Hand Crafted Drinks Magazine

Hand Crafted Drinks Magazine Hand Crafted Drinks Magazine is a free-to-read online magazine that helps promote artisan producers.

We were delighted to have interviewed Simon Webster, CEO, Thornbridge Brewery, on the occasion of the company's 20th ann...
24/04/2025

We were delighted to have interviewed Simon Webster, CEO, Thornbridge Brewery, on the occasion of the company's 20th anniversary.

Our thanks go to Danny at Lavalette Productions who provided the B-roll footage.

Check out this video interview with our CEO, Simon Webster, from Hand Crafted Drinks Magazine!

🔗 https://handcrafteddrinksmag.co.uk/interview-with-simon-webster/

Delighted to have interviewed Simon Webster, one of the two founders of Thornbridge Brewery, which this year is celebrat...
08/04/2025

Delighted to have interviewed Simon Webster, one of the two founders of Thornbridge Brewery, which this year is celebrating its 20th anniversary.

Jaipur, which also celebrates its 20th anniversary, is now available as a zero alcohol IPA, which we recently sampled and thoroughly enjoyed.

The company now sells to over 30 countries and produces 80-90 different beers, including their original beer Lord Marples and original IPA, Jaipur, both of which have become best sellers.

When the interview has been edited and finalised, it will be posted here...

Craft cider producer, Gravity Theory, has harvested a crop of new wholesale listings ahead of what promises to be a year...
04/04/2025

Craft cider producer, Gravity Theory, has harvested a crop of new wholesale listings ahead of what promises to be a year of sustained growth for the brand and the category.

Wholesalers including Drinks Warehouse, Venus Wines & Spirits and Cave Direct are all introducing Gravity Theory to their ranges. They join established listings with Matthew Clark, Dayla, Euroboozer, Biercraft and Inn-Express.

The fresh apple juice is fermented and matured for a minimum of six months and is suitable for gluten-free, vegetarian and vegan diets.

Golden in colour, it has a hint of sharpness balanced with a touch of sweetness and is medium-dry with moderate to high complexity.

So far, it all sounds very positive, but how does it taste?

We were recently sent samples of Gravity Theory and from the moment we opened the box we were immediately impressed.

The tactile, slightly textured cans feature a drawing of an apple styled as a hot air balloon, below which is a passenger basket – reinforcing the company’s brand messaging, in a style reminiscent of the Victorian globe-hopping adventures of Phileas Fogg.

When poured, the light golden cider is crystal clear and delicate bubbles are released. The clarity is extraordinary, but it is the taste that lifts the experience to another level.

The mouthfeel of this medium-dry sparkling cider is extremely smooth with a subtle acidity, balanced with just the right level of sweetness. The fine bubbles reinforce the quality proposition and the finish leaves you simply wanting another sip.

This is simply one of the best – perhaps the best – cider that we have ever tasted. It is refined, confident and, in a word, stunning.
With the UK cider market valued at over £3 billion (according to the 2025 Westons Cider Report), Gravity Theory has all the right ingredients to thrive is in this burgeoning sector that is going from strength to strength.

For more information visit: www.gravitytheory.com

This week is British Pie Week (3-10 March). Pies date back to the Middle Ages and over the intervening centuries they ha...
04/03/2025

This week is British Pie Week (3-10 March).

Pies date back to the Middle Ages and over the intervening centuries they have become established as one of the most popular dishes in the county.

Read the full story on our website: https://handcrafteddrinksmag.co.uk/british-pie-week/

There are just a few hours left to enter your spirits, wines and beers in this year's London Competitions.The organisers...
28/02/2025

There are just a few hours left to enter your spirits, wines and beers in this year's London Competitions.

The organisers of the competition pride themselves on having award-winning buyers, bartenders, master sommeliers, masters of wine and some of the most influential people working in the drinks industry to judge the annual events.

Over the last few years we have interviewed many winners and the common thread in all of their responses is that winning awards at the spirits, wine and beer competitions has helped boost their respective businesses.

If you decide to enter the 2025 competitions, or have already entered, we wish you the best of luck.

For links to each of the competitions visit our latest post:
https://handcrafteddrinksmag.co.uk/london-competitions-2025/

Just 5 days to go to enter your spirits, wines and beers at this year's London Spirits, Wine & Beer Competitions.For mor...
23/02/2025

Just 5 days to go to enter your spirits, wines and beers at this year's London Spirits, Wine & Beer Competitions.

For more information follow this link:

Good luck to everyone that enters.

