08/02/2022
Did you know that almost 7 out of 10 shoppers abandoned their cart during checkout?
If you don’t have an effective abandoned cart flow in place, you’re missing out on a HUGE chunk of revenue.
Here’s how I created a 4 step abandoned cart flow that converts like crazy for one of my clients (with proof)!
✅ Email 1 - Send 1 hour after cart abandonment.
* This email should simply remind the recipient they have left items in their cart. Prompt them to return and complete their purchase.
✅ Email 2 - Sent 23 hours after the cart was abandoned.
* This email should provide the recipient with the USP of your product, or the benefits they receive shopping with your brand.
** BONUS **
Include customer reviews in this email to boost the emails conversion rate.
✅ Email 3 - Sent 1 day after the last email.
* Provide the recipient with a discount code, free shipping, whatever works best for your store. Let them know they only have a limited amount of time to use it before it expires.
✅ Email 4 - Sent 1 day after the last email.
* Let the recipient know they only have 24 hours left before their cart and the discount code expires for good!
How much extra revenue would this abandoned cart flow generate for your store?
If you need help building an effect abandoned cart flow just send me a message.
I would love to chat.
Until next time 👋
