Media First

Media First Specialists in communication and media training Media First was founded over 30 years ago.

Initially, we specialised in media training before evolving to help our clients with their wider communications challenges. Today, although still called Media First, we are ultimately known as specialists in communications training.

AI has updated its reading list (and what it means for you)
19/05/2026

AI has updated its reading list (and what it means for you)

Where does AI source the information it provides in its answers? And how can you feature in those responses? Read this article to find the answers.

The bewildering media interview we simply could not ignore
12/05/2026

The bewildering media interview we simply could not ignore

It is an interview that has got people talking - but not in a good way. What media training lessons can you learn from this memorable appearance?

Your crisis comms questions answered
30/04/2026

Your crisis comms questions answered

Our experts faced lots of your questions during our latest crisis comms webinar. There were so many that we have decided to tackle them in a special blog.

How Nike put its foot in it
28/04/2026

How Nike put its foot in it

Nike has been feeling the heat with plenty of social and mainstream media criticism. What went wrong and how has it managed the backlash

Words and phrases that are harming your media interviews
21/04/2026

Words and phrases that are harming your media interviews

Think you know the words and phrases to avoid in media interviews? Here are some new ones that are creeping in and should be avoided.

Under pressure: How Waitrose stumbled back into the crisis spotlight
14/04/2026

Under pressure: How Waitrose stumbled back into the crisis spotlight

Waitrose has once again hit the headlines over the way it has handled a staff issue. What crisis communication lessons can you learn from the story?

5 key media landscape changes you need to know
07/04/2026

5 key media landscape changes you need to know

The media landscape is rapidly evolving. But we've captured the key changes you need to know into one handy blog.

The stadium tour that created an avoidable reputation own goal
31/03/2026

The stadium tour that created an avoidable reputation own goal

What crisis communication lessons can you learn from the fallout from Nigel Farage's visit to a football club? Find out in this blog.

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