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Better Story

The next chapter in charity growth.

09/10/2025

🚀 Want to grow your charity’s income from major donors?

Join our free 45-minute webinar to learn:
✅ What major donor fundraising really is
✅ How to find and connect with new major donors
✅ How to run events that deliver a positive ROI

📅 Don’t miss this chance to strengthen your fundraising strategy!

👉 Register here: https://ow.ly/Lh8y50X4RYq

23/09/2025

🚨 New Webinar: Corporate Fundraising 🚨

Want to strengthen your charity’s finances and unlock new partnerships?

Join us for a free online webinar with Karina Martin!

We will be talking about how to:

✅ Unlock new revenue streams
✅ Build long-term corporate relationships
✅ Go beyond sponsorship
✅ Pitch with confidence

📅 Thursday Sept 25 | 🕒 12:30- 13:30 BST | 💻 Online via Teams

Register today 👉 https://ow.ly/Qqx050WXq1h

30/04/2025

“It has been nothing but a pleasure working with Better Story to create a new website for Article 25, to include a brand re-fresh. Both through our brand identity and the written word, they have succeeded in conveying the powerful message of what we do, and at a fraction of the cost of bigger agencies – so terrific value for money. We have received a number of compliments on our new website and brand, and I have already recommended Better Story to others as a result.” GEMMA HOLDING - CEO, ARTICLE 25

Want a website that speaks to your supporters? Get in touch: https://betterstory.co.uk/websites

29/04/2025

Where does your next campaign fit into the whole pattern of communications your supporters receive from you?

If you’re not sure and need some support, our experienced team can help with:
o Creative concepts
o Campaign strategy advice
o Best-in-class return on investment
o Quality design and copy tailored to your audience
o Integrated content across the right channels for your supporters

We’ll help you think about what your audience already knows, and make sure the campaign meets them where they’re at: https://betterstory.co.uk/supporter-communications

24/04/2025

Need more funds? Our experienced team can help...

We’ll review your activities, the impact they’re having, and how best to craft your next fundraising requests.

You’ll get a bespoke fundraising strategy document with a detailed plan for the most effective way to raise the funds through:

💸Major donors;

💰Grants from trusts and foundations in the UK and US;

💷Events, sponsorship and other fundraising opportunities.

Sounds good? Find out more and get in touch: https://betterstory.co.uk/strategy

[Image description: multiple pink piggy banks all lined up ready to receive more funds! ]

23/04/2025

Are you struggling to keep up with the demands of social media?

With more platforms than ever, choices between paid and organic, plus huge demand for content, you might be feeling overwhelmed.

If you’ve been left wondering, “Is our charity's social media working?”, you’re not alone and we can help.

We can build your social media strategy, take the day-to-day delivery off your hands, and put clear reporting in place to increase engagement. Let us take care of:

Videos
Reporting
Storytelling
Paid campaigns
Campaign strategy & planning
Audience insights and research
Social media strategy across platforms
Targeted copy written by charity professionals
Professionally designed visuals and templates for your team
Social media management (scheduling, posting, replying to comments)

Get in touch for a chat, or have a look at what we offer: https://betterstory.co.uk/social-media

[Image description: A chonky grey cat who's definitely had enough of social media asleep in a box.]

16/04/2025

“They produced an effective and compelling campaign. Despite short turnaround times, we delivered a well-received resource, connected with new and existing supporters and were able to share the work of our partners in new and exciting ways.” Anna Couper, Head of Supporter Engagement, FEBA.

If that sounds good, have a look at how we can help with supporter comms: https://betterstory.co.uk/supporter-communications

[Image description: a text quote which reads: From concept to delivery, Better Story were professional, sincere and responsive. Anna Couper, Head of Supporter Engagement, FEBA.]

15/04/2025

YAWN! Do you send a monthly email or annual magazine because that’s what you’ve always done?

Have you stopped to ask if your approach is really working for you or your supporters?

If you’re not sure, we can help!

Our experienced team will work with you to define your target audience, as well as the purpose and goals of your supporter communications.

From there, we’ll craft a tailored plan to reach your audience through the right channels, with compelling content and a strategic communication frequency throughout the year.

We'll also include fundraising campaigns as part of the overall plan to boost engagement and increase donations.

You can run with the plan yourself, or we can help implement it for you. If that sounds good, get in touch: https://betterstory.co.uk/

[Image description: a beautiful grey cat caught mid-yawn.]

10/04/2025

What makes a great fundraising campaign? A showstopping campaign connects deeply with your supporters AND raises the money you need to fulfil your mission.

Not all campaigns are created equally!

If you need some help getting yours in shape, we advise, strategise and combine awesome copy, design and tech across the right channels to get great results.

We can use direct mail, email, video and social media – whatever’s right for your audience.

Let’s get started! https://betterstory.co.uk/supporter-communications

08/04/2025

Is your email open rate a bit, meh? We can improve the performance of your mailing lists by:

• Giving inactive supporters a chance to re-engage
• Sorting and removing inactive subscribers
• Combining your Mailchimp lists into a master list with tags
• Setting up automated welcome emails
• Updating postal addresses and removing incorrect ones (working with a mailing house)

Let us take care of your supporter comms: https://betterstory.co.uk/supporter-communications

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