
05/23/2025
It's never about just rolling the camera to create the final look. It's everything prior.
The choice of location, the color pallet of the brand, the composition, framing etc. All important things done in preproduction even before the camera hits record.
My philosophy and approach to grading is really to compliment the decisions that have already been made at preproduction. Those choices/decisions were not mistakes so why create something out of thin air? Plus it's way more time efficient less stressful 🙂
- MJ
Cinematographer/Creative Director
notjust media.