04/09/2025
The spring season means renewal and ADB Creative Consulting has renewed collaborations with a number of key soccer organizations, both here and abroad, as the playing season winds down in certain parts of the world while the competitive season is just beginning here in North America. Last month, I renewed a collaboration with Steve Nijjar, head of Toronto-based Steve Nijjar Sports & Entertainment, and president of Racing Madrid, the lower division Spanish club that he and his partners revived some three years ago and, today, is on the verge of an historic promotion....
The spring season means renewal and ADB Creative Consulting has renewed collaborations with a number of key soccer organizations, both here and abroad, as the playing season winds down in certain p…