01/10/2025
How can digital skills like SEO, Google Analytics, and social media turn opportunities into realities for newcomers building their careers or businesses in Canada?
We had the opportunity to deliver workshops on these topics in partnership with Scadding Court Community Centre and the Diversity Institute.
The sessions brought together newcomers from across the GTA with diverse experiences and goals. Together, we explored:
✅ SEO & Google Analytics: Understanding SEO fundamentals, top ranking factors, and practical ways to use Google Analytics to measure and improve online performance.
✅ Social Media: Leveraging different channels effectively, using analytics to guide strategy, and pulling actionable insights to apply in work or business contexts.
We emphasized hands-on learning, interactive group discussions, and practical tools to help participants gain confidence, collaborate, and unlock opportunities through digital skills.
It was inspiring to see participants share their stories and discover how these skills can open doors.
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