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Highsnobiety WE ARE WHAT'S NEXT. Highsnobiety.com is an online streetwear, sneaker and lifestyle magazine.

 ‘s just like us for real. Ahead of the end of filming for the film of , she texted on her phone “I can’t believe we hav...
25/12/2025

‘s just like us for real. Ahead of the end of filming for the film of , she texted on her phone “I can’t believe we have a week left. It’s honestly f*cked”, reminiscing on her journey of being part of the film.

Ever wondered what’s in Odessa’s phone, and the unfiltered texts she may send to her co-stars, friends and directors. We sat down with our September cover star ahead of the release of to get all the secrets ahead of its premiere launch in a game of “TXT OR PASS”.

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The glasses maker  HAUS opened in November 2024 in an old red brick building next to Berlin’s Spree River. The space is ...
24/12/2025

The glasses maker HAUS opened in November 2024 in an old red brick building next to Berlin’s Spree River. The space is part workshop, part warehouse, part design studio, and every pair of MYKITA glasses is made there. Or, should I say, tormented there.

MYKITA engineers operate custom devices that repeatedly bend and contort frames into painful-looking shapes that’d snap most glasses like a toothpick. But if these glasses can’t handle it, they’re not worthy of the MYKITA name.

Typically, MYKITA sticks to materials that it can shape in-house. But occasionally, it’ll partner with the rare manufacturer with equally exacting standards. Recently, these companies have happened to be fellow bastions of German engineering, such as Leica and RIMOWA, which, following four years of testing, worked with MYKITA to create glasses using the aluminium from its famous suitcases.

MYKITA’s practice has always been about far more than aesthetics. “In the end, eyewear is about integrity,” Moritz Krueger says. “If the construction is honest, the finished frame feels effortless.”

Read more about the process of creating these innovative glasses at the link in bio.

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What’s in a clothing brand’s name? To , it’s much more than a label. In this business, people’s names can become meaning...
23/12/2025

What’s in a clothing brand’s name? To , it’s much more than a label.

In this business, people’s names can become meaningless, untethered from a singular object or idea or person for the sake of selling more stuff. Not in Heron Preston’s case.

Preston is a 42-year-old designer, artist, thinker, father, and all-around nice guy. But, over the past decade, “Heron Preston” also came to mean a luxury label that sold everything from sneakers to sweats to shoulder bags printed with the NASA logo. It even had a flagship store in Hong Kong. But what was it? “Heron Preston” wasn’t just a guy, at least not anymore.

In July 2025, eight years after the Heron Preston line launched under the New Guards Group umbrella, Preston finally acquired the rights to his eponymous label. And, in December, Heron Preston was born anew. The brand, that is. But also the man.

Highsnobiety met up with the designer at his New York City studio to get a fuller picture of Heron Preston’s rebirth. Read more at the link in bio.

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SOREL’s pop-up has Caribou Boots, the Arctic Truck and everything else that’s needed for the perfect adventure.Click the...
17/12/2025

SOREL’s pop-up has Caribou Boots, the Arctic Truck and everything else that’s needed for the perfect adventure.

Click the link below for more.

SOREL bring winter to life with an Arctic Truck, immersive pop-ups across Europe, and weatherproof boots that turn cold-season adventure into style.

Shopping for the runner, the gym devotee, or the friend who swears they’ll start next year? Our adidas gift guide has so...
09/12/2025

Shopping for the runner, the gym devotee, or the friend who swears they’ll start next year? Our adidas gift guide has something for every type of mover.

Gym-goers. Runners. Outdoor enthusiasts… here are some great gifts ideas for the sporty people in your life, selected from the best of adidas.

In Athens, Georgia, the Bulldogs run the town, but on gamedays, DoorDash fuels the festivities.Heading south to one of t...
03/12/2025

In Athens, Georgia, the Bulldogs run the town, but on gamedays, DoorDash fuels the festivities.

Heading south to one of the most exhilarating college football hubs, DoorDash invited students and stans to come through its customizable merch booth and create a piece of personal memorabilia.

Adding to the excitement, we tapped fashion influencer and contemporary tastemaker Jade Bird to help us find the star students among the swarm of dedicated tailgaters. It was gameday done the DoorDash way.

Click the link below to learn more.

Heading south to one of the most exhilarating college football hubs, DoorDash did gameday its way.

No other time do you have the chance to cycle through your best pieces than in the winter. Tapping in with UGG this upco...
28/11/2025

No other time do you have the chance to cycle through your best pieces than in the winter. Tapping in with UGG this upcoming season, our editors are looking to curate a practical rotation of outfits without losing any feed-worthy edge.

From the aesthetic utility of the Tasman Weather Hybrid to the timeless edge of the Classic Mini, we’ve compiled a few standout designs from the brand’s catalog to help unlock the full potential of your cold-weather wardrobe.

Click the link below for more.

Prepping for the season ahead, we styled out a few winter-ready looks at our NYC HQ, incorporating an editor-approved selection of statement UGG silhouettes.

From Jordans to winter fleeces, Nike’s Black Friday sale delivers this year. Discover our best picks so you can shop sma...
26/11/2025

From Jordans to winter fleeces, Nike’s Black Friday sale delivers this year. Discover our best picks so you can shop smart.

Nike's Black Friday deals are so good, overused credit cards everywhere are telling their owners to "Just Do It" anyway.

From archive icons to winter-ready gear, adidas’ Black Friday lineup is stacked. See our picks on Highsnobiety.
25/11/2025

From archive icons to winter-ready gear, adidas’ Black Friday lineup is stacked. See our picks on Highsnobiety.

adidas is rolling out an impressive lineup of offerings for Black Friday 2025, and Highsnobiety curated its favorites, spanning classics and archival gems.

SoHo had a bit of a contraction last week, and by that, something major was about to be born. CYBEX officially welcomed ...
20/11/2025

SoHo had a bit of a contraction last week, and by that, something major was about to be born.

CYBEX officially welcomed its first New York City flagship into the world at 127 Greene Street. From Cardi B’s post-pregnancy grand reveal and an electric DJ set to appearances from who’s-who of NYC’s elite parenthood posse, hit the link below for an exclusive peek into the night.

Click the link below to learn more.

SoHo had a bit of a contraction last week, and by that, something major was about to be born. CYBEX officially welcomed its first New York City flagship into the world at 127 Greene Street, and the delivery was smooth, chic, and surprisingly well-hydrated with cocktails.

The Fifa World Cup countdown starts now and adidas drops its most ambitious jersey collection yet. See the standouts on ...
14/11/2025

The Fifa World Cup countdown starts now and adidas drops its most ambitious jersey collection yet. See the standouts on Highsnobiety.

adidas' home-kit collection for the FIFA World Cup 2026 brings each nation's culture to life through design.

On the court or off it, Nike’s latest NBA lineup brings game-day confidence to your rotation. See our top picks on Highs...
07/11/2025

On the court or off it, Nike’s latest NBA lineup brings game-day confidence to your rotation. See our top picks on Highsnobiety.

The NBA season is back, bringing with it a fresh wave of new attire. We’ve rounded up the best pieces, whether you’re shooting hoops or sitting courtside.

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