Popcorn PR

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Popcorn PR

It’s been thirteen years since our kernels first started popping and we still have our very first client.

Welcome to the page of Popcorn, the award-winning, one-stop integrated comms agency Bursting with More

Winner: Sunday Times Best Workplace for Women
Sunday Times Best Places to Work Bursting with More Imagination, Insight, Connections, Commerciality, Agility and Passion & Integrity, Popcorn continues to create impact across many different sectors and represents a breadth of household na

mes including Panasonic, Bel UK, THORPE PARK Resort, MINI and BMW. Creative, strategic and commercial, we focus on outcomes over output, cultivating campaigns that are rooted in genuine audience insights that drive meaningful engagement, shift sentiment and ensure our clients always ‘matter’ to their audiences over ‘marketing’ to them. With a passionate and energetic team of industry experts, our extensive experience covers consumer & trade PR, digital & social media, insights, planning, corporate reputation, design & production, experiential, partnerships, and measurement. We have proudly won over 30 awards including the CIPR..... and the 2025 Sunday Times 'Best Place to Work for Women' and Sunday Times Best Places to Work.

14/08/2025

A huge welcome to Florence, our newest Popstar, who joins us as Account Executive. From our first meet, Florence captured our attention demonstrating ambition, creativity and proactive mindset, already making an impressive impact in her first week. We are very much looking forward to supporting what is set to be a flourishing career for her at Popcorn, continuing to cultivate her creative flair and shared passion for delivering outstanding results for our clients.

01/07/2025

We are hiring and looking for the best creative PR talent to join our award-winning team. If you have 12 months+ of consumer PR agency experience and are ambitious, creative and results-driven then we would love to hear from you.

05/06/2025

Reinforcing London Designer Outlet’s role as a destination that champions mental wellbeing, our ‘Talk & Trim’ unique pop-up initiative transformed the barbershop experience into a space for conversation. Partnering with , a pioneering UK charity focused on transforming male mental health, on FA Cup Final weekend, we curated London Designer Outlet’s retail space, in the heart of Wembley, into a buzzing barbershop with real purpose. Fronting the styling talent was celebrity barber , known for shaping the image of football icons like Jack Grealish and Jude Bellingham, joined by a team of professional barbers, all of whom underwent Talk Club’s “Captain” training, equipping them with the tools to lead and support meaningful dialogue in the chair. Offering free stylish shape-ups all day, guests were encouraged to speak honestly and openly, using Talk Club’s signature check-in: “How are you? Out of 10?”, unlocking meaningful conversations that help build resilience, connection, and emotional self-awareness. Securing national coverage across the likes of GQ and Time Out and delivering an audience reach of over 5.6 million, the purpose-led initiative continued to support LDO’s mission to become the UK’s first mentally healthy shopping centre, fostering meaningful experiences to support men’s mental health.

29/05/2025

Hot off our agency win as the Sunday Times Best Place to Work for Women, another congratulations is in order to Summer who has been promoted to Junior Account Manager.

Putting 110% into everything she does, Summer’s unwavering passion, professionalism, ambition and inspiring energy is a testament to her continued growth. Joining Popcorn less than three years ago in her first PR role, this marks Summer’s third promotion, and we look forward to continuing to support her inspiring progression here at Popcorn, well done Summer 🍿❤️

23/05/2025

We are incredibly proud to announce that not only is Popcorn officially one of the ‘Sunday Times Best Places to Work in the UK’ but that we have also scooped one of the 7 coveted top Spotlight Awards, being awarded as the ‘Best Place to Work for Women’. As the UK’s biggest survey for employee engagement, these established and esteemed awards celebrate Britain’s top employers across hundreds of businesses and industries, attracting in excess of 70,000 entries annually.

With an all female leadership team, we have been steadfast, from day one, in building an inclusive, inspiring and empowering culture, continually committed to unlocking the power in our people, and so are hugely honoured to have been formally recognised across such a prestigious platform. Female founded by Louise Lloyd over 13 years ago, with no external investment and remaining proudly independent to this day, we are incredibly proud of smashing industry benchmarks for staff retention, remaining focused on championing and celebrating our talented team whilst maintaining high performance and delivering exceptional results.

Just some of our standout results from the employee engagement survey include: 100% of our team feel happy and safe in their working environment, 99% feel that their wellbeing is cared about and 99% feel they are treated with respect, scoring overall totals of 98% in job satisfaction, 97% in empowerment and 98% in wellbeing.

