10/09/2025
Working with the original, iconic, purpose-led brand, was an absolute dream. Sister Motion had the pleasure of creating their summer TikTok campaign for a European audience, and it was every bit as fun as it looked!
This project took us to beaches, bedrooms, festivals, and even the assault course . While much of the creative was dreamt up during a heatwave, the reality of filming was wetter and windier than we expected.
And it was a family affair. Nicky’s husband stepped in as a stuntman to surf, skateboard, and go down a waterslide, all while holding tubs of ice cream. Claire’s daughter was our hand model, and Nicky found herself cycling tubs of Ben & Jerry’s around a London park on a Lime bike with a basket full of ice.
These are the kinds of projects we live for at Sister Motion. We love helping brands encapsulate their unique DNA in short, shareable content - and if we get to eat 24 tubs of ice cream in the process, then ever better!
We’ll be sharing some of the content over the next few weeks, but for now, check out this behind-the-scenes video—the ultimate summer postcard.
A big thanks to our clients Llinos, Nicole and Molly for their trust in us and for letting us on to your slides and donut 😎 ✨🙌
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