14/09/2026
The 3 main types of product photos for social media (and when to use them) đ¸
1. Plain - purely functional and shows the product for what it is
- Showing all angles, essential features and details etc without frills
- Closely replicates what the product looks like in-person
- More common in product listings on website (sometimes used to announce products on social media)
2. Action - demonstrate how the product is to be used in its intended situation
- Showing how something buckles, functions, unties etc
- Focuses on the functionality of the product
- Used on product listings and on social media for explanations
3. Lifestyle/display - show the product in a mock environment
- Styled scenes where the product is amongst things that add to its overall aesthetic
- Can lean more towards realism or shop-like displays
- Perfect for social media and thumbnails on website listings to catch peopleâs eye and show who the product appeals to
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Graphic made by me (Olivia | Brighton Artist)