27/08/2025
If you donāt have the time to do a full social media audit, you can still make meaningful improvements with more manageable options.
Including:
š±Mini-audits: Pick one platform and just review the essentials. This could be your profile bio, branding, and top-performing posts. Even a 20ā30 minute review can uncover quick wins.
š±Monthly metrics check: Instead of a full audit, track 3ā5 key numbers (e.g., follower growth, engagement rate, clicks) once a month. This keeps you on top of trends without the deep dive.
š±Outsourcing: Hire a social media manager šāāļø to run the audit for you. Theyāll handle the analysis and give you a clear action plan so you can focus on other parts of the business.
š±Platform-provided insights: Use built-in analytics (Instagram Insights, page Insights, LinkedIn Analytics, etc.) to spot obvious patterns. This could be, which posts get the most engagement or what time your audience is most active.
š±Audit ācheckpointsā during content planning: When planning content for the month, take 10 minutes to glance at what worked best in the past month and adapt your strategy accordingly.
š±Peer or community review: Ask a trusted peer, mentor, or small business community to look at your social profiles with fresh eyes. They will sometimes spot things youāve overlooked.
Which one will you choose (and no pressure to choose me š)?