JCMT Latest creative work, news in the hospitality market and marketing tips on how to make your hotel social.

Some iconic dishes for Jack's Brasserie at the Schweizerhof Bern Hotel. Photo series, Bern, Switzerland.
30/06/2021

Some iconic dishes for Jack's Brasserie at the Schweizerhof Bern Hotel. Photo series, Bern, Switzerland.

Proud to announce our new website for the Group of Restaurants for Chef Romain Fornell, Gout Rouge in Barcelona.https://...
23/03/2021

Proud to announce our new website for the Group of Restaurants for Chef Romain Fornell, Gout Rouge in Barcelona.

https://goutrouge.com/

We developed the website’s look and feel so that it captured Romain’s warm personality - instilled in him while growing up in the South West of France - while also reflecting his love for the city of Barcelona. We created a colour palette based on the vibrant red of his signature logo, adding a splash of joie de vivre to an elegantly French design.

The user journey starts with a beautiful video tour of the Group’s locations, followed by a brief introduction before the piece de resistance: an invitation to discover and explore all 10 of the Group’s restaurants.

Available in both Spanish and English, the website isn’t just a well-decorated window of the Group; it also incorporates a booking engine for each restaurant in addition a take-away option, as well as capturing email addresses of visitors and even helps to recruit new team members.

29/09/2020

Delighted to share our new work for the launch of Yotel London. Our brief was to break away from the conventional 'hotel walkthrough' video. Straight away we knew we wanted to feature urban dancers in the video, and spent countless hours on Instagram finding the perfect dancers for the video. The result is a dynamic and fun video that showcases the hotel and destination in a way that will appeal to the modern traveller.

We created a guide: social media for hotels in time of crisis. With most hotels in the world having to shut down or redu...
30/03/2020

We created a guide: social media for hotels in time of crisis. With most hotels in the world having to shut down or reduce activity, we had a lot of clients asking us for recommendations. Should we stop social media? How to adapt and what to say? What should we post and how often? You'll find all the answers in this presentation. Hope it helps and don't hesitate to ask us any questions you may have.

*New blog post* The green revolution is here: What are the key sustainable efforts to make in your property or for your ...
09/03/2020

*New blog post* The green revolution is here: What are the key sustainable efforts to make in your property or for your business? And how to market your business as eco-friendly or eco-responsible? Your checklist is here >>>

The green revolution is here: What are the key sustainable efforts to make in your property or for your business? And how to market your business as eco-friendly or eco-responsible?

21/02/2020

One of our latest video projects for the Langham London. From bespoke furniture to discreet technology and a lavish infinity bath, the Infinity Suite evokes a level of luxury befitting its name.

*New blog post* Whether it's for SEO or Social media, start creating destination and travel content relevant to your bra...
07/02/2020

*New blog post* Whether it's for SEO or Social media, start creating destination and travel content relevant to your brand. Read now >>>

Users search for inspiration online. They will search for a specific location to visit and then in turn decide which place to stay to enjoy their time. It is the behavioural process of online purchase, destination comes first and the place to stay/eat comes second.

*New blog post* How to see your competition social media ads? Click on the below >>>
27/01/2020

*New blog post* How to see your competition social media ads? Click on the below >>>

If you want to find out what your competition is advertising on Facebook and Instagram, there's an easy way thanks to Facebook ads library.

*New blog post* Here are 4 tips to implement your social media strategy by creating a compelling content calendar. Happy...
08/01/2020

*New blog post* Here are 4 tips to implement your social media strategy by creating a compelling content calendar. Happy reading.

What is the secret to driving a successful social media strategy? Well, it really begins and ends with the content you publish to your social channels – and for that you need a compelling content calendar.

*New blog post* Here are some ideas for your social ads to promote your hotel.
09/10/2019

*New blog post* Here are some ideas for your social ads to promote your hotel.

Many of our hotel clients are asking what kind of ads to do on social media. If you spend budget on social media, it’s important to prepare your ad plan and use key activities and events. Here is a round up of the most commonly promoted by hotels that work on their platforms. Afternoon tea&nbs

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