Marissa Dawn Media (2025)

31/08/2023

Great things take time.

Organic growth is a slow process, and although it might seem easier to just “throw in the towel” that also isn’t the way to find success.

29/08/2023

What’s a better time to share about myself than on my birthday 💁🏼‍♀️🎂

Hi, I’m Marissa.

I started my business after I noticed how many businesses are not utilizing their social media platforms to their full potential.

I’m passionate about helping small businesses grow their online presence, without the need of a high-end agency, because let’s face it, not everyone is ready to make those kinds of investments when they are starting out.

Since starting my business in Q1 this year, I’ve been able to help over 10 businesses grow online through social media, website design and SEO.

If you’ve read this far, here’s some fun facts about me:

🤸🏼‍♀️ I used to train competitively in rhythmic gymnastics.

🎧 I worked as a DJ for 7 years.

🎨 I almost always have a creative project (or 4) on the go, whether it be painting, crafting or helping a friend with my cricut.

🍹 My partner and I met at the local bar when he was 18. We went our separate ways, reconnected and now we have 2 daughters and a home we built together.

☕️ I’m pretty sure I’m addicted to coffee.

🥰 I love the rush of seeing the content I create for my clients (and myself) get views and likes.

So, make a girl happy, and like this post 😉 K, bye.

21/08/2023

𝗪𝗵𝗲𝗻 𝘆𝗼𝘂 𝘀𝘁𝗮𝗿𝘁𝗲𝗱 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘆𝗼𝘂 𝗽𝗿𝗼𝗯𝗮𝗯𝗹𝘆 𝘁𝗵𝗼𝘂𝗴𝗵𝘁....

"𝘐'𝘭𝘭 𝘮𝘢𝘬𝘦 𝘴𝘰𝘮𝘦 𝘱𝘰𝘴𝘵𝘴 𝘰𝘯 𝘴𝘰𝘤𝘪𝘢𝘭 𝘮𝘦𝘥𝘪𝘢 𝘢𝘯𝘥 𝘵𝘩𝘦 𝘴𝘢𝘭𝘦𝘴 𝘸𝘪𝘭𝘭 𝘤𝘰𝘮𝘦."

But they haven't.

So you've given up on social media for your business.

What you really 𝗡𝗘𝗘𝗗 is a solid social media strategy.

You need to think about where your dream clients are spending their time, what kind of content speaks to them, and post strategically!

It is only once you back your social media up with strategy,that you start to see the growth you are looking for.

Plus, creating posts will become faster and less time consuming for you when you know what you need to post.

Double tap this post if it's inspired you to take a look at your social media strategy!

03/08/2023

𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐢𝐬 𝐭𝐡𝐞 𝐡𝐞𝐚𝐫𝐭 𝐨𝐟 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚.

It's not just about likes and follows, but the conversations and connections that happen in the comments.

Engaged followers are the ones who will share your content, recommend your brand, and become loyal customers.

So don't just focus on numbers, focus on building relationships.

Because in the end, it's the people who make social media such a powerful tool for businesses and individuals alike.

26/07/2023

Here are 4 𝗣𝗢𝗪𝗘𝗥𝗙𝗨𝗟 calls to action to supercharge your social media strategy!

1️⃣ Double-tap if you agree! ❤️

2️⃣ Tag a friend who needs to see this!

3️⃣ Comment below and share your thoughts.

4️⃣ Save this post for later inspiration.

Adding a call to action (CTA) to your social media posts is an important step in driving engagement and conversion.

Without a CTA, your social media post may be informative, but it may not be effective in driving the desired action. A CTA gives your audience a clear direction on what to do next and can help increase the likelihood of them taking that action.

If you've read this far, help a girl out, and like this post! 😉

14/07/2023

𝗙𝗼𝗿 𝘀𝗺𝗮𝗹𝗹 𝗮𝗻𝗱 𝗹𝗼𝗰𝗮𝗹 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀, 𝗸𝗲𝗲𝗽𝗶𝗻𝗴 𝘁𝗿𝗮𝗰𝗸 𝗼𝗳 𝘆𝗼𝘂𝗿 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗶𝗺𝗽𝗮𝗰𝘁 𝗶𝘀 𝗰𝗿𝘂𝗰𝗶𝗮𝗹.

