Salt and Social Co.

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Salt and Social Co.

〰 growing brands through strategic & soulful marketing
〰 social media • strategy • content creation • branding
〰 clients worldwide
〰️ work with us ↓

13/03/2025

Ever feel like your posts aren’t getting the reach they deserve? You might be making one of these common hashtag mistakes! 🥥

1️⃣ Using banned hashtags – Instagram regularly updates its list of banned tags, and using them (even unknowingly) can lead to shadowbanning. This means your content won’t appear in searches or on explore pages. Yikes! 😬

2️⃣ Relying on overused hashtags – Tags like , , and have millions (if not billions) of posts, meaning your content gets buried instantly.

3️⃣ Not using niche-specific hashtags – The right hashtags help you reach the right audience. Broad hashtags attract random users, but niche hashtags bring in engaged followers who actually care about your content.

Want to maximize your reach? Make sure you’re using the right mix of trending, niche, and branded hashtags! Save this post for later and share with a friend who needs a hashtag refresh. 😉✨

12/03/2025

Success starts with how you position yourself and your brand. Here are five CEO-level strategies to elevate your presence and attract premium clients:

1️⃣ Prioritize high-value tasks that drive growth.
2️⃣ Speak with authority in every touchpoint.
3️⃣ Optimize your personal brand for credibility.
4️⃣ Design an exclusive, high-touch client experience.
5️⃣ Align your offers and pricing with premium clients.

Which one are you focusing on this month? Let’s discuss in the comments!

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