Pro Rider Academy

01/04/2026

As global equestrian sport enters a new phase is there a large enough, engaged global audience to sustain multiple major platforms at the top of the sport?

Other global sports have answered these questions through clear pathways — investing not only in elite competition, but in content, youth development, and digital-first engagement models.

Equestrian sport now faces a similar inflection point.

There may well be room for multiple major platforms. But that space won’t be created by expansion alone.

It will be created by audience.

And the next phase of the sport’s evolution will depend not on who builds the biggest stage — but on who can fill it.

Tap 🔗 in bio to read more

20/03/2026

Fun Friday Thought 💭

BTS live comeback hits the screens tomorrow - Saturday 21st March. But isn’t just music — it’s a masterclass in marketing.

From consistent branding to social-first storytelling and smart plays with Netflix, they’ve turned a return into a global moment.

So where could this fit in sport?
👉 Season launches
👉 Major event build-ups
👉 Athlete personal brands

Maybe sport doesn’t need bigger budgets… just better storytelling.

Will you be watching?



https://www.linkedin.com/posts/debra-hargrave-74611230_marketing-branding-socialmedia-activity-7440736499647561728-zHJ2?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAZsbqYBEPvDJNhCsf5Gjq0QvL73YXLCLgY

19/03/2026

The cancellation of the Maryland 5 Star — traditionally the United States’ end-of-season five-star — with “apparent financial concerns” cited, has brought a difficult but important conversation in eventing sharply back into focus.

At the very top of the sport, has prestige expanded faster than sustainability? Read more ⬇️

The cancellation of the Maryland 5 Star — traditionally the United States’ end-of-season five-star — with “apparent financial concerns” cited, has brought a difficult but important conversation in eventing sharply back into focus. At the very top of the sport, has prestige expanded faster ...

06/03/2026

From Wold Number 1 to the next generation, what rankings say about British Showjumping.

Are there sufficient international pathways to ensure the next generation has the opportunities and horsepower to follow in the footsteps of Scott Brash and Ben Maher?

Read in full ⬇️

In any global sport, rankings tell a story — not just about individual success, but about the strength and depth of a nation’s high-performance system. The latest Longines FEI Jumping World Rankings provide a compelling example, with two British riders occupying positions in the world’s top th...

18/09/2025

Fab itv coverage of Pro-Rider Academy's Caroline Harris CHeventing ahead of the European Eventing Championships at Blenheim Agria Blenheim Palace International Horse Trials this week. Coldstream Equestrian

Watch the latest from ITV News - Caroline Harris, Tom McEwan and Laura Collett beat hundreds of other hopefuls to join Team GB.

16/09/2025

Best of luck to Pro Rider Academy’s Caroline Harris and her dynamic pocket rocket - D Day, ahead of this weekend’s European Championships at Blenheim Horse Trials

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25/07/2025

Phoenix - the next generation jockey skull from EQx by Charles Owen. Another great new safety initiative from them.