Built For B2B

22/09/2025

Excited to partner with Leaptree on their GTM outbound.

What they do: They have a fully native Salesforce RevOps Performance Management Suite which optimises the performance of your sales, marketing and service teams.

We love working with teams that are building something genuinely useful.

04/06/2025

"We increased their social media engagement by 300%!"

Cool. How much revenue did that generate?
crickets

Here's what actually matters in B2B:
- Cost per qualified lead
- Customer acquisition cost
- Customer lifetime value

Everything else is theatre.

We don't care about your impressions. We don't care about your likes. We don't care about your "brand awareness."

We care about one thing: ROI.

If your agency can't tie their work directly to revenue, fire them.

Harsh? Maybe. True? Absolutely.

Partner with an Agency which tracks revenue, not vanity: www.builtforb2b.com

02/06/2025

We helped a B2B wholesaler generate £500,000+ from a "dead" email list in 60 days.

They thought the list was worthless.
Nearly 3,000 subscribers.
Zero engagement for 2 years.

Here's what we did:
- Warmed up the list with value-driven content (no selling for the first 2 weeks)
- Created offers that actually solved their immediate problems
- Ran seasonal campaigns to stay relevant and timely
- Developed a real brand voice - no generic Mailchimp templates
- Crafted CTAs that created urgency without being pushy

Results:
- 41% Average Open Rate
- 11 new clients (from trade show leads that never converted)
- 32 reactivated clients (dormant for 12+ months)
- £500,000+ in attributed revenue

The breakdown:
- Trade show zombies → paying customers
- Lapsed buyers → repeat buyers
- Dead list → revenue machine

Your "dead" list isn't dead. You just haven't given them a reason to care.

Fire your agency. Hire us. Watch your revenue grow.

www.builtforb2b.com

29/05/2025

Most B2B websites have terrible testimonials that convert nobody.

Here is a proven way to structure your testimonials for your website to be extremely effective:

(Client name) used to (do all the things they’re currently doing that aren’t working). Then, they joined us as a client, we gave them (our solution) and they got (dream state).

Jazz it up, or keep it simple.

But follow the structure.

And, it will work to convert.

P.S. If you can, use video. No one believes self-written testimonials, so a video makes it believable.

29/07/2024

🤝🤝

We are thrilled to announce that FASD Ireland will be working with Aeternum Media to develop our social media engagement, with particular focus on raising awareness of Foetal Alcohol Spectrum Disorder (FASD) as well as highlighting the risks of drinking any amount of alcohol in the six weeks before conception (by either parent) or at any time during pregnancy.

We look forward to working with Josh Clarke and his team over the coming months, and are very excited by the impact that this work is projected to deliver.

17/06/2024

We are hiring 🤝

Full Job Description can be found on indeed, just search the job title.

04/04/2024

Wins all around for our clients in March, here is to an even bigger April 🤝

26/03/2024

Say hello to Michael, he has joined our team 👋

Michael is an expert in Video, undertaking Screen Production at Ulster University and leaving with 1st Class Honours - Being part of ITV X Productions, producing Documentaries, producing Skits for Local Comedians & pushing the boundaries of storytelling through the power of video. 🎥

We are delighted to have him as a part of the team, you will be seeing his face on set from now on!

21/02/2024

We are proud to be working with JJ Cars based in Rathfriland, Northern Ireland.

We will be producing a content marketing strategy across Social for JJ Cars aiming to increase Brand Awareness, Authority & Organic Lead Flow.

Visit us here: https://aeternummedia.co

19/02/2024

Do you have what it takes to join a fast paced agency?

Do you have a creative eye, being able to engage audiences and bring a sense of awe?

Know Social like the back of your hand?

We want to hear from you 🫵🎥

Pop us an email to [email protected] with your CV

(2 years experience necessary in a similar role and a high level of knowledge of adobe’s creative suite).