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🪄Your social media wing-woman✌🏼
Empowering ✨YOU✨ to elevate your brand's online presence through creative social media strategies

05/12/2025

and that’s a wrap🎬 what’s your top stat from 2025?💭✨

04/12/2025

that matcha nearly tipped me over the edge🫠

28/11/2025

My toxic trait is telling myself EVERY. DAMN. YEAR. that I’m going to post every day in Q4 and always failing miserably🫠

I literally posted a few weeks ago about how ‘the fastest way to burnout on socials is overpromising your posting schedule’ and look at me now…overpromised, under-delivered, and burnt out🥲

So here’s your gentle reminder that if you feel like you’re juggling a million things (and dropping a few), you’re not alone. This time of year is A LOT, and you’re genuinely doing your best.

On the upside, we’ve been super busy with existing & new clients (my own socials might fall off a cliff this time of year, but it’s a different story for our clients💅) and taking enquiries for 2026.

If you want to step into the new year with a clear plan, consistent content and a team of social media wing women behind you, the enquiry form is 🔗🔗🔗 in my bio!

More consistent content from me soon… probably… maybe… no promises😌

20/11/2025

I dare you to have more fun with your content😈

This is what I mean when I say we want our clients to enjoy their content again!

It doesn’t mean we’re not being strategic.

Far from it🙅🏼‍♀️

The best organic social strategies (the ones that build communities and drive conversions) aren’t built on constant promotion.

Selling through value, storytelling and connection

Selling in a way that doesn’t even really feel like selling

👆🏼THAT is the best kind of promotional content.

And when you remove the pressure to always sell, it gives you the freedom to be creative, playful, and actually have fun with your content.

You start experimenting, trying new formats, and showing up in a way that feels authentic, without the stress of chasing likes or sales on every post.

➡️ If this sounds like the fresh approach your socials need for 2026, DM me STRATEGY and let’s chat about making your content fun AND effective💖

[social media agency, social media manager, social media tips]

18/11/2025

These are a few of my favourite things🤭

[social media agency, social media manager, social media tips]

17/11/2025

Hard truths I’d tell you about growing a brand on Instagram if I wasn’t scared to hurt your feelings🫣👇🏼

✨ Growth doesn’t happen overnight ✨

You can pour your heart into creating amazing content and it might not feel like anyone’s noticing – but consistency is the secret sauce. Keep showing up, even when the stats don’t reflect the effort you’re putting in just yet.

✨ Growth isn’t linear ✨

One month you’ll see spikes in engagement and new followers, the next you might hit a dip. Seasonal changes, algorithm updates, user behaviour – all of it impacts your performance. Learn to ride the waves instead of panicking when numbers drop.

✨ If you’re too scared of a flop, you’ll never try the things that actually get the results you dream of ✨

Some experiments won’t work, but some might be the thing that finally makes your brand take off. You’ll never know if you don’t try them.

✨ Numbers aren’t everything ✨

We all want thousands of likes, views, and followers, but they need to actually mean something for your business. Chasing empty metrics will burn you out and won’t grow your brand in any meaningful way.

Which of these did you need to hear most today? Reply to this post or drop a comment - I’d love to hear your experience💭

🔒Save this post to come back to whenever you need a reminder that growth takes time, and your efforts are not wasted!🧡

[social media agency, social media manager, social media tips]

13/11/2025

Hit save and thank me later💌

[social media agency, social media manager, social media tips]

12/11/2025

PSA: Not every post is going to perform - and that’s okay!

It’s so easy to spiral when your content doesn’t perform how you hoped (especially when you’ve poured so much time, energy, and heart into it)

I used to panic-delete anything that didn’t perform straight away🫣

Now I post and put my phone away to let it do its thing✌🏼

I learned to zoom out, stop tying my worth to numbers, and actually use those “flops” as feedback.

These are the 3 mindset shifts that helped me get there💭

P.S. If these are some shifts you need to work on too, remember to save this post for the next time you need a pep talk💖

11/11/2025

High views but low engagement?📉 READ THIS FOR THE FIX👇🏼

Engagement across Instagram has dropped massively this year, with reports showing the average rate per post has fallen to around 0.5% (down from roughly 3% in previous years🫠)

So if your post isn’t getting tonnes of likes or comments, that doesn’t automatically mean it flopped.

A lot of people have become passive scrollers.

They’re watching, just not interacting.

But here’s how to start turning those quiet views into actual engagement:

➡️ You need to make them FEEL something.

Because think about it: your audience scrolls past hundreds of posts every single day.
 They’ve seen “double tap if you agree” or “save this for later” a thousand times before. 
It just isn’t enough to make people engage.

What DOES is the kind of content that resonates so deeply or provides such tailored value that your audience feels SEEN.

When you truly know your audience (like reaaaaally know them) you can speak to them in a way that hits deep:

✨ Give voice to the worries they’re hiding
✨ Answer the questions they don’t even say out loud
✨ Reflect their goals, desires and pain points back to them
✨ Relate over niche humour that makes them tag their bestie instantly

👆🏼THAT is the type of content that gets saved, shared and talked about in your comments section (even without a CTA telling them to)

If you want more tips like this, make sure you’re following me 💖

💭 And if you’re sitting there thinking “I definitely don’t know my audience that well🫣,” DM me COMMUNITY and let’s chat about how we can help you build a content strategy that connects and converts.

[social media agency, social media manager, social media tips]

10/11/2025

Yes, burnout-free launches do exist!!😅 Swipe through to see how we helped our client grow her new brand, build a waitlist, and actually enjoy the process🤭

And if this sound like what your business needs too, DM me PLAN to chat about how we could support you with a bespoke social media strategy that connects & converts without the overwhelm📲💖

[social media agency, social media manager, social media tips]

07/11/2025

When you’re busy juggling clients, treatments, or classes, your socials probably aren’t getting the attention they deserve🫣

You’re busy showing up for your clients (rightly so!)
 …and your own content takes a backseat.

But without content that connects, you know you’re missing out on new clients and growth.

That’s where we come in!🤝🏼

We help busy business owners capture content that feels aligned, on-brand, and ready to post✨

Whether it’s an in-person content day at your location or sending us your products for remote content, we’ll capture a library of visuals and videos tailored to your goals.

💌 DM me CONTENT for a no-pressure chat about how we could help you save time and show up consistently online.

[social media agency, social media manager, social media tips]

06/11/2025

My brain is so focused on getting the best shots for my clients that I only manage to capture the odd BTS clip for myself🫣

But hey, this reel is proof that there’s even a use for the rubbish ones😂😂

If you’re like me and your own content always ends up at the bottom of the list because client work takes priority - I get it!

That’s exactly why I offer in-person content days👏🏼📸

I’ll come to you and capture a whole bank of photo and video content so you have everything you need for your socials without taking time away from your business (or your focus away from your clients)

DM me CONTENT to book💖

[social media agency, social media manager, social media tips]

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