Whether you're a business owner or an aspiring entrepreneur, understanding the effectiveness of your online presence can make or break your success.

With digital marketing constantly evolving, it can be tough to figure out if your social media efforts are paying off.

𝘠𝘰𝘶 𝘧𝘪𝘳𝘴𝘵 𝘯𝘦𝘦𝘥 𝘵𝘰 𝘥𝘦𝘵𝘦𝘳𝘮𝘪𝘯𝘦 𝘸𝘩𝘢𝘵 𝘺𝘰𝘶𝘳 𝘨𝘰𝘢𝘭𝘴 𝘢𝘳𝘦 𝘧𝘰𝘳 𝘺𝘰𝘶𝘳 𝘴𝘰𝘤𝘪𝘢𝘭 𝘮𝘦𝘥𝘪𝘢.

Are you wanting to grow your following? Are you wanting to sell e-commerce?

Knowing your goals for social media, using analytics, studying engagement, and monitoring conversions are all key indicators to consider when determining if your social media is giving you the results you want.

𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗴𝗼𝗮𝗹𝘀 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮? Let me know in the comments!

08/07/2023

𝗗𝗶𝗱 𝘆𝗼𝘂 𝗷𝗼𝗶𝗻 𝗧𝗵𝗿𝗲𝗮𝗱𝘀 𝘁𝗵𝗶𝘀 𝘄𝗲𝗲𝗸?

𝘋𝘰 𝘺𝘰𝘶 𝘱𝘭𝘢𝘯 𝘰𝘯 𝘢𝘥𝘥𝘪𝘯𝘨 𝘪𝘵 𝘵𝘰 𝘺𝘰𝘶𝘳 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺?

Let me know what you think about it in the comments! 👇

05/07/2023

𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗼𝗳 𝗵𝗶𝗿𝗶𝗻𝗴 𝗮 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗺𝗮𝗻𝗮𝗴𝗲𝗿?

Before bringing on a social media manager, a business needs to have a solid foundation in place.

This includes clearly defined business goals and a well-established brand voice. Additionally, having a thorough understanding of the target audience and their social media habits is crucial.

Without these key elements, a social media manager may not be able to effectively execute a successful social media strategy.

Learn more about the necessary steps a business should take before hiring a social media manager on my blog.

https://www.marissadawnmedia.ca/blog/what-a-business-needs-to-have-before-hiring-a-social-media-manager

30/06/2023

𝗜’𝘃𝗲 𝘀𝗲𝗲𝗻 𝘀𝗼𝗺𝗲 𝗽𝗿𝗲𝘁𝘁𝘆 𝗰𝗿𝗶𝗻𝗴𝗲-𝘄𝗼𝗿𝘁𝗵𝘆 𝘁𝗵𝗶𝗻𝗴𝘀 𝘄𝗵𝗲𝗻 𝗶𝘁 𝗰𝗼𝗺𝗲𝘀 𝘁𝗼 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝘄𝗲𝗯𝘀𝗶𝘁𝗲𝘀 𝗳𝗼𝗿 𝘀𝗺𝗮𝗹𝗹 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀…

But nothing gets me more fired up than when a client comes to me to rebuild their site after they spent thousands of dollars with another developer.

𝘞𝘩𝘺 𝘢𝘳𝘦 𝘵𝘩𝘦𝘺 𝘤𝘰𝘮𝘪𝘯𝘨 𝘵𝘰 𝘮𝘦?

I believe in full disclosure, and enabling small business owners to be able to do updates on 𝗧𝗛𝗘𝗜𝗥 website.

𝘉𝘶𝘵 𝘯𝘰𝘵 𝘢𝘭𝘭 𝘥𝘦𝘷𝘦𝘭𝘰𝘱𝘦𝘳𝘴 𝘧𝘦𝘦𝘭 𝘵𝘩𝘦 𝘴𝘢𝘮𝘦 𝘸𝘢𝘺.

