12/12/2025
The coaching industry is exploding, and by 2026 itâll be more crowded than ever.
More coaches. More content. More noise.
If you want to grow, blending in isnât an option.
This series breaks it into three steps.
⢠Be Different
⢠Be Seen
⢠Be Valuable
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Todayâs focus is the first, and the most important.
Most coaches still sound the same. Broad titles. Vague promises. Trying to help everyone. That might have worked once, but it wonât work now. Clients choose specialists who speak directly to their situation.
The fix is simple.
⢠Choose a niche you can win.
⢠Make a promise people understand.
⢠Create a clear method.
⢠Use a story only you can tell.
If you can do those four things, youâll already be ahead of most of the market.
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Iâve broken down each step with examples here:
https://www.great-circle.co.uk/blog/coaching-industry-2026-scale-your-business
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Part 2 lands next week.
Got questions about how to grow your Coaching Business in 2026? Drop them here, I reply to everyone.