Landon Poburan

Landon Poburan Turning Your Best Posts Into Ads That Build Your List, Sell Your Courses, And Fill Your Programs.

Writer, Podcaster & Caffeine Aficionado
Helping ADHD Entrepreneurs Productivity & Brand Building

My first 10 months on Substack made me $0.2 years later: 10,000 subscribers and $100/day in digital product sales.Here’s...
11/27/2025

My first 10 months on Substack made me $0.
2 years later: 10,000 subscribers and $100/day in digital product sales.

Here’s the timeline nobody talks about:

Before Substack, I tried Twitter, LinkedIn, TikTok, Instagram, Facebook, YouTube. Burned out on all of them because it was too much to manage across so many platforms.

When I finally went all-in on Substack, I stopped spreading myself thin and committed to the long game.

Here’s what that actually looked like:

Months 1-3: Crickets.
Months 4-6: Fewer crickets.
Months 7-12: Slow momentum.
Months 12-24: Compounding begins.
Months 24+: Opportunities start to emerge.

You’re not behind.
You’re exactly where you need to be.

It just takes longer than the gurus lead us to believe.

So why did I start posting on LinkedIn again?

Because I believe that every creator and coach should start their own Substack in 2026.

If you’re willing to commit for 2+ years while everyone else quits after 90 days, it’s the best platform you can build on.

PS: If you want to learn how I built 9 revenue streams using Substack send me a DM

Soon I’ll be 38 years old.Most of my 20s were spent starting businesses, searching for ‘the thing’Then at 30 I took on $...
11/09/2025

Soon I’ll be 38 years old.

Most of my 20s were spent starting businesses, searching for ‘the thing’

Then at 30 I took on $100,000 debt closing a business.

An identify crisis quickly followed.

At 35 I discovered writing.

Published a book at 36.

Became a speaker at 37.

Society made me believe I needed to ‘figure it out’ by 30.

Middle-age taught me the joy is the journey not the destination.

Less AI More IRLMy 2019 strategy was in-person events.Is it time we bring this back?I hosted and flew in speakers from a...
11/05/2025

Less AI More IRL

My 2019 strategy was in-person events.

Is it time we bring this back?

I hosted and flew in speakers from around the world for conferences.

I hosted boutique events on building online businesses.

I ran my first Mastermind retreat in Mexico.

As we enter a high-skepticism market, trust becomes leverage.

Nothing accelerates this like connecting in real life.

The best ROI comes from work nobody sees.270 days without a win. No metrics growing. No validation showing. But somethin...
11/01/2025

The best ROI comes from work nobody sees.

270 days without a win. No metrics growing. No validation showing. But something else happened—the work started working on me instead.

Success isn’t the outcome. It’s who you become while everyone ignores you.

The market rewards persistence, but only after it tests your patience.

11/01/2025

Becoming an imperfectionist was an unlock in my online business.

10/31/2025

The market is shifting across every industry. We need to change the way we market and sell.

Here’s a clip from live my Fireside Chat with .simmonds on Substack.

I spent $1,200 on this photoshoot.Just for Instagram content I thought I needed to grow.Once a quarter the cost nearly b...
10/27/2025

I spent $1,200 on this photoshoot.

Just for Instagram content I thought I needed to grow.

Once a quarter the cost nearly bled me dry.

In 2023, I committed to writing.

I wanted words to BE ENOUGH.

Growth came after I stopped trying to look like I mattered.

And realize that my words alone mattered.

When I started writing my marketing manifesto in August 2024 I had no idea it would be MORE relevant in 2025. It started...
10/05/2025

When I started writing my marketing manifesto in August 2024 I had no idea it would be MORE relevant in 2025.

It started as a methodology for companies running ads. Showing people “Facebook ads won’t save you.”

It’s turned into a modern marketing playbook.

I wrote it to help my clients and now it’s been read in over 6 countries worldwide.

But what gets me most excited?

This is just the first book in what will become my life’s work.

the real hack is being patient enough to see something grow
09/11/2025

the real hack is being patient enough to see something grow

I buy a $6 coffee every morning.I watch Netflix every night.I procrastinate. A lot.But, I also:Exercise for 60 minutes a...
09/08/2025

I buy a $6 coffee every morning.

I watch Netflix every night.

I procrastinate. A lot.

But, I also:

Exercise for 60 minutes a day.

Write every morning.

Make 6-figures.

The finance gurus told me I should cut my coffee.

Because I spend over $200/Month on coffee when I could buy a coffee machine.

The business gurus told me to stop watching Netflix.

Because I could spend those 2 hours every night building my business or learning.

I'm not about the hustle and grind life.

(It's one of the main reasons I limit my input on social media)

What happened to having fun?

Turning our brains off?

Enjoying a really f* expensive coffee or three?

Here's the way I see it:

It's about balance.

Patience.

And having fun.

That's my recipe for success.

Choose 2-3 things to stay consistent with.

For me, it's exercise, writing, meditating, and duolingo.

Don't stress the rest.

Watch Netflix.

Play video games.

Go for a happy hour on a Thursday.

Instead of blindly following, realize you can chart your own path.

Landon "Cold Brew" Poburan

Address

Victoria, BC

Website

https://landonpoburan.substack.com/

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