There are many well-established drinks competitions and awards events that producers can enter, but none of them evaluat...
22/02/2025

There are many well-established drinks competitions and awards events that producers can enter, but none of them evaluate beers, wines and spirits on the same basis as the judges who take part in the annual London Spirits, London Beer and London Wine competitions.

The submitted spirits, wines and beers are uniquely scored on quality, value for money and packaging by a respected panel of some of the most respected judges drawn from across the international drinks industry.

This approach produces results that are more meaningful to potential buyers and stockists, because they will know that a high score (95 out of a possible 100 points, for example) is the average of the three criteria; it can't be for a product that looks good, offers value for money, but is low on quality.

Having been involved with the organisers for the last few years, as a media partner, at Hand Crafted Drinks Magazine we have had the privilege to meet the judges to get their opinion of the three competitions – very positive – but, more importantly, we conducted research with some of the 2024 competitions' winners.

Beverage Trade Network, the organisers of the competitions, published the case studies that we produced in full, but here is a summary of one of the companies that we interviewed – London-based Pillars Brewery, who took home four awards at the 2024 London Beer Competition: Pillars Hop Lager and Pillars Helles won gold awards; Pillars Pilsner and Pillars Icebock 23 were awarded silver.

The specialist craft lager brewery based in Walthamstow, east London, launched in 2016. As the first craft lager brewery in London, their mission was to change consumer perception of lager, which accounts for two of every three pints bought in the UK.

Their lager is brewed in a traditional Bavarian-styled brewhouse and they tailor the water profile for each brew using their own water treatment plant, which produces fine, award-winning lagers.

The impact on the company of winning the four awards at the London Beer Competition has been positive and when asked for the opinion of the event, their response was unanimously positive: “We feel that the London Beer Competition is a great competition to enter and you can see that by the calibre of entries.

“We only choose to participate in awards that well-respected breweries are entering too.”

Whilst the feedback from the companies that enter is overwhelmingly positive, the organisers do not rest on their laurels; over the last few years they have added new elements, features and benefits that participants enjoy, but it is the results of independent research like that provide compelling reason to enter.

The registration deadline is fast approaching: 28 February 2025.

Good luck.

30/01/2025

As previously announced, at Hand Crafted Drinks Magazine, we’re delighted to be continuing our association with the organisers of the London Competitions, as one of their media partners. Part of our role is to promote and publicise the annual competitions (wine, beer and spirits), and explain the ...

The deadline for the early bird entries to the London Spirits, Beer and Wine competitions is 30 November 2024.The compet...
29/11/2024

The deadline for the early bird entries to the London Spirits, Beer and Wine competitions is 30 November 2024.

The competitions organisers pride themselves on having award-winning buyers, bartenders, master sommeliers, masters of wine and some of the most influential people working in the drinks industry to judge the annual events.

As media partners to this event we have seen just how much this competition benefits the winners, having produced a series of independent case studies to help promote the competitions.

If you’re thinking of entering click on the following links to find out more and to enter your products:

London Spirits Competition: https://londonspiritscompetition.com/
London Beer Competition: https://londonbeercompetition.com/
London Wine Competition: https://londonwinecompetition.com/

Ten bottles of Sir David Hempleman-Adams Explorers Grand Slam Gin, inspired and signed by the legendary British adventur...
06/11/2024

Ten bottles of Sir David Hempleman-Adams Explorers Grand Slam Gin, inspired and signed by the legendary British adventurer, are going under the auction hammer towards the end of November to help raise funds for Prostate Cancer UK.

Click the link to read the full story.

Ten bottles of Sir David Hempleman-Adams Explorers Grand Slam Gin, inspired and signed by the legendary British adventurer, are going under the auction hammer towards the end of November to help raise funds for Prostate Cancer UK. [caption id=

What's not to like about the Budget? A whole penny off the price of pint of beer!The problem is there will soon be nowhe...
31/10/2024

What's not to like about the Budget? A whole penny off the price of pint of beer!

The problem is there will soon be nowhere to buy a pint as business rates are set to skyrocket and the planned National Insurance increases will fuel unemployment.

Before the Budget the country was already losing around 80 pubs a month, a figure that will only increase.

SIBA has launched a new campaign to help consumers to check if the beer they are buying is actually from an independent ...
23/10/2024

SIBA has launched a new campaign to help consumers to check if the beer they are buying is actually from an independent brewery.

The Society of Independent Brewers & Associates (SIBA) has recently launched their Indie Beer campaign to help consumers to identify independent breweries and producers. As explained on The Morning Advertiser's website, 75% of consumers don't realise that international brewing conglomerates are mark...

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