In The Know

17/09/2026

When people think about AI extinction, they often picture The Terminator. But the more realistic danger would probably be quieter: loss of control, cyber risk, dependency, misuse and systems moving faster than humans can respond.

https://www.itkmagazine.com/post/ai-extinction-would-not-look-like-the-terminator

16/09/2026

When the people building the most powerful AI systems start saying the race may need to slow down, that should not feel reassuring. It should make us ask why the technology was allowed to move this fast before the safety rules caught up.

https://www.itkmagazine.com/post/when-the-people-building-ai-start-saying-slow-down

16/09/2026

Missed last week’s quiz? 📺

You can still catch up with our Broom Cupboard Years quiz, taking a nostalgic look back at Grange Hill, Children’s BBC and the after-school TV favourites many of us grew up with.

Try it here: https://www.itkmagazine.com/last-weeks-itk-quiz

15/09/2026

America may not have a simple illiteracy crisis, but it does have a deep-reading problem. In the age of social media, the harder question is whether people can still understand context, subtext and what is really being said between the lines.

https://www.itkmagazine.com/post/can-people-still-read-deeply-in-the-age-of-social-media

15/09/2026

Clear communication can make a big difference in a small business. When expectations, channels and decisions are easy to understand, teams spend less time chasing updates and more time getting the right work done.

https://www.itkmagazine.com/post/how-small-business-owners-can-master-team-communication-to-boost-clarity-and-trust

15/09/2026

Well, that is one way to make people double-check a booking page.

Chester Zoo’s new predator tour briefly appeared online with ticket names nobody in marketing wants to see: “child predator tour”. It was apparently a computer naming error, but it is also a perfect reminder that the internet will always read your wording in the worst possible way first.

BBC story:

Chester Zoo, which was selling tickets to see lions and tigers, says the mistake was a computer error.

14/09/2026

A strong social media following can look impressive, but followers alone do not grow a business. The real value comes from understanding your customer journey, creating conversion steps and using analytics to turn attention into action.

https://www.itkmagazine.com/post/turning-followers-into-customers-on-social-media

10/09/2026

Recent scenes at Barnsley Interchange have raised bigger questions about anti-social behaviour, young people, lockdown disruption and public safety. This is not about demonising a generation, but it is about asking what happens when routine, support and boundaries disappear.

https://www.itkmagazine.com/post/the-children-who-fell-through-lockdown-are-now-teenagers

09/09/2026

Trump’s Space Force uniform post has been compared to Star Wars villains and Starship Troopers, which should probably worry people more than it amuses them. Sci-fi gave us these images as warnings, not as branding templates for real military power.

https://www.itkmagazine.com/post/when-real-life-starts-dressing-like-the-sci-fi-villains

09/09/2026

Missed last week’s quiz?

You can still catch up with Be Found First, our quiz about how businesses have tried to game visibility from printed directories to search engines, social media and AI answers.

See how many you can get right
https://www.itkmagazine.com/last-weeks-itk-quiz