marketing world✨:

: A new relationship starts every 3 seconds—just the time it takes to eat a chip! So, they’ve launched a « chaos romance » flavored chip bag with a QR code for a free week of Tinder Gold.

: A stunning mosaic in Rome’s Galleria Alberto Sordi, featuring a Roman banquet with burgers and fries, and the iconic McDonald’s logo. 18,000 tiles, 10 artists, and a campaign that’s impossible to miss!

takes over Monte-Carlo with a dreamy new Beach Club and two seaside boutiques. The launch video is a playful and visually striking nod to summer, perfectly aligned with the brand’s signature tone and creative identity. A blend of fashion, lifestyle, and Riviera charm, just as Jacquemus does best. 🌻

takes over Oxford Street with a bold OOH campaign starring the iconic FRAKTA bag. Playful, practical, and instantly recognizable, just like the bag itself. More than a tribute, it’s a teaser for the opening of IKEA’s brand-new London flagship store. The one bag to rule them all, now marking a major retail moment.

What’s your favorite?👀

13/06/2025

It’s the second week of June, and here are a few gems from the marketing world✨:

: A new relationship starts every 3 seconds—just the time it takes to eat a chip! So, they’ve launched a « chaos romance » flavored chip bag with a QR code for a free week of Tinder Gold.

: A stunning mosaic in Rome’s Galleria Alberto Sordi, featuring a Roman banquet with burgers and fries, and the iconic McDonald’s logo. 18,000 tiles, 10 artists, and a campaign that’s impossible to miss!

takes over Monte-Carlo with a dreamy new Beach Club and two seaside boutiques. The launch video is a playful and visually striking nod to summer, perfectly aligned with the brand’s signature tone and creative identity. A blend of fashion, lifestyle, and Riviera charm, just as Jacquemus does best. 🌻

takes over Oxford Street with a bold OOH campaign starring the iconic FRAKTA bag. Playful, practical, and instantly recognizable, just like the bag itself. More than a tribute, it’s a teaser for the opening of IKEA’s brand-new London flagship store. The one bag to rule them all, now marking a major retail moment.

What’s your favorite?👀

24/10/2024

Big news: 3 new talents have joined the skycrew! 👩‍🚀👩‍🚀👨‍🚀

Guillaume Boffé and Louise Laeuffer have joined the agency's Dutch-speaking team in Antwerp as Community Managers. 💥

Caroliny Rodrigues, who is passionate about photography, joins us as an intern Community Manager. 📸

We’re thrilled to see the team growing month by month in both Brussels and Antwerp. 🛸

Welcome to the skycrew! 🛸