02/05/2026
Ethiopia has enjoyed zero‑tariff access to China for years — but from May 1, the same privilege extends to Kenya, Tanzania, Rwanda, Uganda, and more. The playing field is now level, and the competition is about to get real.
This shift doesn’t weaken Ethiopia — it challenges us to evolve. With China’s specialty coffee demand rising fast, the question is no longer about tariff access. It’s about quality, consistency, value‑addition, and brand power.
Ethiopia still holds the cultural edge. But our regional rivals are entering the market stronger than ever.
Can Ethiopia stay ahead in a China market that just opened to everyone?
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