
06/03/2025
𝐇𝐨𝐰 𝐋𝐨𝐧𝐝𝐨𝐧 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬 𝐀𝐫𝐞 𝐆𝐞𝐭𝐭𝐢𝐧𝐠 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐭𝐨 𝐒𝐮𝐫𝐯𝐢𝐯𝐞 (𝐀𝐧𝐝 𝐄𝐯𝐞𝐧 𝐓𝐡𝐫𝐢𝐯𝐞!)
With operational costs soaring, many London businesses are feeling the squeeze. But some are fighting back—not by cutting corners, but by getting creative. Here are two inspiring examples:
💡 Charity Super.Mkt has transformed the traditional charity shop into an experience—think thrift shopping meets live DJs! 🎶 By setting up pop-up stores in Spitalfields Market, they’re making second-hand shopping cool for Gen Z while boosting foot traffic and sales. (Read more here)
https://www.thetimes.co.uk/article/charity-shop-gen-z-live-djs-clothes-jscpvf9tp
👗 Liberowe, a luxury fashion brand, is proving that personal connections still matter. By hosting intimate trunk shows and social events, they’ve built strong customer loyalty—helping them nearly double their revenue in just a year. (Read more here)
https://www.voguebusiness.com/story/fashion/one-to-watch-liberowes-old-school-approach-to-amassing-a-fan-base
The lesson? Adapt, innovate, and lean into what makes your business unique. Have you seen other London businesses doing something smart to stay ahead? Drop a comment—we’d love to hear! ⬇️💬