Here are the most common things I see:

👉🏼 Not disclosing the hosting platform

👉🏼 Not teaching the client how to make simple edits

👉🏼 Not giving clients full access to the website

👉🏼 Not optimizing websites for mobile

👉🏼 Ghosting clients after being confronted

🛑 Don’t give your money to a developer that will take your money and leave you hanging.

If you need a website for your small business, click the link in my bio to learn more about my services.

28/06/2023

𝗗𝗶𝗱 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗿𝗲𝗽𝘂𝗿𝗽𝗼𝘀𝗲 𝘆𝗼𝘂𝗿 𝗯𝗹𝗼𝗴 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗳𝗼𝗿 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮?

That's right, don't let those great ideas go to waste!

Turn your blog posts into engaging social media content by creating graphics, and videos, or even just breaking down your blog into smaller chunks.

Repurposing your blog content allows you to easily create engaging content for Instagram and other platforms, while still maintaining the quality and value of your original blog.

It's a win-win situation that streamlines the content creation process and helps you reach a wider audience.

Do you have a process in place for your content? Share it in the comments below!

26/06/2023

𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗳𝗼𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗶𝘀 𝗹𝗶𝗸𝗲 𝗮 𝗴𝗮𝗿𝗱𝗲𝗻.

You can't just plant the seeds and hope for the best. 🌱

You must water, w**d, and nurture it to grow into a beautiful community.
It's not just about sales and products, it's about building customer loyalty and creating a space where your community can flourish.

Then when your nurtured followers are ready to purchase your goods and services, you will be at the top of their minds!

𝘚𝘰 𝘭𝘦𝘵'𝘴 𝘳𝘰𝘭𝘭 𝘶𝘱 𝘰𝘶𝘳 𝘴𝘭𝘦𝘦𝘷𝘦𝘴 𝘢𝘯𝘥 𝘨𝘦𝘵 𝘨𝘢𝘳𝘥𝘦𝘯𝘪𝘯𝘨!

Have you seen the positive effects of social media on your business? Let me know in the comments 👇

23/06/2023

𝐘𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞 𝐢𝐬 𝐭𝐡𝐞 𝐨𝐧𝐥𝐢𝐧𝐞 𝐟𝐚𝐜𝐞 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬.

Keeping it updated ensures that your customers have a seamless user experience and can find the information they need quickly.

There’s nothing more embarrassing than a potential customer contacting you for a service or product they saw on your website that you no longer sell.

Plus, an updated website shows that your business is active and engaged with its audience, which can help build trust and credibility.

𝑫𝒐𝒏'𝒕 𝒍𝒆𝒕 𝒂𝒏 𝒐𝒖𝒕𝒅𝒂𝒕𝒆𝒅 𝒘𝒆𝒃𝒔𝒊𝒕𝒆 𝒉𝒊𝒏𝒅𝒆𝒓 𝒚𝒐𝒖𝒓 𝒔𝒖𝒄𝒄𝒆𝒔𝒔 - keep it fresh and relevant!

If you need help updating your website, send me a message and let’s chat!

21/06/2023

𝐒𝐩𝐞𝐧𝐝𝐢𝐧𝐠 𝐭𝐡𝐨𝐮𝐬𝐚𝐧𝐝𝐬 𝐨𝐟 𝐝𝐨𝐥𝐥𝐚𝐫𝐬 𝐞𝐚𝐜𝐡 𝐦𝐨𝐧𝐭𝐡 𝐨𝐧 𝐝𝐢𝐬𝐩𝐥𝐚𝐲 𝐚𝐝𝐬 𝐣𝐮𝐬𝐭 𝐭𝐨 𝐠𝐞𝐭 𝐚 𝐟𝐞𝐰 𝐜𝐥𝐢𝐜𝐤𝐬?

I’ll tell you why your not getting the results you want.

