Ice Cream for Everyone

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Ice Cream for Everyone

Ice Cream for Everyone is a brand & marketing strategy consultancy. Hi, I’m Willem van der Horst. I'm a brand strategist. I'm a tabletop game design enthusiast.

We publish marketing, advertising, brand strategy, design, play, and gaming related content, the weekly Ice Cream Sundae newsletter, and podcast episodes. I consult with international businesses and organisations to build remarkable brands and effective marketing plans. I have over 20 years experience in brand strategy, marketing communications, and training facilitation. I lived in London, Singap

ore, Chicago, and Paris. I worked and travelled across continents, giving me a truly multicultural outlook on the world. I believe in fostering a play state of mind and using elements from tabletop game design and pop culture in immersive workshops and trainings, hence the moniker "playful brand strategy."

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Telephone

+33752639876

Website

https://www.playfulbrandstrategy.com/, https://www.willemvdh.com/

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