Relevant social media services

Relevant social media services 🧵 Helping you find Clarity to craft your brand 'outfit' for socials. Confidence to wear it.

Content that converts.

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Most people aren’t waiting for the right time.They’re waiting for permission.Permission to show up.To be seen.To go all ...
08/24/2025

Most people aren’t waiting for the right time.
They’re waiting for permission.

Permission to show up.
To be seen.
To go all in on their business and be the face of it, unapologetically.

But what if no one ever gives that to you?

What if the dream job offer doesn’t come?
What if no one tells you, “You’re ready”?
What if the validation you’re craving was never theirs to give?

What if betting on yourself in business… is your actual destiny?

At some point, you have to stop waiting to be chosen—
and start choosing yourself.

This isn’t just motivation.
It’s a mindset shift for entrepreneurs who know they’re meant for more—
but keep holding back, waiting for a sign.

👇 Which slide hit hardest?
Or tell me: what permission are you ready to give yourself today?

This didn’t happen because of a clever ad campaign or the right trending sound. It happened because for years, Alex Horm...
08/23/2025

This didn’t happen because of a clever ad campaign or the right trending sound. It happened because for years, Alex Hormozi showed up with nothing to sell. He built trust before he ever asked for a sale.

That’s the real marketing lesson here—
→ Sales don’t come from shouting louder.
→ They come from stacking trust over time.
→ They come from making the yes feel obvious.

And if you think you can shortcut that with paid ads, think again. Ads might get clicks, but if there’s no foundation, there’s no trust. And without trust? There’s no sale.

Organic social is not the warm-up act anymore. It is the main stage.

Struggling to know what to say outside of the specifics of what you’re selling: your product and service details? You’re not alone. Let us help you.
Shoot me a DM 🫶

The post wasn’t strategic.It was part of my “education meets news” content pillar—but I hadn’t realized the one angle th...
08/22/2025

The post wasn’t strategic.
It was part of my “education meets news” content pillar—
but I hadn’t realized the one angle that would catch fire.

People didn’t want more education in general.
They wanted more on that one topic.
And I had… nothing else to say.

It wasn’t part of my niche.
It wasn’t tied to my offers.
It wasn’t what I wanted to build my content around.

Yes, I got a bunch of follows.
But they turned into ghost followers who never engaged again—
and that tanked my reach for everyone else.

No sales.
No relationship growth.
No real momentum.

This is why niching down matters.
And when you think you’ve done it?
Do it again.

The more specific your message,
the easier it is to:
→ attract aligned followers
→ filter out the noise
→ stay consistent without reinventing yourself daily

It’s not about reach.
It’s about resonance.
And resonance only happens when you’re actually talking to your people.

At RELEVANT, I help you build that message—
the one that sticks, sells, and sustains.

DM me if your content is getting attention but not traction.

#️⃣

Brands have been proven to be more successful when they’re more approachable, leading with what makes them human.Think T...
08/20/2025

Brands have been proven to be more successful when they’re more approachable, leading with what makes them human.

Think Taylor Swift’s recent marketing and how she launched her new album without press, but instead a lowkey podcast with her boyfriend that had candid sweetness and giggles and let connection carry the whole marketing plan organically.

Connection, that’s what’s key.
Not polish. Not perfect numbers. Not algorithms.

The truth? No one is obsessively cataloguing your “flops.” They’re not keeping score.
They only remember how you made them feel.

So stop overthinking the metrics. Start showing up with more of your story, your quirks, your values, your humanness.
That’s what people actually remember.

👉 Tell me—what’s one thing about you that your audience should know, but you’ve been scared to share
– or you don’t know how?

Everyone’s chasing the latest tactic—hooks, trends, algorithms. But here’s the truth: if you aren’t grounded in your own...
08/19/2025

Everyone’s chasing the latest tactic—hooks, trends, algorithms.

But here’s the truth: if you aren’t grounded in your own story, none of that will land.

Taylor’s announcement was brilliant not because it was clever marketing, but because it was authentically her.
She reminded us of something most entrepreneurs forget: 📌 The best strategy in the world won’t save you if you don’t know your own values, purpose, and voice.

Your audience wants to feel like they’re connecting with the brand, the people behind it, not just the bells and whistles that surround it.

And the only way to do that? Know your business’s story, yourself, first.

👉 What part of your story do you think your audience most needs to hear, and when is the last time you told it?

Everyone’s quick to call reels and video “king.”Meanwhile, this one quietly pulled in 11.6K views, new followers, and ac...
07/29/2025

Everyone’s quick to call reels and video “king.”
Meanwhile, this one quietly pulled in 11.6K views, new followers, and actual leads… all within 5 days. And it’s still climbing.

Here’s the real difference:
✨ It wasn’t random.
✨ It wasn’t luck.
✨ It wasn’t “just post more.”

It was strategy. Placement, timing, A/B testing, and a hook that spoke to the right people.

Because great marketing isn’t about going viral once.
It’s about creating posts that work for you long after you hit publish.

DM me if you’re ready to turn your content into a lead-generating machine.

(P.S. this is listed by Elyse with Team Cleave!)