𝒀𝒐𝒖𝒓 𝒏𝒐𝒕 𝒓𝒆𝒂𝒄𝒉𝒊𝒏𝒈 𝒚𝒐𝒖𝒓 𝒕𝒂𝒓𝒈𝒆𝒕 𝒂𝒖𝒅𝒊𝒆𝒏𝒄𝒆.

So what can you do?

You need to be putting your content where your audience is spending their time...on social media.

Meta ads are a great way to get your business in front of your target audience. Here’s why:

🎯Hyper-Targeted Reach
🖼Engaging Visuals
📈Measurable Results
📱Engaging Interactions
💰Budget-Friendly Options

Have you ever considered Facebook ads for your business? Let me know in the comments!

19/06/2023

𝐖𝐚𝐧𝐭 𝐭𝐨 𝐨𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐲𝐨𝐮𝐫 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐩𝐫𝐨𝐟𝐢𝐥𝐞 𝐟𝐨𝐫 𝐬𝐞𝐚𝐫𝐜𝐡 𝐞𝐧𝐠𝐢𝐧𝐞𝐬?

Here are some tips for writing an SEO-friendly bio:

𝐔𝐬𝐞 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬: Include relevant keywords that describe your niche, industry, or specialty that come up in a search.

𝐁𝐞 𝐬𝐩𝐞𝐜𝐢𝐟𝐢𝐜: Be clear about what you do and what value you bring to your audience.

𝐋𝐢𝐧𝐤 𝐭𝐨 𝐲𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞: Include a link to your website or landing page to drive traffic and improve your SEO.

Remember, your bio is the first thing people see when they visit your profile. Make it count!

𝑇𝑎𝑘𝑒 𝑎 𝑙𝑜𝑜𝑘 𝑎𝑡 𝑦𝑜𝑢𝑟 𝑜𝑤𝑛 𝑏𝑖𝑜, 𝑖𝑠 𝑖𝑡 𝑜𝑝𝑡𝑖𝑚𝑖𝑧𝑒𝑑?

Drop your handle in the comments, I’ll take a look!

16/06/2023

𝐃𝐨 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰 𝐰𝐡𝐚𝐭 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐦𝐞𝐭𝐫𝐢𝐜𝐬 𝐚𝐫𝐞?

If you don't, you should! So let's break it down.

Engagement metrics are the number of times users engage with your content on social media platforms. It includes likes, comments, shares, and so on.

𝑆𝑜 𝑤ℎ𝑦 𝑠ℎ𝑜𝑢𝑙𝑑 𝑦𝑜𝑢 𝑐𝑎𝑟𝑒 𝑎𝑏𝑜𝑢𝑡 𝑒𝑛𝑔𝑎𝑔𝑒𝑚𝑒𝑛𝑡 𝑚𝑒𝑡𝑟𝑖𝑐𝑠?

Because if you want to grow your local business, it's essential that you understand how people interact with your content, where their interests lie, and how they respond to different kinds of posts.

Understanding these factors will help guide your social media strategy so that every post has the maximum impact on both your business and its community.

If you want more tips about using social media for your business, be sure to like this post and follow me for more!

13/06/2023

Have you ever noticed how some businesses seem to have a million followers on Instagram, but when you look at their page, it's just full of memes and hashtags? 🤔

𝐖𝐡𝐚𝐭 𝐠𝐢𝐯𝐞𝐬?

The difference between reach and impressions is important for local businesses to understand.

𝐑𝐞𝐚𝐜𝐡 is the number of people who saw your post.

𝐈𝐦𝐩𝐫𝐞𝐬𝐬𝐢𝐨𝐧𝐬 are the number of times your post was displayed in their newsfeed.
So if someone sees your post twice but only likes it once, that counts as two impressions—but only one reach.

Impressions are just that: 𝘪𝘮𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴.

They don't mean anything unless you convert them into revenue, so it's better to focus on getting your content in front of as many people as possible, rather than worrying about how many times they see it.

If you want to improve your business's reach, send me a message and let's chat.

Monday	09:00 - 16:00
Tuesday	09:00 - 16:00

Marissa Dawn Media

31/08/2023

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30/06/2023

28/06/2023

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