An honour and an extremely proud day for Popcorn and our inspiring team. 🍿

14/05/2025

Awards season is upon us, and we are thrilled to share Popcorn has already been shortlisted for three prestigious awards. Our immersive Boursin ‘Taste of France’ campaign has been shortlisted for the ‘Oscars’ of the PR industry, the Excellence Awards in the Best Event Category. In addition, we have been shortlisted twice for Marketing EMEA Awards, recognising campaigns that connect, inspire and deliver commercially tangible results. Our Babybel Summer of Sports Campaign is shortlisted in the Food & Beverage category and Boursin ‘Taste of France’ is up again for Best Event. We are honoured to be recognised for our team’s ongoing commitment to delivering impactful campaigns that truly resonate, as well as our long-term, trusted client partnerships that enable us to continue to push creative boundaries. 🍿

Campaigns

06/05/2025

A huge welcome back to Associate Director Sophie as she returns to Popcorn having spent quality time with her growing family following the arrival of her second child. As one of our very original team members joining us over 12 years ago, it's been a pleasure to see her flourish both professionally and as an incredible mum of two. As an agency we place great value in our people-first empowering culture, including supporting all of our team through life's most meaningful milestones. Congratulations Sophie and a very big warm welcome back.

09/04/2025

**Popcorn is Recruiting** Are you a Consumer PR Account Manager looking for your next career move? Looking to work with a culture and people first agency that consistently delivers innovative and visionary campaigns for our roster of household name clients? Creative, passionate and excel in fast-paced environments? Answered yes to all these questions….read on! 🍿⭐️

03/04/2025

We are delighted to announce the promotion of Alexa to Account Director. From joining us in 2018 in her first PR role, to today leading impactful commercial campaigns, Alexa continues to soar. Alexa leads her teams with professionalism and passion, consistently delivering high-impact activations for clients including Thorpe Park, Boursin and London Designer Outlet. Marking her 7th promotion in 7 years, this new role is testament to her results-driven determination and trusted client counsel. Congratulations Alexa! 🍿⭐️

01/04/2025

It’s that time of year when we create the perfect pairing of creative flair with a bit of mischief to curate scroll-stopping stories that are, perhaps, just too good to be true…. This year we propelled two playful April Fool’s stories straight into the national media headlines. Announcing the ‘launch’ of the ultimate festival must-have, a limited edition Babybel Wax Sleeping Bag, complete with peelable opening mechanism, set to keep festival-goers warm, dry and as deliciously snug as a cheese toastie. We also took the PRank-o-meter sky high revealing that Thorpe Park had issued a stern dietary warning for its record-breaking rollercoaster, Hyperia. The park’s Head of Food & Beverage ‘Ava Kado’ 😉 explained the ride was not suitable for vegans due to the unavoidable presence of flying insects. And whilst the stories might not be true, the expansive coverage certainly is, including the likes of Daily Express, Daily Mirror, Yahoo!, The Grocer and a live on-air discussion with Gok Wan on Magic Radio’s Breakfast Show.

18/03/2025

For the first time in its history, we opened the gates to THORPE PARK Official for an exclusive preview day ahead of its official season opening. The team were in full force hosting over 2,200 celebrities, influencers and top-tier media as thrill-seeking VIP's united to be the first to explore the park, capture dynamic muti-channel content and experience an epic line up of rides. Guests included Little Mix's Leigh-Anne Pinnock, Dani Dyer, Denise Van Outen, Demi Jones, Junior and Princess Andre, George Baggs and Reuben Collins, with content from the day soaring to dizzying heights and reaching over 115 million in under 48 hours. Hitting headlines across the likes of the Mail Online, the exclusive event fuelled fame ahead of the park's official opening later this month, setting the stage for a record-breaking season ahead.🎢

14/03/2025

Our Babybel x Comic Relief 2025 campaign hit headlines across national media today, proving that fun has no age limit, and that doing good can and should be fun!

We gave the UK the first taste of .uk’s bold new brand equity, ‘The Fun Kind of Good’ - with a standout activation that got the public involved.

From a giant red ball pit with 65,000 balls popping up in Manchester, to research revealing that 42 is the age people forget how to have fun, it was the ultimate PR hook, delivering a reach (to date) of 99 million and 40+ pieces of coverage including standout pieces in the Daily Mirror, Express, Star, The Sun and Metro.

TV’s Chloe Burrows led the charge, speaking to the public about the last time they had fun and encouraging them to find a Babybel branded ball to donate £1 to Comic Relief.

This campaign was all about bringing fun to fundraising, working with to help deliver research and content.

A massive THANK YOU to everyone who jumped in, shared, and snacked for a great cause!

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http://www.popcornpr.co.uk/

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