06/10/2025
When No Woman No Try released on Amazon in 2022, sell-out crowds at women’s rugby were just a dream. Now, they’re a reality 🤩
It’s been a crazy ride, 8 weeks dedicated to the women’s RWC building a space for the brand to have a voice in the industry.
The numbers over the last 8 weeks have been incredible:
📲 14.2m+ social views across all channels
🎥 3.1m+ shortform video views
👥 11k+ new followers
📬 252 unique posts produced; team sheets, match results, player interviews, tournament updates and more
🤝 We’ve had the privilege of working with incredible brands along the way: , , , , , and more.
All of this has been run by a small team of two, with brilliant support over the last few weeks from students at Leeds Beckett University and Liverpool John Moores University.
Being part of the Women’s Rugby World Cup just a year in is a huge moment for the brand, and for me personally.
Thank you to everyone who’s made it possible.
It’s been a privilege to work on the Women’s Rugby World Cup, an experience I’ll never forget.
This is just the beginning ❤️