Shirley Joy Joffe - Mentor & Master Healer

26/08/2025

Maya built her reputation on being the one who never dropped the ball. Always available. Always the strongest voice in the room. Always “on.”

On the surface, she looked untouchable.

But inside, the cracks were there.
Her nervous system was constantly running hot. Decisions were made fast, but not always with clarity.

Her team depended on her for everything, mirroring her urgency back to her.

Maya didn’t see it at first. To her, this was strength. Resilience. Proof she was in control.

But what she couldn’t see was that this was her blind spot.

It wasn’t power, it was pressure.

And the more she clung to it, the more it drained her.

25/08/2025

She keeps it together for everyone else... until she’s alone.
UNMASKED is coming. It’s time to put it down.

22/08/2025

It was the fundraiser gala.
Sequins. Champagne. Polite laughter.
She worked the room like she’d been born for it.
Making introductions,
keeping the auction on track,
smiling like her life was just as polished as her outfit.
No one knew her phone was buzzing in her clutch —
her mum’s test results,
her teenager’s school trouble,
the business deadline she’d already missed.
She’s The One Who Keeps It All Together.
The calm in the storm.
The glue everyone relies on.
But I’ve seen the after-scene.
Shoes off. Mascara smudged.
Sitting on the bathroom floor
just to feel the cold tiles against her skin
because it’s the first time she’s stopped moving all day.
The world calls it strength.
But it’s really containment.
And containers overflow —
no matter how strong they are.
UNMASKED is coming.
And she’s about to learn
She doesn’t have to hold it all.

21/08/2025

Strength isn’t holding it all.
It’s knowing when to put it down.
UNMASKED is coming.
And she’s about to stop carrying it alone.

20/08/2025

That's not what healing is!
which ones have you bought into?

Myth 6: If it doesn’t hurt, it’s not working.
Truth: True healing doesn’t require suffering, it requires resonance and alignment.

Myth 7: Healing is just positive thinking.
Truth: Mindset helps, but without clearing the body’s stored patterns, the same loops return.

Myth 8: I’ll lose my edge if I heal.
Truth: When you stop fueling yourself with survival energy, you gain clarity, discernment, and sustainable power.

Myth 9: Some wounds are too deep to ever shift.
Truth: No wound is beyond transformation, it’s often about finding the right doorway in.

Myth 10: Healing is a luxury for people who have time.
Truth: Healing is leadership. When you heal, every relationship, decision, and creation around you elevates.

In Unmasked we'll unravel this and many more subtle lies you didn't even know were running the show...message me to get on the wait list.

18/08/2025

What if everything you thought you knew about healing was a lie?

If you're ready to unmask the truth, peel back the layers, and discover who you REALLY are beneath the surface…

Send me a DM if you’re ready to step into real transformation.

18/08/2025

She brought the cupcakes.
Of course she did.

Perfect swirls,
colour-matched to the event banner.
Already there when I arrived,
refilling water jugs, arranging chairs,
offering to “just help with one more thing.”

Everyone loves her.

She remembers birthdays.
She sends thank-you cards.
She never complains.

Except… when the room empties,
and she leans against the counter,
exhaling like she’s been holding her breath for hours.

She says yes even when she’s exhausted.
She cleans up messes she didn’t make.
She plays The Good One so well
no one ever asks what she needs.

The problem?

Being The Good One works only if you keep the performance up.
Miss one cue,
and the applause stops.

It’s not fear of being disliked that keeps her in the role.
It’s fear of being seen.

Really seen.

And once you are,
you can’t hide behind the cupcakes anymore.

UNMASKED is coming.
And she’s putting the tray down.

15/08/2025

Being liked is easy.
Being known is terrifying.
UNMASKED is coming.
And she’s putting the tray down.

13/08/2025

You can’t choose someone you can’t see.
And you can’t be chosen if you’re never there.
UNMASKED is coming.
And she’s not invisible anymore.

12/08/2025

11/08/2025

You were the responsible one.

The mature one.

The calm, capable, “she’s got it” one.

And you do have it…

The job, the schedule, the emotional availability, the words of affirmation ready for everyone else’s big moment.

But lately, something feels off.

Not in a crisis kind of way.

More like a slow, silent leak you can’t quite plug.

The people around you still see the leader, the doer, the voice of reason.

But you see the moments behind closed doors

The bone-deep tired

The blank stare into space

The wondering, “Is this really all there is?”

It’s not that you’re falling apart.

It’s that you’re so good at keeping it together

You’ve forgotten who you are outside the performance.

You don’t need to unravel your whole life.

But what if the unraveling is the very thing that could finally set you free?

This isn’t about burnout.

It’s about self-abandonment dressed in productivity.

And how the role you play

Isn’t the soul you came here to live from.

We’re not fixing you.

We’re unmasking you.

And on the other side,

there’s more life than you’ve ever let yourself imagine.

Unmasked.

Coming soon.

08/08/2025

Always the one who’s fine, always holding it together, but when do you get to be seen?

It’s time to ask: What if the roles you’ve been playing aren’t really you? Real freedom comes when you stop pretending.

Follow along. Something big is coming.