In real life, small talk is how relationships begin.You ask how someone’s doing.You mention the weather.Eventually—if it...
07/29/2025

In real life, small talk is how relationships begin.
You ask how someone’s doing.
You mention the weather.
Eventually—if it’s the right person—you go deeper.

But when your brand lives online, it can feel like you’re stuck in a loop of small talk.
Surface-level posts.
Trendy audio.
Light, ‘relatable’ captions.

And then you wonder…
How do I share more without oversharing?
How do I sound like me without losing people’s attention?

You’re not alone in that tension.
When the internet skips the natural rhythm of relationship-building, authenticity starts to feel performative.
So we stay safe.
And our content stays shallow.

But the brands people trust?
The ones they remember and come back to?
They eventually move beyond small talk.

That’s why our strategy sessions—and soon, our guided journal—start with better questions.
Not formulas.

Because the clearest, most magnetic brand you can build
is the one rooted in something real.

Let me know if you want early access to the journal, and I’ll add you to the waitlist!

Sometimes the things we avoid asking ourselves…are the ones that would unlock everything.So why don’t we ask them?Becaus...
07/25/2025

Sometimes the things we avoid asking ourselves…
are the ones that would unlock everything.

So why don’t we ask them?

Because deep down, self-sabotage feels safer than being seen.
If we never go all in, we never have to find out if we’re really good enough.
We can blame the algorithm. The timing. The to-do list.
Instead of facing the truth:
We’re afraid our best might not be enough.

But here’s the other truth—
Most of us are building businesses while healing.
While parenting. While navigating grief, anxiety, rejection, or burnout.

Of course you hold back sometimes.
Of course you hesitate.

But you don’t have to stay stuck there.

These 10 questions aren’t just for content clarity.
They’re a mirror. A moment to pause and remember who you are,
why you started,
and what you’ve already survived to get here.

👇 Drop the slide that hit you hardest.
Or save this and come back when you’re ready to take that next step.

You’re good at what you do.But can you explain it in one sentence?Because social media isn’t a brochure. It’s a conveyor...
07/23/2025

You’re good at what you do.
But can you explain it in one sentence?

Because social media isn’t a brochure. It’s a conveyor belt.
People are flying past your content and making micro-decisions in literal seconds.
(Do I stop? Do I scroll? Do I trust them? Do I care?)

This is where most businesses lose the sale:
Not in the DM,
Not in the checkout,
But in the first 3 seconds of the first impression.

If your audience doesn’t immediately understand what you do—and why it matters to them—they’re not sticking around to investigate.

So let’s fix that.
Let’s write your one-sentence win.

👇 Drop a 🥄 below if you want help crafting it.

Saw a similar share and instantly felt it in bones.Credit to (realtors, follow her!)Something I’m prone to forgetting.T...
07/22/2025

Saw a similar share and instantly felt it in bones.

Credit to (realtors, follow her!)

Something I’m prone to forgetting.
The business I built? It’s mine.
If I’m constantly trying to replicate what others have, I lose bits and pieces of myself.

I took a beat this month to really figure out what I want to say and how I want to say it, before looking for INSPIRATION to create a mood board for content, rather than letter other peoples’ content tell me what I want to say.

Do you ever feel like this, as a business owner?

Like what you have to offer is out of date, just not enough, or you’re falling behind?

When we do, we forget what makes us special in the beginning and the value that we HAVE offered and continue to offer to all the customers who have believed in us, and still do.

Don’t forget them.
Don’t forget you.

Remember when we posted soup?Maybe slapped on a fun filter because WE thought it looked cool, rather than asking what’s ...
07/21/2025

Remember when we posted soup?
Maybe slapped on a fun filter because WE thought it looked cool, rather than asking what’s the most popular?
Unboosted.
Just… happy?

Instagram used to feel like a friend group chat.
You’d post something small—
a blurry win, a messy dinner, a weird little moment—
and people got it.

Small businesses weren’t trying to win the algorithm.
They were just saying,
“Here I am. This is what we’re up to and happy about. Be happy with us?”

This isn’t a call to go backward.
(No, really. It’s incredible to see all the talent on social media. We are constantly pushing eachother to be even better and challenge ourselves.)
It’s a reminder that the heart of social media was always expression and connection, not performance.

In an online world where we sometimes feel like everyone is in the Olympics while we’re just trying out for the small town rec team…
This used to be enough, and maybe it still is.

You don’t need to be “good” at Instagram to be relevant.

You just need to be you—in a way only you can.

I’m here to teach you what that looks like.

Tried one of those new AI photo-to-video tools and… let’s just say it’s not quite there yet 😆But it got me thinking…If y...
07/18/2025

Tried one of those new AI photo-to-video tools and… let’s just say it’s not quite there yet 😆

But it got me thinking…
If your social media is starting to feel a bit uncanny—like it just doesn’t sound like you anymore—it might be time for a Branding Meeting.

DM me to book a one-on-one session. We’ll sit down together and:

✨ Define your brand voice
✨ Clarify what you actually want to say
✨ Map out content that connects with your audience, in a way that feels true to you

Because usually? It’s not a lack of ideas holding you back.
It’s a lack of clarity.

Let’s change that 🤗

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