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Social Media Marketing: Wedding, Events, Wellness & Hospitality

Data-Driven Social Media Manager | Paid Ads | Full Management | Account Audits | Content Strategy

3 Instagram post ideas for wedding creatives (that aren’t “behind the scenes”)Struggling with what to post? Here are thr...
25/06/2025

3 Instagram post ideas for wedding creatives (that aren’t “behind the scenes”)

Struggling with what to post? Here are three thoughtful content ideas that build connection, showcase your expertise, and feel true to your brand:

💬 A heartfelt client love note
🎨 The story behind your brand palette or logo
💍 A spotlight on your favourite venue

Because content doesn’t have to be complicated — just meaningful 🤍

Save this post or share it with a fellow creative!

✨ Dream clients deserve dreamy socialsWhether you craft experiences, spaces, or products, your work deserves to shine on...
24/06/2025

✨ Dream clients deserve dreamy socials

Whether you craft experiences, spaces, or products, your work deserves to shine online with the same care you put into creating it.

📲 That’s where I come in - strategic, stylish content that captures attention and converts.

Ready to elevate your brand presence with intention and style? DM today and let's start the discussion!

10 Carousel Ideas for Wedding VenuesSave this post! Carousels aren’t just a trend, they’re a great way to connect with c...
23/06/2025

10 Carousel Ideas for Wedding Venues

Save this post! Carousels aren’t just a trend, they’re a great way to connect with couples and help to convert them.

Here’s why it matters 👇

Instagram is packed with pretty pictures, but couples are craving real value.
They want tips, insights, and inspiration they can trust.

A great carousel can position your venue as the must-see option, while also building a stronger brand presence.

Use these carousel ideas to help give more value, show more personality, and guide your audience step-by-step, without them leaving Instagram.

Mistake Alert 🚨 Only showing what you offer, not why it matters.⠀This is one of the biggest content mistakes I see acros...
20/06/2025

Mistake Alert 🚨 Only showing what you offer, not why it matters.

This is one of the biggest content mistakes I see across industries...whether you sell products, experiences, or services.

You’re posting the thing... but skipping the feeling.

💡 Instead of:
“New collection of bridal gowns now in store.”

Try:
“She came in looking for something relaxed but refined...a dress that felt effortless, not overdone. This stunning gown with a subtle square neckline struck the right balance. Simple, modern, and easy to move in. She looked in the mirror, nodded, and said, ‘Yes… this feels right.’”

See the difference?
✨ One gives me a product.
✨ The other gives me a story...and a reason to care.

People buy from emotion, not information. So before you post, ask...
👉 Does this tell them what it is… or why it matters?

No Likes, No Comments… Just New ClientsOne of my clients has recently seen a real shift:👉 More bookings.👉 More inquiries...
16/06/2025

No Likes, No Comments… Just New Clients

One of my clients has recently seen a real shift:
👉 More bookings.
👉 More inquiries.
👉 All thanks to showing up consistently on social media.

No viral posts. No flashy numbers.
Just a simple, clear strategy.

What’s even better? Some of these bookings came from people who had never engaged before.

No likes. No comments.
Just watching, quietly… until they were ready to buy.

This is your reminder:
✨ Your audience doesn’t have to be loud to be listening.
✨ Not all wins are big at first - but they are meaningful.
✨ Keep showing up, keep adding value, and trust that it’s working.

Micro wins lead to momentum.
And momentum leads to growth.

If you're in the wedding industry, hospitality, or run a small business...you’re probably amazing at what you do, but so...
07/06/2025

If you're in the wedding industry, hospitality, or run a small business...you’re probably amazing at what you do, but social media is the last thing on your mind.

You know your brand inside out. You’ve got a clear vision, incredible client experiences, and a phone full of content… but socials? They keep slipping down the to-do list.

You don’t want someone to just “post pretty pictures.”

You want someone to get your brand, take the lead, and make your online presence feel as elevated as the service you deliver.

That’s where I come in.

If you’re reading this thinking, “this is literally me,” send me a message - I’d love to chat.

