10/07/2025
This is the end result of one our most successful campaigns.
For the last five months we've been working with the country’s hair and beauty salon sector, highlighting how it's been disproportionately hit by recent tax rises like NI contributions. While we generated well over 100 pieces of coverage (TV, radio, online), it looked like the system wasn’t going to change.
But last week our client appeared before a Commons committee - chaired by none other than Liam Byrne – and it was great to see Dicker absolutely nail it!