Joe Luda Music Production

17/05/2025

17/05/2025

02/05/2025

All of BARATWA’s music is now available on your WhatsApp music library ❤️

Produced by Joe Luda Music Production Joe Luda Tha Don

1. Mosadi Wa Gago
2. Maikutlo
3. Ghosted
4. Ke Batla Lorato
5. Hurt Me
6. Khumagadi
7. Bana Ba

Do the right thing!!!

01/05/2025

BARATWA is a dynamic Botswana-born musician, songwriter, and performer whose sound blends soulful R&B, Afro-pop, and contemporary rhythms. Raised in Palapye and rooted in a rich church music background, she launched her solo career in 2019 with the powerful debut single "Mosadi Wa Gago." under Joe Luda Music Production. Since then, BARATWA has released three Ep/albums showcasing her storytelling, vocal strength, and versatility. With multiple award nominations and wins, including Best Female Artist and Best Performing Artist at the 2019 Palapye Youth Awards, she continues to captivate audiences across Botswana and beyond. BARATWA is not just a voice—she is a movement of empowerment, culture, and creativity.

30/04/2025

https://www.youtube.com/watch?v=DFuF1PEDfXY

29/04/2025

29/04/2025

Maikutlo produced by Joe Luda Music Production and shot by Em P*e Visuals.https://music.apple.com/us/album/maikutlo-single/1502601041FACEBOOKhttps://web.face...

29/04/2025

Baratwa' s hit Single was produced by Joe Luda Music ProductionMosadi Wa Gago is Available on:iTunes: https://music.apple.com/us/album/mosadi-wa-gago-single/...

29/04/2025

One thing I’ve learned on this journey is to be very careful about who I listen to—and that includes the people I keep around me. The way people think, view life, and respond to situations can have a big influence, so I choose wisely. Just because we talk or know each other doesn’t mean you really know me. We may not share the same values, mindset, or energy. And that matters.

I’ve learned to protect my thoughts, beliefs, faith, and perspective. I don’t easily change for anyone—because building who I am took time, growth, and deep reflection. That same mindset applies to my music career. There’s a lot of noise out there, but I focus only on what makes sense to me and what helps me move forward.

From a young age, I dreamed of being an entrepreneur. Music gave me that chance. I’ve been told that business principles are the same everywhere—so I know I must invest in knowledge to position myself well. It’s not easy, and it was never meant to be. If it were, everyone would be doing it.

Sometimes, I wish I could fast forward to the success I imagine, but then I remember that life follows seasons. Everything has its time. The key is to stay prepared—because when your time comes, if you're not ready, you could miss it.

I am BARATWA. I’m going to make it. In fact, I am making it—whether people believe it or not. Their doubt is their problem, not mine.

Be careful who you listen to. Some people just want to use you to fight their own battles. Others want to control your path, feed their egos, or hold you back—simply because they couldn’t chase their own dreams. Stay focused. Stay true.

21/03/2025

BARATWA 🌟🌟🌟🌟✨🌟✨🌟✨💯

26/02/2025

The Independent Artist's Blueprint: Building, Managing, and Monetizing Your Own Music Enterprise

1. Legal: Protecting Your Art & Business

-Choosing the right business structure (LLC, Sole Proprietor, Corporation)
-Registering your company and obtaining necessary licenses
Copyrights, trademarks, and intellectual property protection
-Contracts: Artist agreements, producer deals, and distribution contracts
-Understanding taxes and compliance as a business entity

2. Systems: Running Your Music Business Efficiently
-Setting up administrative structures (business email, record-keeping, CRM software)
-Creating a workflow for music production, release schedules, and marketing
-Digital presence management: website, streaming platforms, social media automation
-Using project management tools for scheduling and tracking goals

3. Product: Developing & Monetizing Your Brand
-Defining your unique selling proposition (USP) as an artist
-Structuring multiple income streams (music sales, merchandise, performances, licensing)
-Creating and protecting a strong brand identity
Packaging music for various markets (singles, albums, sync licensing, live shows)

4. Communication: Building Your Influence & Network
-Developing an artist press kit and brand story
-Public relations strategies: How to get featured in blogs, radio, and TV
-Negotiation skills for securing deals and partnerships
-Social media and fan engagement strategies

5. Cash Flow: Managing & Growing Your Revenue
-Budgeting and financial planning for music releases and marketing
-Pricing strategies for shows, collaborations, and services
-Finding and securing funding: grants, sponsorships, investments
Passive income strategies (royalties, digital content monetization)

6. Team Building: Creating a Support System
-Hiring or outsourcing management, PR, booking agents, and legal advisors
-Collaboration with producers, songwriters, and other creatives
-Establishing a clear structure between artist and business entity
-Setting expectations, roles, and contracts for team members

7. Mission: Defining Your Long-Term Vision
-Setting short-term and long-term goals for your career
-Aligning your brand with your values and audience impact
-Expanding beyond music: philanthropy, mentorship, business ventures
-Measuring success and evolving your business model

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