📍Oakwood Holidays

Before you post your next piece of content, run it through this quick test.Ask yourself:1. Does it serve?Will this help,...
03/06/2025

Before you post your next piece of content, run it through this quick test.

Ask yourself:

1. Does it serve?
Will this help, inspire, or resonate with your ideal audience?

2. Does it align?
Does it reflect your values, voice, and what you want to be known for?

3. Does it spark?
Will it stop the scroll, start a conversation, or be worth saving?

If it doesn’t hit at least two out of three, it might be better as a draft than a post.

This is the filter I use with every client. It keeps content meaningful and strategic...without the burnout of chasing trends.

Try it and see how your content shifts.

Behind the Scenes: How I Work (and Why It’s Different)Before I create any content, we kick things off with Strategy Week...
31/05/2025

Behind the Scenes: How I Work (and Why It’s Different)

Before I create any content, we kick things off with Strategy Week.

That means no captions, no graphics - just a deep dive into what’s already working, what’s not, and what makes your brand stand out.

✅ I audit your existing content
✅ I research your audience
✅ I refine your positioning

Because content without strategy is just noise.
And your business isn’t basic - so your content shouldn’t be either.

No cookie-cutter templates here. Everything I create is tailored, thoughtful, and built to connect.

👉 https://hollyboultsocial.co.uk/work-with-me/

☀️ Summer SocialsEvery summer, I get a wave of enquiries from brilliant businesses who are either:a) deep in the summer ...
19/05/2025

☀️ Summer Socials

Every summer, I get a wave of enquiries from brilliant businesses who are either:

a) deep in the summer rush, or
b) finally ready to take a well-earned break.

If that sounds familiar, and you'd love someone to keep your socials running while you focus on other areas of your business (or just enjoy a proper holiday), I’ve got two 3-month spots available.

From content planning to community management, I’ll make sure your socials stay consistent, on-brand, and engaging - no stress, no last-minute posts.

📩 [email protected]

Feel like you have to jump on every trend to stay visible?You don’t.Trends come and go! But your brand? Your voice? Your...
27/04/2025

Feel like you have to jump on every trend to stay visible?

You don’t.

Trends come and go! But your brand? Your voice? Your authenticity?

That’s what makes people stick around.

When you chase every trend, you dilute the very thing that makes you stand out.

You’re building something bigger than a vital moment!

You’re building trust.

Keep showing up as you. It’s more than enough.

Save this post for the days you need a reminder not to get caught up in the noise!

What they don’t tell you about growing on social media?It’s tougher - and more rewarding - than it looks.If you’ve ever ...
26/04/2025

What they don’t tell you about growing on social media?

It’s tougher - and more rewarding - than it looks.

If you’ve ever felt like you’re shouting into the void, posting with no likes, or wondering if it’s really worth it... this one’s for you.

You’re doing better than you think. Trust the slow burn. Build the brand people remember. Keep showing up.

You’ve got this. 💪

👉 Save this post for the days you need a reminder!

Need an extra pair of hands behind the scenes? I offer white label marketing services for agencies and freelancers who w...
24/04/2025

Need an extra pair of hands behind the scenes?

I offer white label marketing services for agencies and freelancers who want to lighten the load or scale up without hiring in-house. You manage the client — I handle the work, quietly in the background. 💻💬

💡 Services I can white label:

– Meta Ads Management
– Social Media Management
– Website Updates (Wordpress & Wix)
– Copywriting
– SEO

You’ll get reduced rates and total discretion (if that’s what you prefer!).

If you want to chat about how I can support your projects just leave me a message, or visit my website: https://hollyboultsocial.co.uk/whitelabel/

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Holly Boult Social

Holly Boult Social is an independent boutique agency offering social media support to businesses in the wedding, events and hospitality industry.

Current clients include Peter De Savarys boutique pub The Merry Harriers, Surrey and the family friendly beach resort The Beachcroft Hotel and Beach Hut suites, West Sussex.

Wedding clients include wedding photographer, Fiona Mills Photography.

Holly Boult Social offers full social media management from £400 pm per platform, services can also be tailored to meet individual needs.